Indlela i-SEO Optimizers ethuthukisa ngayo iwebhusayithi yakho

Indlela i-SEO Optimizers ethuthukisa ngayo iwebhusayithi yakho

Iwebhusayithi iyikhadi lokuvakasha lebhizinisi, isebenza njengokubonakala kwebhizinisi kuwebhu. Ukuze uthole ukubonakala, amakhasimende kufanele athole isayithi lakho futhi azi ukuthi ukhona. Izithuthukisi ze-SEO zisebenzela ukuthola izinga eliphezulu ezinjinini zokusesha ezifana ne-Google. Lawa ma-algorithms ashintsha ngaso sonke isikhathi, ngakho-ke kufanele uhambisane nakho ukuze uhlale ubonakala. Kukhona ama-masnahmen ahlukahlukene akha i-SEO. Lesi sihloko sizogqamisa ezinye zazo.

I-SEO Esekhasini

I-SEO esekhasini, noma ukuthuthukisa injini yokusesha, iyisici esibalulekile sokumaketha ku-inthanethi. Kubandakanya ukwenza izinguquko ekhasini ngokwalo. I-Backlinko idiliza izinto ezibalulekile ezingathinta i-SEO esekhasini. Amathegi esihloko aseyisici esibalulekile ekusebenzeni kwesayithi, ngakho qiniseka ukuthi unomaki wesihloko ochaza ngokunembile okuqukethwe kwakho. Kufanele futhi ifake amagama angukhiye oqondisiwe. Ulwazi olwengeziwe ongalunikeza mayelana nesihloko, okungcono.

I-SEO Esekhasini isho izenzo eziningi ze-SEO ozenzayo kuwebhusayithi yakho. Inombolo encane yezinguquko ingaba nomthelela omkhulu, futhi ngezinsuku ezintathu, sithuthukise indawo yamagama angukhiye amahlanu aphezulu ukusuka 18,4 ku 2,6! Hlola Ikhonsoli Yosesho lwe-Google ukuze uthole amaphutha kunkomba, futhi uhlaziye ezinye izici ezisekhasini lakho. Qiniseka ukuthi amakhasi akho e-SEO abaluleke kakhulu athola kuqala izixhumanisi zangaphakathi, futhi. Ukusebenzisa lawa mathuluzi kuzokusiza ukuthi ukhuphule izinga lesayithi lakho.

I-On-Page SEO iyisici esibalulekile sokumaketha okuku-inthanethi. Ukusebenzisa amasu afanele kungakhuphula izinga lakho ezinjinini zokusesha futhi kukhiqize ithrafikhi yamahhala yewebhusayithi yakho. Ukuqala, kufanele uthole amagama angukhiye nezizinda ezihlobene niche yakho. Amathuluzi egama elingukhiye ahlinzeka ngemibono yamagama angukhiye kanye namamethrikhi evolumu yokusesha. Amagama angukhiye alungile nezizinda azokusiza ukuthi uthuthukise iwebhusayithi yakho. Futhi uma usukhethile amagama angukhiye nezizinda, qiniseka ukuthi zinamanani aphezulu okusesha futhi ahlobene nebhizinisi lakho.

I-Off-Page SEO

I-SEO engaphandle kwekhasi, noma i-Off-Site-SEO, iyingxenye ebalulekile yokwenziwa kahle kwenjini yokusesha. Leli su libandakanya ukwakha ama-backlinks kusayithi lakho kusuka kwamanye amasayithi, ezaziwa ngokuthi yizinkomba. Ukulungiselelwa okungaphandle kwekhasi kuthintwa ochwepheshe be-SEO kancane kunokuthuthukisa i-Onpage. Ukuze uthole okuningi ekusebenziseni ngaphandle kwekhasi, kungcono ukugxila ekudaleni okuqukethwe kwekhwalithi kanye nobudlelwano obuqinile bamakhasimende.

