Your own checklist for your website's SEO campaign
You know, how important it is at this time, to be online with your company, but have an idea, how to make it soar. Have you ever heard of SEO?? If so, half of the job is done and the next thing you need to understand is, how to proceed with it. SEO is something, that one should know, when you have a business online.
SEO has gone beyond our thoughts and is now getting on the nerves of all business owners. Let's start with understanding SEO and its checklist, to continue the process of advancing a company.
SEO Prerequisites
1. The first step is to install Google Analytics, the best tool on the market to analyze your campaign. Adding it to your site is easy.
2. Next, you need to add your website to the Google Search Console. If you do, you can analyze performance in several ways.
3. Now create the Google My Business entry for your company, so that your brand is visible there, when someone googles your company name.
4. Make sure, that you install either the Yoast SEO plug-in on a WordPress site or the plug-in SEO on a Shopify-based site.
5. The next step in the checklist below is to do in-depth keyword research. You can do this with a keyword research tool and analyze your competitors.
Now let's get to know some flavors of SEO, that help you, to understand, what is it.
Technische SEO
Technische Suchmaschinenoptimierung ist die Facette der Suchmaschinenoptimierung, which encompasses the multitude of activities, which are run to improve the crawlability and indexing of their website. The easier you make it to search engines, Read your website, the easier it is for them, recognize the content of your website, and the better the chances are for your website, to achieve a rank.
Off-Page-SEO
Off-Page-SEO oder Suchmaschinenoptimierung umfasst alle Arten von Aktivitäten, that you run, to improve your search rankings in areas outside of your website. Off-page SEO is very important to your SEO strategy, since it facilitates the building effect and with this influence traffic arises.
On-Page-SEO
On-Page-SEO ist eine Art von SEO, which includes all measures taken per side, with which the search engines can recognize, what a page is about and which keywords are relevant to it.
