How to optimize breadcrumbs for SEO?
When it comes to SEO strategies, there is a lot to handle and manage. keywords, Backlinks and comprehensive content are the most important attributes, affecting the ability of a website, rank on search engine results pages.
Breadcrumbs are important website links, which allow the users of a website, to understand, where they are located on a website and how far they have strayed from the home page at any given time. Breadcrumbs are a browser feature of your website and can have a major impact on search engine optimization and user experience. There are a lot of websites, who don't consider the implementation of the breadcrumbs - which is a big mistake by most, not only, because they have a role in SEO-Service spielen, but also, because they offer an easy implementation.
1. Easier Navigation – The main purpose of breadcrumbs is to do this, offer easy navigation, and that is the reason, why many users love them.
2. Low Bounce Rate – Encourage people, to visit more websites, before you leave them, and reduce the bounce rate.
3. Good for boosting SEO.
Common types of breadcrumbs
1. Hierarchy-based breadcrumbs - These are the most common types, inform users about it, where they are on the website and how to get to the home page.
2. Attribute-based breadcrumbs – This is common on ecommerce websites, since it shows, which attributes the user clicked on.
3. History-based breadcrumbs - Share with users, which other pages they have visited on a website, just like the browsing history.
Benefits of breadcrumbs for SEO
Improve UX
Breadcrumbs provide users with easier navigation of a website - and encourage users, browse other parts of the website.
Improve website ranking
Breadcrumbs are beneficial for UX and also make Google happy. Breadcrumbs also help users identify, where this page is located on your website.
Low bounce rate
Bounce rate may not be a direct factor in ranking, but can still Search Engine optimization support trend-setting. A higher bounce rate indicates issues with your site's UX, which breadcrumbs can help solve.
opportunities, add these useful breadcrumbs to your website
Use YoastSEO: If you already know and have used Yoast, breadcrumbs are added in just a few steps. The Yoast SEO plugin has built-in support for this amazing feature.
WordPress-Plugins: If you are familiar with WordPress, several plugins can help, Add breadcrumbs in just a few steps.
WooCommerce Breadcrumb-Plugin: If you own an ecommerce site using WooCommerce, you should use the breadcrumb plugin, which allows you to restructure the built-in breadcrumbs.
If you want to make breadcrumbs visible to mobile devices, the font size must be large enough, to easily click the links. It is usual, Hide breadcrumbs or make them look like buttons. Breadcrumbs can help, Your website will look different on the search engine results page. Even if there is no guarantee of a significant increase in SERPs, help users and search engines.
