SEO, 或搜索引擎优化, is a process of enhancing a website’s visibility through search engines. SEO aims at driving organic (unpaid) and paid traffic to a website. This method is most effective if the Content is original, readable, and engaging. It is critical that the content address a specific problem or query.
Content needs to be readable
For your content to rank highly on Google, it needs to be readable. This is not as easy as it may sound; you need to write content that is easy to scan. This means using clear, concise language and presenting content in a way that reduces eye fatigue. 除此之外, Google’s new Hummingbird algorithm also measures how easily readers can understand your content. This change means that optimizing your content for human readers is more important than ever. 阅读更多