Search engine optimization basics for frugal bloggers

search engine optimization
search engine optimization

There are people, who find writing an easy task. But actually it is not intended for everyone. This task requires a lot of patience, compassion, research, Learning and much more. At some point in the trip you will think about it, Monetize your website and blog. AdSense, paid ads or affiliate links won't help you, to earn money. What will help you with that?, write creative and effective content? Writing content, that are SEO friendly, and the tools, with which your audience can find your content with a purely organic search, can help you with that, drive monetization further. read more

things to do, when your leaderboards fall

SEO-Tools
SEO-Tools

Do you know what's the worst? No, Watching a horror movie alone at night with no electricity, isn't as terrible as dropping your search engine rankings. Independently of, whether the rankings were taken down by a few numbers or by the side 1 on page 3 have decreased, everything is scary, if you see, That the leaderboards fall like an apple from a tree. More stressful than that is the question: “What to do now?”

Ebb and flow are common on Google. This will eventually remind you, that Google regularly makes changes to its algorithm, although it is not good, if this leads to a decline in rank. Here's what you can do in such a situation: read more

How does alt text play an important role in search engine optimization?

daily routine
daily routine

Alt-Text, “Alt attribute or Alt description” is a brief explanation, that you write in pictures, which are used on your website in the HTML code of the website. For those, who use WordPress, you can easily find it on the right side of the screen in Settings, when you upload a picture.

Alt text is not immediately visible and often goes unnoticed by regular visitors to your website, does not consider it important, however.

Google is very effective at crawling text, in determining the keywords and in carrying the organization, however, cannot identify or understand the visual elements. For this reason you need a text for the picture, which is written in an idyllic, descriptive and relevant way, so that it actually contributes to your ranking. Alternative text also makes your website accessible to everyone, who can visit them. read more

Understand keywords at a glance

google-seo
google-seo

Keywords are defined as terms and phrases, who determine, what people are looking for, and who explain the topic, you are writing about. These keywords bridge and help bridge the gap between content and audience, to find them. In keyword research, terms are searched for, that can be entered in search engines, to use them for websites, to use content design and marketing.

Keyword research can help you get to know your customers' brains, by including topics in your content. If you know, what your target audience wants, you can optimize the content, to provide the answers you want. When you review the keywords used by your competitors, you can improve your own content strategy. read more

Google does not consider the same content in different formats redundant

THIS Agentur
THIS Agentur
THIS Agentur

Google said, when you create identical content in different arrangements, be it a video or a blog post, this is not considered to be replicated content.

Website owners can be safe, sound, and reposition video content as articles, without having to worry, that Google considers the two pieces of content to be the same.

It is also possible, that replication content is not a big problem, as it turns out, that website owners and SEOs do this. This topic was questioned during the Google Search Central office hours stream. A question was submitted by a website owner, who has a YouTube channel. they realize, that a blog article, which is reused as a video, has no rank on Google. read more

SEO: What does it mean and how does it work?

Search Engine optimization
Search Engine optimization

You know, what SEO is? How is it actually processed? Let's start with the basics of SEO and what it means. The companies with higher search engine rankings understand the importance of SEO optimization inside and out, however, had to overcome the basics first.

SEO is an omission meaning for search engine optimization, d. H. A process for optimizing your website, to get organic traffic from the search engine results page (SERP) to generate. Search engines want to deliver search engine results, which are not only of high quality, but also related to it, what the searcher is looking. read more

How To Have An Impressive Local SEO Strategy In The Year 2021 formulated

SEO
SEO
SEO

The first and most important is, what is SEO? People need to know, before we get involved. We need search engine optimization and its strategies in the year 2021 explain. Search engine optimization stands for Search Engine Optimization (Search Engine optimization). this means, that the quantity and quality of access to your website is increased by organic search engine results.

Now, since we know, what SEO is, let's move on to our second question: What is SEO? To realize the real meaning of SEO, let's look at the other parts: read more

Breadcrumbs and their essence in search engine optimization

Search Engine optimization

The breadcrumb is a minute menu at the top of a page, used to support navigation. It shows the way to the homepage from the current page, you are on. The breadcrumb is started from the start page, followed by the category name and the current page. Every step, who comes in the path, can be clicked.

You must know, which of the following breadcrumbs is best for your site, before adding them to your site.

a) Hierarchy breadcrumbs – These are also known as location-based breadcrumbs and are the most common types of breadcrumbs. They inform the users, where you are now and how you can return to the homepage. read more

Analysis of a company's link building strategy

Link Building Strategy
Link Building Strategy

Google has gotten strict in recent years, Penalize websites with unnatural and irrelevant links. This creates a problem with common link building methods. Google's careful action against unnatural links in recent years has raised the question “Link building is dead?” Penalties can cost millions of dollars in revenue, the online businesses are lost. Google has doubled its punishment on websites with its Penguin updates, that participate in link schemes. All of this might recommend, that link building is an ineffective activity. The truth is however, that link building is great and still exists. What is needed, is, that the link building is based on real, should be done lawfully and sensibly. read more

New updates in Google Ads regarding identity verification

Google Ads
Google Ads

It was only warned from last year, that Google Ads since March 2020 would introduce identity verification, and yet the beginning was a little appalling.

It looked like this due to the inappropriate language of the Google Ads email, like activating the person's full name, what kind of agencies, who work on multiple Google Ads accounts, is very important, and privacy for those, create the advertisements through the platform. The advertiser identity verification guidelines will be updated, to reflect the addition of eleven new countries to the review program. Google calls on advertisers from Australia, Austria, Croatia, Cyprus, Estonia, France, Ireland, New Zealand, Poland, South Africa and the United Kingdom, complete verifying the advertiser's identity. This review policy includes some criteria from advertisers, which may be prioritized. read more