Uyenza njani iWebhusayithi yakho yeeNjini zokukhangela

Ngelixa i-SEO Selbstarbeit inokubonakala iluncedo kakhulu, kusenokuba yinkcitha-xesha ngokupheleleyo. The work is more comprehensive than simply inserting keywords into text. Kunoko, uya kuchitha ixesha lakho elixabisekileyo ufunda amanqaku malunga nendlela yokunyusa umgangatho wakho, kunye nokungahoyi ezinye iindawo zenkqubo. Ukuze ufunde ngakumbi malunga ne-SEO kunye nee-nuances zayo, funda isikhokelo sethu. Siza kuchaza amacandelo ahlukeneyo esicwangciso se-SEO kwaye sikunike isishwankathelo sendlela yokuyiphumeza ngokwakho.

OffPage-SEO

OffPage-SEO is the process of optimizing your website for search engines using strategies that go beyond the website’s contents. Ukusebenzisa indibaniselwano yeendlela zokwenza kwiphepha nangaphandle kwephepha, ungayonyusa inqanaba lakho kwiinjini zokukhangela kwaye wenze ukubhukisha ngakumbi kunye nempumelelo yemali. Uluhlu olungezantsi yimizekelo embalwa yendlela onokuthi ukhulise ngayo impembelelo yemizamo yakho ye-SEO engaphandle kwephepha. Ezi zicwangciso zisebenza kakhulu ekuqhubeni i-traffic website kunye nokunyusa izinga lokuguqulwa.

I-OffPage-SEO yindlela entle yokwandisa igunya lewebhusayithi yakho ngokulandela izikhokelo ezisemgangathweni zikaGoogle. Ukwengeza, inokunyusa ukufaneleka kwendawo yakho kunye negunya ngokusebenzisa iindlela zokuthengisa zentsholongwane. I-OffPage-SEO ikwabandakanya i-SEO yendawo ukuze uqiniseke ukuba ishishini lakho libeka kuqala kukhangelo lwasekhaya. Ekugqibeleni, I-OffPage-SEO yinxalenye ebalulekileyo ye-injini yokukhangela. Ukuba awuyinyusi imizamo yakho, usenokuba ubeka esichengeni umgangatho wakho.

Iindlela ze-OffPage-SEO zibandakanya ukulungiswa komxholo wewebhu. Ezi nzame ziquka ukulungisa umxholo wamagama angundoqo athandwayo kunye nokuseka isidima kwezinye iiwebhusayithi. Eyona indala isizinda sakho, ngakumbi i-SEO enayo. ukuba iintlobo zomxholo wakho zabelana ngoyilo, kokukhona kufanelekile kwaye kuthembekile amakhonkco kwivenkile yakho ye-intanethi, kokukhona aphezulu amanqanaba akho. Ukongeza ekuphuculeni imigangatho yezinto eziphilayo, Amaqhinga e-OffPage-SEO abandakanya ukongeza iiprofayili zemidiya yoluntu kunye nokudala igunya lophawu kwiiforum ze-intanethi.

Iindlela ze-OffPage-SEO nazo ziyasebenza ekudaleni i-backlinks esemgangathweni. Qinisekisa ukuba ufumana i-backlinks ekumgangatho ophezulu. Iinjini zokukhangela zijonga amakhonkco njengomthombo wegunya, ngoko uya kufuna ukuqiniseka ukuba unamakhonkco afanelekileyo kwindawo yakho. Nangona kunjalo, khumbula ukuba indibaniselwano yezi ndlela zombini zibalulekile kuluhlu oluhle. Ukuba awuyazi indlela yokwenza oku, sicebisa ukuba usebenzise umxholo-ukuthengisa endaweni yoko.

Amagama angundoqo e-LSI

Amagama angundoqo e-LSI, okanye amagama angundoqo athile anomsila omde, nika iinjini zokukhangela ukuqonda ngcono komxholo owubhalayo. Amagama ayelelene ngakumbi kwinqaku lakho, kungenzeka ukuba zidweliswe kukhangelo olufanelekileyo. Ngokuquka amagama angundoqo e-LSI kumxholo wakho, unokuphucula amandla akho okumisa kwaye ukwandise umgangatho womxholo wakho. Amagama angundoqo e-LSI ayindlela elula yokuphucula iziphumo zakho ze-SEO. Funda ukuze ufumane ngakumbi malunga nendlela yokufaka amagama angundoqo e-LSI kumxholo wakho.

