Amathuluzi Awusizo Okuthuthukisa I-SEO

Ukuthuthukisa injini yokusesha (I-SEO) kuhlanganisa ukusetshenziswa kwamagama angukhiye ukuze udonse ukunaka kusayithi lakho. Okubaluleke nakakhulu amagama angukhiye, lapho isayithi lakho lizobekwa phezulu ekhasini lomphumela wenjini yokusesha. Ukulungiselelwa kwenjini yokusesha kubandakanya kokubili ukulungiselelwa okusekhasini nangaphandle kwekhasi. Zombili izici zibalulekile empumelelweni yewebhusayithi yakho. Okubhalwe ngezansi amanye amathuluzi awusizo wokuthuthukisa i-SEO. Qhubeka ufunde ukuze ufunde kabanzi. (Kubuyekezwe Agasti, 2017:

I-SEO engaphandle kwekhasi iyingxenye yokwenza kahle kwenjini yokusesha

I-SEO engaphandle kwekhasi ibandakanya ukusebenzisa amasu angaphandle kwewebhusayithi ukukhulisa izinga layo. Lokhu kufaka phakathi i-backlink-building, ukumaketha kwezokuxhumana, ukubhuloga kwesivakashi, futhi nokuningi. Ngaphambi kokuqala imizamo ye-SEO engaphandle kwekhasi, qiniseka ukuthi unesu eliqinile lokuxhumanisa langaphakathi elikhona. Lokhu kuzodala umphumela wefaneli, ukuqondisa izivakashi emakhasini ahlukahlukene ngaphakathi kwewebhusayithi yakho. Enye ingxenye ye-SEO engaphandle kwekhasi ibandakanya ukususa izixhumanisi ezingezinhle kuwebhusayithi yakho. Izixhumanisi ezimbi zingalimaza izinga lakho ngoba i-Google iyazicabangela lapho inquma ukuthi isayithi lilingana kangakanani.

Enye yezindlela ezinhle kakhulu zokwandisa imizamo yakho ye-SEO engaphandle kwekhasi ukufinyelela abantu abanethonya embonini yakho. Abathonya banokulandela okukhulu ezinkundleni zokuxhumana kanye namabhulogi futhi bangakusiza uthuthukise igunya lesizinda sakho. Uma laba bantu bekhuluma ngomkhiqizo wakho, izinjini zokusesha zizoqaphela. Uma sebekwenzile, ungaxhumana nabo ngqo. Ngale ndlela, ungakha umkhiqizo wakho futhi ukhiqize ithrafikhi eyengeziwe yewebhusayithi yakho.

I-SEO engaphandle kwekhasi ihlanganisa nokwakhiwa kwezixhumanisi, ukwakhiwa kokuqukethwe, kanye nokuhwebelana kwezixhumanisi. Lawo masayithi axhumene nawe ayabhekwa “ukuvuma” amasayithi esayithi lakho, ngakho-ke bazoba namathuba amaningi okubeka isayithi lakho phezulu. Kodwa kunezindlela zokuphromotha isayithi lakho ngokuthunyelwe kwezivakashi neminye imisebenzi engaphandle kwekhasi. Ukusebenzisa okuthunyelwe kwezivakashi nezinye izinhlobo zokuphromotha isayithi kungakhuphula kakhulu imizamo yakho ye-SEO engaphandle kwekhasi.

Okuqukethwe okuthengiswayo kungenye indlela edumile yokukhulisa ukubonakala. Okuqukethwe kwabiwa kabanzi, futhi ungathengisa lokhu okuqukethwe kwamanye amawebhusayithi noma izinkundla. Yize ungeke ubone okuqukethwe kwakho kulawo masayithi, ungathola ukunakwa okwengeziwe ngokusebenzisa i-noindex meta tag. Le ndlela futhi ingasiza isayithi lakho ukuthi likhuphule izinga lalo ezinjinini zokusesha. Kodwa qaphela lapho wenza ukuthengiswa kokuqukethwe. Amanye amasayithi ngeke akhombe okuqukethwe kwakho, ngakho-ke kungcono ukunamathela ku-URL yasekuqaleni.

Onpage-SEO ist ein Teil der Suchmaschinenoptimierung

I-OnPage SEO, ngenye indlela kwaziwa ngokuthi ukulungiselelwa endaweni, iyingxenye ebalulekile yokwenziwa kahle kwenjini yokusesha. Nokho, kubalulekile ukukhumbula ukuthi i-SEO esekhasini ayigcini nje ngokulungiselela izinjini zokusesha. Okugxilwe lapha kubasebenzisi kanye nezimpawu zomphakathi. Ngakho, kubalulekile ukuqinisekisa ukuthi konke okuqukethwe kusayithi lakho kulula ukukuthola futhi kulula ukukufunda. Uhlu olungezansi amanye amaphuzu abaluleke kakhulu okufanele uwakhumbule lapho ulungiselela izinjini zokusesha.