Ukwenza ngcono kwe-SEO kwamawebhusayithi kufaka phakathi izici ezahlukahlukene, okuhlanganisa ukuduma kwesixhumanisi, igunya lesizinda, kanye nokuqukethwe kuwebhusayithi yakho. Ama-Backlink adlala indima enkulu ekubekweni kwezinjini zokusesha, kanye nokuzuza izixhumanisi kuwebhusayithi yekhwalithi ephezulu kuzosiza isayithi lakho ukuthi lithole ukuchayeka nokwethenjwa kubasebenzisi. Le ndlela ingasetshenziswa ukwakha ama-backlink kuwebhusayithi yakho ngokuwakha mathupha kwamanye amasayithi. Ungasebenzisa i-Link Explorer ukubona ukuthi isayithi lakho lidume kangakanani kumasayithi ahlukahlukene nokuthi lixhumanise nani.

Izimpawu zomphakathi nazo ziyingxenye ebalulekile ye-SEO. Ukuthuthukisa okungaqondile ngaphandle kwekhasi kufaka phakathi amasu okuthengisa kanye ne-PR. Imikhiqizo eqinile ikhethwa yi-Google, futhi izimpawu zomphakathi ziyindlela enhle yokwakha igama lomkhiqizo. Izimpawu zomphakathi ziyizimpawu ezivela ezinkundleni zokuxhumana ezihlukahlukene, kanye namavolumu aphezulu okusesha akhombisa ukuthi umkhiqizo wakho waziwa kakhulu futhi unobukhona obuqinile. Izimpawu zomphakathi nazo zikhulisa igunya lewebhusayithi yakho. Nokho, I-Google ayikwazi ukuqinisekisa ukuthi isixhumanisi sizoba nomthelela omuhle ezingeni lewebhusayithi yakho.

Content-Strategy

While SEO focuses on optimizing your website for the search engines, I-Content-Marketing igxile ekudaleni nasekuthuthukiseni okuqukethwe. Nakuba lezi zindlela ezimbili zihlobene, zihlukile ngokuthi i-SEO ifaka ukuthuthukiswa kobuchwepheshe kanye nokumaketha okuqukethwe kuncike ngokuphelele. Content-Marketing, Ngokwesinye isandla, igxile kakhulu kuzithameli ozihlosile futhi ingase idinge ulwazi oluncane lobuchwepheshe. Womabili amasu kufanele asetshenziswe ngokuhambisana ukuze kuzuzwe izinga eliphezulu lenjini yokusesha.

Ingxenye ebalulekile ye-SEO ukwenza kahle kwamagama angukhiye. Ngokusebenzisa amagama angukhiye afanelekile, okuqukethwe kwakho kuzoheha izivakashi eziningi futhi kukhuphule izinga lokuguqulwa. Nokho, kufanele uqale ucwaninge futhi uhlaziye amagama angukhiye ofuna ukuwasebenzisa. Ucwaningo lwamagama angukhiye luzokusiza ukuthi unqume ukuthi yimaphi amagama angukhiye abalulekile futhi abe nevolumu ephezulu kakhulu yokusesha. Kufanele futhi ucabange amagama angukhiye anomsila omude kanye namagama okusesha asekelwe embuzweni. Ucwaningo lwamagama angukhiye lungenziwa ngesandla noma kusetshenziswa ithuluzi lamagama angukhiye.

Uma usunqume ukuthi yimaphi amagama angukhiye abalulekile kokuqukethwe kwakho, ungaqala ukuthuthukisa iwebhusayithi yakho. Ukwenza kahle kwamagama angukhiye kubalulekile ukuze kubekwe phezulu ezinjinini zokusesha, kodwa kunezinto ezimbalwa okufanele uzikhumbule. Okokuqala, akufanele usebenzise amagama angukhiye amaningi kakhulu endaweni efanayo. Kufanele futhi ugweme ukudliwa kwamagama angukhiye. Ukusetshenziswa kwamagama angukhiye aphindwe kabili nakathathu kungaba nomthelela omubi ezingeni lenjini yakho yosesho. Okwesibili, qiniseka ukuthi usebenzisa amagama afanayo kanye namagama angukhiye womongo.