Amagama angundoqo e-LSI athatyathwe kumagama anxulumene ngokusondeleyo neyakho. La magama awasetyenziswa ngokwemvelo kumanqaku. Ukuzibandakanya kumxholo wakho, kufuneka usebenzise isixhobo sokuvelisa igama elingundoqo esenza uluhlu olukhulu lwamagama anxulumeneyo. Le ndlela, uya kufumana uluhlu olude lwamagama angundoqo e-LSI. La magama angundoqo asenokungafezeki kwiwebhusayithi yakho, kodwa kuxhomekeke kwimeko yabo, banokukunceda ngemigudu yakho yokukhangela injini yokukhangela.

Amagama angundoqo e-LSI anceda umxholo wakho ubekwe phezulu kwiinjini zokukhangela, kodwa akufuneki ukuba zifefe kuwo wonke umxholo wakho. UGoogle uya kujonga ukubona ukuba ufanelekile kangakanani umxholo wakho kwaye ukuba umxholo wakho ubhalwe ngendlela yendalo, kufuneka uquke amagama angundoqo e-LSI. Le ndlela, umxholo wakho uya kufundwa kwaye uya kubaluleka kubaphandi. Bakwaya konyusa irenki yakho kukhangelo olubandakanya amagama okukhangela e-semantic. Kukho ezinye izibonelelo ezininzi zokusebenzisa amagama angundoqo e-LSI kumanqaku akho, kodwa eyona nto iphambili kukuba uyakonwabela amanqanaba aphezulu enjini yokukhangela kunye namava angcono omsebenzisi.

Ukusebenzisa amagama angundoqo e-LSI kunokunceda umxholo wakho ubekwe phezulu kwiziphumo zophando. Unokuzisebenzisa njengezixhobo zokuqhelanisa, kunye nesichongi segama elingundoqo elingaphakathi komxholo. Kufuneka uhlale ukhumbula ukugqiba uhlalutyo lomxholo kwaye uhlalutye umxholo wenqaku lakho, kuquka imidiya kunye namagama angundoqo. UGoogle ukhetha ulwimi lwendalo, ke zama ukucinga ngezihloko kwaye usebenzise amagama akho angundoqo e-LSI ngokwemvelo kangangoko kunokwenzeka. Uya kumangaliswa ngendlela ekulula ngayo.

Internal Linking

The goal of your internal linking strategy is to pass link value on to your supporting pages. Amakhonkco afanelekileyo onawo, kokukhona exabiseka amaphepha akho kuGoogle. Amakhonkco angakumbi kwiphepha lakho athetha amathuba angcono okubekwa phezulu. Kukho izinto ezininzi ekufuneka uziqwalasele xa usakha isicwangciso sangaphakathi sokudibanisa kwiwebhusayithi yakho. Fumana ukuba zeziphi ezibalulekileyo kwiwebhusayithi yakho kwaye wenze utshintsho oluthile. Emveni kwakho konke, ufuna amaphepha akho abonakale! Apha ngezantsi kukho iingcebiso malunga nendlela yokwenza esona sicwangciso sisebenzayo sonxibelelwano sangaphakathi kwiwebhusayithi yakho.

Xa uqala ukuqala, Kufuneka ukhangele ukuba ulwakhiwo lwakho lwangaphakathi lonxulumano lukhona na. Ukuba iwebhusayithi yakho intsha, uqhakamshelwano lwangaphakathi lusenokungaphuculwa, kodwa isenokuba isekhona. Kule meko, kungcono ukwazi ubume bonxibelelwano lwangaphakathi phambi kokuba wenze naluphi na utshintsho olukhulu. Jonga amakhonkco akho angaphakathi usebenzisa iGoogle Analytics. Inokukuxelela ukuba zinzulu kangakanani na. Ngokufanelekileyo, kufuneka ube nawona maphepha abalulekileyo kwiwebhusayithi yakho ngaphakathi kokucofa kathathu ukusuka kwiphepha lasekhaya.

Ukudibanisa kwangaphakathi kubalulekile kwi-SEO kuba i-Google ilandela izixhumanisi zokufumana umxholo kwiwebhusayithi. Okukhona amakhonkco angaphakathi ewebhusayithi enawo, eyona nto ibaluleke kakhulu umxholo kuGoogle. UGoogle usebenzisa ikhonkco langaphakathi ukukala umxholo erhubuluzayo. Ulawula ukuba ngawaphi amakhonkco angaphakathi akhomba kweliphi iphepha kwindawo yakho. Ngokudibanisa amakhonkco angaphakathi afanelekileyo, ungakhokelela iindwendwe zakho kumaphepha akho abalulekileyo. Ukongeza koku, ungasebenzisa isixhobo sangaphakathi sokudibanisa ukucebisa izithuba ezifanelekileyo ezihamba nomxholo oyintloko kwindawo yakho.