Okokuqala, kufanele uqinisekise ukuthi isikhathi sokulayisha sekhasi lakho lewebhu siphansi. Emhlabeni wanamuhla we-inthanethi, abasebenzisi balindele isikhathi esisheshayo sokulayisha ikhasi. Ngakho, ngeke balinde isikhathi eside, njengoba lokhu kuzokwenyusa izinga lokugxuma. Ngaphezu kwalokho, I-Google ithatha isivinini uma ibala izinga lakho. Ukufeza lokhu, qiniseka ukuthi isikhathi sewebhusayithi yakho singaphansi 2 imizuzwana. Ekugcineni, I-SEO yekhasi iyingxenye ebalulekile yokwenziwa kahle kwenjini yokusesha.

Okwesibili, I-SEO yekhasi ibalulekile kubasebenzisi beselula. I-Google ikwenze kwaba sezingeni lamawebhusayithi eselula. Ngakho-ke, okuqukethwe kwakho kanye nomklamo kufanele kuhambisane neselula. Okwesithathu, amawebhusayithi asebenziseka kalula azothola ukuchofoza okwengeziwe, okuhumushela emalini engenayo ethe xaxa. Ngakho-ke, indlela engcono kakhulu yokusebenzisa i-Onpage SEO ukwenza iwebhusayithi yakho isebenziseke kalula. Iwebhusayithi yakho isebenziseka kalula kalula, ayanda amathuba okuthi iwebhusayithi yakho izokleliswa emiphumeleni yosesho.

Ukulungiselela okusekhasini kuphinde kuhlole okuqukethwe okuyimpinda. Uma kwenzeka iwebhusayithi yakho ibanzi kakhulu, okuqukethwe kuma-URL ako ahlukene kungase kube nokuqukethwe okufanayo. Ngaphezu kwalokho, okuqukethwe okuyimpinda kubi kakhulu ezingeni lakho, ngakho-ke udinga ukwenza isiqiniseko sokuthi iwebhusayithi yakho ihlukile. Udinga ukugwema ukukopisha okuqukethwe kwamanye amawebhusayithi – kungenjalo, I-Google izokubona njengokuqukethwe okuyimpinda futhi ijezise isayithi lakho. Ungakwazi futhi ukuthuthukisa umzimba nombhalo wewebhusayithi yakho.

Keyword-Recherche ist ein Werkzeug für Offpage-SEO

A good way to optimize your website is through keyword research. Amagama angukhiye amagama abantu abawasebenzisayo ukuze bathole ulwazi abalufunayo, futhi bayisisekelo se-SEO esekhasini. Ungakwazi ngisho nokuthuthukisa iwebhusayithi yakho ukuze uthole amagama angukhiye omkhiqizo, okungamagama okusesha adumile omkhiqizo owaziwayo. Ngocwaningo lwamagama angukhiye, uzokwazi ukuthi umphakathi ufunani, nalokho abazimisele ukukukhokhela.

Ngemuva kokuthi unqume amagama angukhiye ozowaqondisa, kufanele usebenzise lawa magama kokuqukethwe kwakho. Sebenzisa amathuluzi afana ne-Google Search Console, Ama-Ahrefs, Sistrix, kanye ne-Ubersuggest ukuthola amagama angukhiye adumile futhi afanele iwebhusayithi yakho. Ngaphezu kwalokho, sebenzisa amathuluzi egama elingukhiye ukuze ukhiqize izinhlanganisela zamagama angukhiye engeziwe. Lawa mathuluzi azokusiza ukuthi uthole ukuthi igama elingukhiye elithile linokuncintisana okuphezulu futhi liyifanele kahle iwebhusayithi yakho.

Ukucwaninga amagama angukhiye kuyasiza ikakhulukazi uma kunokuncintisana okuningi kwegama elingukhiye elithile. Amagama angukhiye anevolumu yokusesha ephansi angaba isu elihle uma umncintiswano uphansi. Amagama angukhiye anjalo kungase kube lula ukuwakala ngomzamo othile. Futhi uma usuwatholile, ungathuthukisa amakhasi akho ngawo. Uzogcina unewebhusayithi enenzuzo eyengeziwe! Uzothola izinga elingcono uma ukhomba amagama angukhiye alungile.

Igama elingukhiye lingase libe nezinhloso zokusesha ezingaphezu kweyodwa, ngakho yicwaninge kahle. Zama ukuthola ukuthi umsebenzisi ufuna ulwazi noma umsebenzi. Isici sokuqedela ngokuzenzakalela se-Google sizokusiza futhi uthole imibono yamagama angukhiye amasha. Ungathola nezinhlanganisela zamagama angukhiye aqondise inhloso efanayo. Uma uqondise igama elingukhiye elihlobene nokuthenga, ungase ufune ukusebenzisa i-Amazon njengesibonelo.

