Create an SEO friendly URL structure
A URL or a Uniform Resource Locator, commonly known as “Website URL” in the language of Layman, describes the site of a resource for e.g.. Website on the Internet. The URL also describes one possibility, get the specified resource, which also as “protocol” referred to as. The URL structure is in the form of a URL, which consists of three main elements
1. protocol
2. Domainname
3. path
A URL structure can be built neatly or in disorder. It can even be either SEO friendly or dynamic
What is an SEO friendly url structure?
An SEO friendly URL specifically describes the website and uses keywords, that are easy to understand for both crawlers and users. An SEO friendly optimized URL looks short and sterile. It offers an improved user experience and is optimized for search engines like Google.
Use keywords
Most people keep thinking, whether it is beneficial to use keywords in URLs. Now, they help, Improve the ranking of the websites in the Google search results pages. It was also noted, that keywords, which are placed at the beginning of URLs, have a bigger impact than in the end. So don't miss the chance, Improve your page rankings, by not using keywords in the URLs.
Do not use special characters
Special characters like @, $, # or more do not have to be considered, if you want to create an SEO friendly url. As they can cause search engine optimization problems or damage links.
Corresponding URLs for titles
The URL of a page should match the title. This helps the reader realize, that both are closely related.
Use hyphens in addition to underscores
Search engines do not prefer underscores as separators and combine the words, when used in urls. It only considers hyphens as separators and recognizes each word individually.
Hold on short
Avoid creating URLs with more than 60 character. Short URLs are more effective than long URLs, as it is easy to remember. A long URL is difficult to get or copy and paste. They look terrible too, when shared on social media.
An important point, that you should consider, is, Don't just change urls, to keep it short or concise, as there is still some risk when using 301 redirects. Change them, when the webpage has some meaning and the URLs are unrelated to it.