Izixhobo zokukhangela kwiinjini yokukhangela azisafaneleki?
Bacinga njalo, ukuba iinjini zokukhangela ziluncedo ngeli xesha, xa iziphumo zophendlo zikaGoogle zenzelwe umntu? Yintoni enokukunceda, ukufumana iziphumo zenqanaba, xa iwebhusayithi ikwigama eliphambili? Ungaziva ungafaneleki kwizikhundla?
Le yingxoxo-mpikiswano, ebonakaliswe phakathi kwabaqeqeshi be-SEO kuluntu phantse ishumi leminyaka.
Inani elibalulekileyo lezixhobo, ukujonga umkhondo wenqanaba lokukhangela, ube nezicwangciso zokubamba amacandelo ephepha ngalinye lesiphumo sejini yokukhangela, eziboniswe phantsi kombuzo othile.
Nangona kunjalo, ukugcina umkhondo wenqanaba akusekho lula njengokujonga itshathi elula. Uluhlu lusabalulekile, ukubasukela. Ngaphandle kokuphindaphinda kweziphumo ezihlengahlengisiweyo, ndingatsho ngobuxoki, ukuba ii-SERP zibonakala ngathi azitshintshi kwimibuzo emininzi.
ithetha ukuba, uninzi lwabasebenzisi, ukwenza uphando kuGoogle, bona iziphumo ezifanayo zokukhangela, oyibonayo ngombuzo ngamnye. Ke kwiimeko ezininzi kunokwenzeka, Ukulandelela indawo.
Ukubaluleka kohlahlelo lweZiza zeNdawo
Izikhundla zezona zikhombisi ziphambili zalo naluphi na umkhankaso wokwenziwa kweinjini yokukhangela. ithetha ukuba, Oko kwenziwa kuthathelwa ingqalelo zonke iinkqubo ze-SEO kwiwebhusayithi nganye.
• Xa ulandela uluhlu, Ungahlalutya uhlahlo-lwabiwo mali lwePPC. Ngoncedo lokulandela umkhondo, unokubona kwiphepha leziphumo zeinjini yokukhangela, Uphi. Kwaye ukuba igama eliphambili lisebenza kakuhle, unokukhetha ngaphandle komnye okanye ujonge kwenye.
• Ukufumana okuninzi kumxholo wakho, Kuya kufuneka ube unolwazi ngokwamanqanaba akho.
Inoburhalarhume, Yenza iinjongo zakho zokuthengisa ngegama elithile elingundoqo, Ngaphandle kokwazi ukugcwala kwabantu okwenziwe ngamanqanaba.
Ndingasiphucula njani isikhundla kuGoogle?
Ungaluphucula umgangatho weinjini yokukhangela, ngokwenza umgangatho ophezulu we-backlinks kwiwebhusayithi yakho. Ukuba ushiye ukuthembeka, Yenza iiwebhusayithi ezifanelekileyo kunye nezifanelekileyo, amathuba aphezulu, ukuba abantu beze kuwe bafezekise inqanaba eliphezulu.
Bhala umxholo onobuhlobo we-SEO kwiwebhusayithi yakho onamagama afanelekileyo kunye nevolumu elungileyo, kuba ivelisa utshintsho ngokukhawuleza. Yakha iwebhusayithi ephendulayo ephathekayo, Elayishwe ngaphandle kwexesha kuso nasiphi na isixhobo. Ufuna iwebhusayithi yakho ibe lula ukuyisebenzisa kwaye kulula ukuyisebenzisa.
Qiniseka, ukuba imifanekiso kunye neevidiyo, oyisebenzisa kwiwebhusayithi, zonke i-SEO zilungiselelwe. Unako ukuphucula amazinga kwiziphumo zeinjini yokukhangela ngemifanekiso efanelekileyo kunye neevidiyo.
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