Ngiyakha kanjani i-url enobungani ye-SEO?
I-URL noma i-Uniform Resource Locator yaziwa njengekheli lewebhusayithi, lapho isizinda siseduze kwegama lesizinda esingaphansi kwesinye. Kunengxenye eyodwa ngaphezulu ye-url: I-Permalink, oqukethe umbhalo, ekhombisa ikhasi elicacile. Yize i-URL ihlala ibonakala ezinjinini zokusesha, itholakala futhi ngenkathi kwabiwa ezinkundleni zokuxhumana. Izinhlelo eziningi zokuphathwa kokuqukethwe (I-CMS) kuthuthukiswe ngokomzwelo i-url, uma ikhasi elisha / kudalwa okuthunyelwe okusha. Noma kunjalo, ungahlela ingxenye ye-permalink ngokufanele futhi ukwandise i-URL yakho yezinjini zokusesha.
Ama-URL anobungani e-SEO adaliwe, ukukala kangcono iwebhusayithi nokuhlangabezana nezidingo zomsebenzisi. Ukwenza ama-URL anjalo kungenye yezindlela ezinhle kakhulu ze-SEO zonyaka 2021.
Thola amagama angukhiye e-URL enobungane ye-SEO
Ngaphambi kokuthi udale i-URL ethuthukisiwe ye-SEO yobungane yabaseshi nezinjini zokusesha, udinga ukukhomba amagama angukhiye, ofuna ukukala ikhasi lakho ngalo.
- I-url iqondile nezimboni zakho- nengqikithi yewebhusayithi ixhunyanisiwe.
- Ivolumu yokusesha ephezulu, lokhu kukhombisa, ukuthi abantu abaningi bafuna leli gama.
- Yiba nezingxabano ezithile.
Ungathola amagama angukhiye, ngokusebenzisa amathuluzi afana ne-SEMrush, ukuthola amagama angukhiye anomsila omude onenzuzo. Vele ufake ibinzana lakho elihlobene nomkhakha kubha yokusesha bese uzothola uhlu lwawo wonke amagama angukhiye, ongayisebenzisa.
Izinyathelo zokudala ukwakheka kwe-URL ye-SEO enobungani
- Ukudala ama-URL, ezingafani nesihloko sekhasi, ingakusiza, finyelela amazinga angcono enjini yokusesha. Indlela engcono kakhulu, ukwenza lokho, kuqukethe, dala i-permalink, efingqa isihloko sekhasi.
- Imfushane i-url, ngcono kubonakala. Ama-URL amade angadida abakhasi benjini yokusesha, ukuthi leli khasi likhuluma ngani.
- Ama-URL akho kufanele akhange ezinhlotsheni ezimbili zezethameli: okokuqala, i-Google nabasebenzisi bayo. Uma isihloko sekhasi lakho singazichazi ngokubheka i-URL, akuyona i-SEO enobungane.
- Sabalalisa amagama achazayo ku-url yakho, ukuzenza zifundeke kalula kubasebenzisi kanye nabakhasi bezinjini zokusesha. Kube nengxoxo ephindaphindwayo mayelana nama-hyphens nokugcizelela nokuthi yikuphi ukucushwa okuthandwa yiGoogle.
- Amathegi we-Canonical asetshenzisiwe, ukwazisa izinjini zokusesha mayelana nobusha besiza, ukusebenza ngezinkinga zokuqukethwe eziyimpinda.
- Ama-URL enzelwe izinjini zokusesha athuthukisa ukufundeka. Lesi yisizathu sokwakha ama-URL anezinhlamvu ezincane nezinhlamvu ezijwayelekile. Le yindlela enhle yokwenza ngcono ukulinganiswa kwenjini yokusesha.