Ukuthuthukisa okuqukethwe kusiza ukuqonda, was auf Ihren Seiten steht

There are several ways to increase your website’s traffic. Enye ephumelela kakhulu ngokuqukethwe. Ungenza umtapo wezindatshana noma amaphepha amhlophe akhuluma ngezihloko ezihlala njalo. Okuqukethwe nakho kungaba kwezinhlobo ezahlukene. Umgomo oyinhloko ukukhombisa igunya, ngakho-ke qiniseka ukuthi ubhala okuqukethwe okugcwele uchwepheshe bezobuchwepheshe. Nawa amanye amathiphu ukuze uqale. Okubhalwe ngezansi ezinye zezindlela zokwandisa ithrafikhi yesayithi lakho.

Sebenzisa i-Entity-Salience ukuze ubone ukuthi yimuphi umbhalo obaluleke kakhulu kusayithi lakho. I-Google kanye nabanye. bahlala bethuthukisa ama-algorithms abo ukuze baqonde kangcono lokho abantu abakufunayo ku-inthanethi. Uma okuqukethwe kwakho kujwayelekile kakhulu noma kuyisicefe kubavakashi bakho, ngeke bavakashele isayithi lakho. Yilapho ungasebenzisa khona amathuluzi Okuthuthukisa Okuqukethwe ukuze uzuze. Ngokwenza imibhalo efundisayo egcwele inani kubasebenzisi bakho, ungakha iwebhusayithi ekhangayo.

Ukufaka amagama angukhiye kungenye indlela yokwenza okuqukethwe kwakho kusebenze kakhulu. Ukufakwa kwamagama angukhiye kwenzeka lapho i-SEO-texter ifaka ngamabomu amagama angukhiye amaningi ngangokunokwenzeka. Elinye iphutha elivamile ukubhala umbhalo oqukethe amagama abalulekile ngaphandle kokusebenzisa amagama awomqondo ofanayo. Ukufaka amagama angukhiye kungaholela ezijezisweni. Igama elingukhiye-dichteprufers lingakusiza ukuthi ubone amagama asetshenziswe ngokweqile nemishwana.

Ubude obufanele bombhalo wakho imizuzu eyisikhombisa. Isivinini sokufunda komuntu esijwayelekile siseduze 200 amagama ngomzuzu. Kodwa uma iba yinde, kungcono ibalwa ezinjinini zokusesha. Futhi, ulwazi olwengeziwe olwengezayo, isayithi lakho lizoba ngcono. Kwenze kuthakazelise kubafundi bakho ngokungeza izithombe noma imidiya. Sebenzisa ithuluzi lokuphakamisa igama elingukhiye, engakhipha isifanekiso.

Amasu esigqoko esimnyama abe khona unyaka wonke 2019 ein Geschenk für SEO-Optimierer

Emhlabeni we-SEO, Izindlela zokugqoka izigqoko ezimnyama ziye zahamba ibanga elide eminyakeni yamuva. Igama elithi Isigqoko Esimnyama lisuselwa emphakathini wabaduni, lapho “Izigqoko Ezimnyama” zama ukukhohlisa idatha usebenzisa amasu asezingeni eliphansi. Lolu hlobo lwe-SEO wuhlobo lobugebengu be-inthanethi, okwaziwa nangokuthi ubugebengu bekhompyutha obusezingeni eliphezulu. Nakuba amasu we-SEO asebenzisa amasu esigqoko esimnyama angaba nomthelela kumawebhusayithi, kubalulekile ukuthi unganciki kakhulu kulezi zindlela.

Amaningi ala maqhinga awahambisani nezimiso zokuziphatha, kufaka phakathi isixhumanisi sokuthinta. Le nqubo iyisenzo esikhulu sokuxhumanisa amakhasi amaningi ngegama elingukhiye elifanayo. I-Google ibamba le phethini kalula futhi ihlunga amasayithi asebenzisa i-linktauch eqondile. Ngenxa yalokho, ungase uzithole usemanzini ashisayo. Noma kunjalo, Izindlela zezigqoko ezimnyama aziyona impendulo yempumelelo ye-SEO.

Enye indima emkhakheni womphakathi ibandakanya ukwenziwa kwedijithali. Umqondisi Wokuhlinzeka Ngempahla angathuthukisa ukwenziwa kwedijithali komkhakha womphakathi. Nakuba le ndima ingabhekani ngqo ne-SEO, kuyindlela enhle kakhulu yalabo abathintekayo ekuphathweni kwe-supply chain kanye ne-logistics. Nakuba lo msebenzi uvame ukunganakwa, inikeza inani lezinzuzo. Phakathi kwazo ukuthi umuntu unokuqonda kangcono ukuthi umkhakha kahulumeni usebenza kanjani.

I-Black-hat-Techniken inomthelela omubi emiphumeleni yosesho. Zithikameza imiphumela yosesho futhi bakhohlise abathengi. Ngokunyakazisa abathengi, futhi zingenza izinjini zokusesha zithambekele ekujezisweni kanye namazinga aphansi. Nokho, I-Black-hat-Techniques akubona kuphela ububi ku-SEO. Kulabo abafuna indlela yokuthuthukisa izinga lenjini yokusesha, Amasu esigqoko esimnyama kufanele agwenywe.