H1-Amathegi

HTML-Tags for Uberschriften (Amathegi kanhlokweni) qala ngo-h esihlokweni kanye nenombolo ephakathi kokukodwa nesithupha, uma inombolo enkulu ichaza kabanzi isihloko. Ukuze uthuthukise i-SEO yakho, i-H1-Uberschrift yakho kufanele ibonise isihloko esiyinhloko futhi igxilise amagama angukhiye awo wonke umbhalo. Ama-H1-Tags afana namathegi esihloko, kuphela esikhundleni sokwenza amazwibela okusesha, zisekhasini lewebhu uqobo.

Naphezu kweqiniso lokuthi ama-H1 awathinti ngokuqondile izinga lezinto eziphilayo, ziyingxenye ebalulekile yenqubo yonke yokwenza kahle. Kanjalo, zingcono kakhulu uma zisetshenziswe esihlokweni sombhalo. Ungakwazi futhi ukuguqula i-ubrigen h1-Tag ibe i-h2-Uberschrift. Uma kungenangqondo, ungasusa umaki we-ubrigen h1. Ngaphezu kwalokho, unganikeza i-URL ngayinye i-Uberschrift ngayinye uma lokho kunengqondo.

Elinye lamaphutha ajwayelekile owenziwa abaphathi bewebhu lapho belungiselela amawebhusayithi abo ukweqa Ama-Heading-Tags. Lawa mathegi asetshenziselwa ukuhlela okuqukethwe futhi aboniswa ngama-standardanweisung achazwe ngaphambilini. Ngaphezu kwalokho, Ama-H1-Uberschrifts ngokuvamile makhulu kune-H2-Uberschrifts. Nokho, ungasebenzisa i-CSS ukuze ulawule ukubukeka kwama-H1-Tags akho. Kepha uma ungaqiniseki ukuthi ungayenza kanjani iwebhusayithi yakho ibe yi-SEO, sicela uxhumane nochwepheshe.

Ama-Meta-tag

Google uses meta tags on your webpage to help you rank better in search results. Amathegi e-Meta amayunithi ezinhlamvu amancane achaza iwebhusayithi yakho. Ziyaziwa nangokuthi i-meta-elements, futhi bacacisa imininingwane ebalulekile yezinjini zokusesha neziphequluli okufanele zifundwe. Yize ama-meta-tag engabonakali kubavakashi bewebhusayithi, zingathinta izinga lakho nokuziphatha komsebenzisi. Lesi sihloko sichaza ukubaluleka kwama-meta-tags ekwenzeni injini yokusesha.

Uma ufuna ukwandisa ithrafikhi, udinga ukwenza iwebhusayithi yakho ifundeke kalula. Sebenzisa ama-meta tag engxenyeni eyinhloko yekhodi yakho ye-HTML ukuze utshele izinjini zokusesha ukuthi yiluphi ulwazi okufanele luboniswe kuwebhusayithi yakho. Ungazisebenzisa zombili imiphumela yosesho ekhokhelwayo nengakhokhiwe. Ngokulungiselela ama-meta-tags, uzothuthukisa ukubonakala kwesayithi lakho futhi ukhuphule amanani okuchofoza. Futhi ungenza ikhasi lakho litholakale ngezilimi eziningi.

Ungathola okuhlola be-meta-tag ku-inthanethi. Lezi zihloli zikusiza ukuthi wazi ukuthi isayithi lakho lime kuphi emiphumeleni yosesho. Baphinde banikeze imininingwane ngezimbangi kanye nezincomo zokuthuthukisa i-SEO yesayithi lakho. I-meta-tag oyisebenzisela iwebhusayithi yakho kufanele futhi iqukathe ulwazi olufanayo nokuqukethwe kwakho. Udinga ukuqinisekisa ukuthi usebenzisa i-meta-tag efanayo kuwo wonke amakhasi akho. Lokhu kuzoqinisekisa ukuthi isayithi lakho libukwa ngabasebenzisi abaningi ngangokunokwenzeka.