Ukuba iwebhusayithi yakho inebhlog, cinga ukusebenzisa igama elingundoqo ekujoliswe kulo kumbhalo we-anchor. Ukuba okubhaliweyo kweankile kuyafana ncakasana nephepha elidityaniswe kulo, akunakwenzeka ukuba wohlwaywe. Nangona kunjalo, qiniseka ukuba umbhalo we-ankile ufanelekile kwiphepha eliqhagamshelwe kulo. Ukufakwa kwegama eliphambili kuchasene nezikhokelo zewebhu zeGoogle, ngoko kukulungele ukunamathela kwisicatshulwa esinegama elingundoqo xa usenza amakhonkco angaphakathi.

Blog-Post Workflow

While it may seem daunting to create optimized blog posts, kulula kunokuba ucinga. IBlog-Post Workflow linyathelo elibalulekileyo lokuthengisa umxholo, kodwa ngaphandle kwezixhobo ezifanelekileyo, unokuphela neziphumo ezingaphantsi. Ngokusebenzisa izixhobo ezifanelekileyo, unokwenza amanqaku anezinga eliphezulu le-injini yokukhangela. Nazi iingcebiso ezintathu zokwenza i-SEO-optimized post posts. Zonke ziya kwandisa itrafikhi yakho. Oku kunokwenziwa ngamanyathelo ambalwa alula.

Ekuqaleni, qinisekisa ukuba ukuhamba kwakho kulungiselelwe i-SEO. Iposti yebhlog elungiselelwe ngokufanelekileyo yindawo entle yokuqalisa ngokuphucula injini yokukhangela. Kubalulekile ukugcina ukuhamba komsebenzi kulula kwaye kulula ukulandela. Sebenzisa inkqubo yokulawula umxholo oye wakha iimpawu ze-SEO. Oku kuya kwenza kube lula kuwe ukuba ubhale umxholo ohambelana kakuhle kwaye ulungiselelwe iinjini zokukhangela. ukuba iintlobo zomxholo wakho zabelana ngoyilo, khumbula ukusebenzisa inkqubo yokulawula umxholo odibanisa iimpawu zobuhlobo bomsebenzisi kunye ne-SEO.

Izixhobo

You may have heard about SEO optimieren tools, kodwa zisebenza njani? Yintoni injongo yabo? Ngamagama alula, Izixhobo ze-SEO zokulinganisa kunye nokwandisa injini yokukhangela yewebhusayithi (SEO) izinto. Ezi zinto zingamagama angundoqo, umxholo, backlinks, ithambeka, kunye nemidiya yoluntu. Izixhobo ze-SEO nazo zingasetyenziselwa ukuhlalutya idatha evela kwiiplatifti zoluntu ezifana ne-Facebook kunye ne-Twitter. Emva koko, ungasebenzisa ezi nkcukacha ukuphucula iwebhusayithi yakho.

Ezona zixhobo ze-SEO optimizieren zikonga ixesha ngokukunceda uchonge amagama angundoqo adityaniswe kakhulu kwindawo yakho.. Banokutshekisha ukuba ngaba isayithi lakho liye laphuka amakhonkco kwaye linike inkcazo ecacileyo yomxholo otsala iindwendwe kwindawo yakho. Ezinye zezona zixhobo zingcono ze-SEO optimizieren zikwakunceda ufumane amagama angundoqo amatsha. Ngolu lwazi, unokwenza isicwangciso se-SEO sewebhusayithi yakho kubaphulaphuli abajoliswe kubo. Uya kuba nakho ukujolisa abathengi abanokubakho ngomxholo ofanelekileyo ngakumbi.

Esinye isixhobo esithandwa ngabasebenzisi abaninzi nguAhrefs. I-Ahrefs yeyesibini ngobukhulu kwiwebhusayithi ekhasa, kwaye iyi-SEO optimizer enexabiso. Inqaku loPhicotho lweSiza likuvumela ukuba uhlalutye i-backlinks okhuphisana nayo kwaye uphawule uphuculo onokuthi ulwenze kwindawo yakho.. Unokufumana kwakhona apho okhuphisana nabo babeka phi amagama angundoqo athile, ezinokuba luncedo xa ufuna ukukhuphisana nabo. Ukuba awuqinisekanga ukuba yeyiphi omawuyikhethe, qala nge Ahrefs. Yideshibhodi ebanzi ebonelela ngesishwankathelo sewebhu iyonke.