Category: Blog

If you have a company website, where your products will be displayed and what you need to offer, there is no doubt about it, that a higher ranking is required, be it for products or search engines! There are many advantages to having an ecommerce website, because you can get in touch with millions of potential customers worldwide. But to increase your traffic and your customers, you must have a high rank, to be visible!

Why do you need an SEO audit?

When you want to be at the top of the search results for your product or service, you need to make sure, that you have an optimized website. You can identify errors through an SEO audit, that affect your ranking on the search engine results pages. read more

A URL or a Uniform Resource Locator, commonly known as “Website URL” in the language of Layman, describes the site of a resource for e.g.. Website on the Internet. The URL also describes one possibility, get the specified resource, which also as “protocol” referred to as. The URL structure is in the form of a URL, which consists of three main elements

1. protocol

2. Domainname

3. path

A URL structure can be built neatly or in disorder. It can even be either SEO friendly or dynamic read more

Keyword research is a process, where suitable keywords for an SEO campaign are found and analyzed. You can do this, by using free or paid tools, show the suggestions for finding people in multiple search engines.

The quality of the keyword is what makes the difference between the success or failure of your SEO campaign. The keywords define any marketing strategy.

SEO is a complex process, however, this can be attributed to three main factors: Keyword-Research, Content and link building. And of the three, keyword research is the most important. Since you can do anything, how to write quality content and create real links with high authority, everything is pointless, if you've implemented good keyword research by now. Doing the right research for a keyword requires a good understanding of revenue, that you can achieve with it. read more

Businesses spend millions and billions each year promoting their products and services through traditional promotional channels such as print media, electronic media and from home. At the end of every advertising campaign, they make an effort, to analyze the effect of the advertising strategy in detail, if it turns out, that most of their results are flawed at best.

However, if you choose to work with a reputable and top rated pay per click advertising company, you can be sure, that advertising in the strongest and fastest growing media, d. H. On the Internet, to 100% is quantifiable. This is the most advanced form of advertising and an intact element of digital marketing. read more

Most of the visitors, that come into an e-commerce business, never buy anything there. This leads to a low conversion rate. Conversion Rate Optimization aims to do this, to fill the gap, by improving your ecommerce store, by influencing your potential visitors, to become your potential customers. Optimizing the CRO or conversion rate is not a short-term process. Rather, it is a long-term solution, with which you can shape the shopping experience of your visitors with just a few changes. read more

Every day Facebook has one of the biggest visitors from all over the world. It is one of the most used social media platforms with majority of users. You can find almost everyone on Facebook by their name. You can choose a city for a more refined search, use a school and other metrics. Facebook and YouTube are competitors, but Facebook can still be used, to increase user presence and engagement on YouTube channels.

The best benefit of using Facebook to increase traffic is that, that you either have pictures, Text, Infographics, Videos or graphics, etc.. can use. read more

The crawling budget refers to the number of URLs on a site, that have been crawled by the search engine crawlers and indexed over a certain period of time. Google assigns a crawl budget to every website. The Google bot uses the crawl budget to determine the crawling frequency of the number of pages.

The crawling budget is restricted, to ensure, the website does not receive too many crawl requests to use the server resources, which can significantly affect the user experience as well as the performance of the website. read more

Google's search console is making updates to its obsolete content removal tool, which website owners can use to request removal of URLs, that they don't own. Don't let the content removal tool on this search console confuse you. This will remove outdated content tools, which were specially developed for completely different instances.

It has been developed, so that website owners can quickly remove their own website from search engine results pages. The obsolete content removal tool will be implemented, to send a request to deindex pages on other websites. read more

A few years ago you simply created a website, Publish creative and relevant content and ensure secure data traffic. But when everyone is online today, it is relatively difficult. To get attention, Companies and brands can now participate in paid advertising campaigns in search engines such as Google and social media channels. But most of them just invest a budget and expect, that the cards fall by themselves.

Without the appropriate targeting- and optimization tactic, your paid campaign isn't just wasting company money. A possibility, Your goal, Receive high quality leads, to reach, is the click rate (Click-through-Rate – CTR). read more

The GMB listing is one of the easiest to troubleshoot forms of listing your business on the world's largest used search engine, with which your company becomes accessible and comprehensible for your existing customers and new leads. This helps your customers, to get an idea of ​​your company, to understand, what you offer them and how they can achieve your goal. Several attributes must be entered, who are portrayed as the business owner, while you are listed on it. Let's see, what are they – read more