Rank Math SEO

Rank Math is a powerful WordPress SEO plugin with many features. Inethuluzi elihlanganisiwe le-Google Trends, ikuvumela ukuthi ubone ukuthi amagama angukhiye athile adume kangakanani. Inokuhlaziywa kwe-SEO eyakhelwe ngaphakathi futhi inikeza izincomo ezisekelwe kulolu lwazi. Ihlanganisa nomakhi we-Elementor Page, ikuvumela ukuthi ulungiselele izilungiselelo ze-SEO ngqo kusihleli esibonakalayo. Ungasebenzisa futhi i-Rank Math ukuze ulungiselele izithombe. Izici ezimbalwa ezibalulekile ze-Rank Math SEO zinemininingwane ngezansi.

I-Rank Math SEO iyahambisana nama-plugin okuhumusha aziwa kakhulu, kuhlanganise Weglot kanye Polylang. Iphinde isekele izinhlobo zokuthunyelwe ngokwezifiso futhi inikeza ukulawula okujulile. Ingase futhi ikhiqize ifayela lezindawo ze-KML ngesihlungi. Isekela imephu yesayithi ye-WooCommerce, futhi. Ingangenisa futhi izilungiselelo kusuka ku-Yoast. Isici sayo se-1-Click Import From Yoast siyashesha futhi kulula. I-plugin iphinde inikeze ukwesekwa kwamahora nehora futhi inothile wama-athikili ayisisekelo solwazi.

Enye inzuzo ye-RankMath uhlu lwayo olubanzi lwezilungiselelo nezinketho zokumisa. Leli thuluzi likusiza ukuthi unqume ukuthi yimaphi amaqhinga e-SEO asebenza kakhulu. Uma usukhethile izilungiselelo, I-Rank Math izokunikeza isifinyezo sokusebenza kwesayithi lakho ezinjinini zokusesha. Imiphumela izoboniswa emagrafu, ngemininingwane ngezansi. Ungasebenzisa futhi i-Rank Math ukulandelela inombolo ye 404 amaphutha atholwa yisayithi lakho.

Rank-Math SEO

If you are interested in improving the search engine optimization of your website, ungase ufune ukuhlola i-Rank-Math SEO. Leli thuluzi elinamandla le-SEO lingenza iwebhusayithi yakho ibe nezinjini zokusesha ngokugcwele, futhi uhlanganise nemakhaphu ye-schema ye-Google ukuze unikeze okuqukethwe okucebile kubasebenzisi. Ikuvumela ukuthi ufake amagama angukhiye angenamkhawulo kokuqukethwe kwakho, ukusiza amakhasi akho alense amagama angukhiye owafunayo. I-AI yokuqukethwe izokunikeza iziphakamiso zamagama angukhiye nemishwana ngenkathi uthayipha. I-Rank-Math SEO iphinde isekele amathuluzi wegama elingukhiye le-LSI, okukusiza ukuthi udale ukuhlukahluka okuningi kwegama elingukhiye eligxilile. Ukusebenzisa i-SEO ye-Rank-Math kuzokwandisa ithuba lokuthi okuqukethwe kwakho kukhonjwe ngamagama angukhiye oyifunayo, futhi izogcina abasebenzisi kuwebhusayithi yakho isikhathi eside.

Esinye isici esihle se-Rank-Math yikhono layo lokungenisa idatha kusuka kwamanye ama-plugin we-SEO. Ngokwesibonelo, Abasebenzisi be-Yoast SEO bangangenisa idatha ku-Rank Math ngesici sokungenisa. I-Rank-Math isekela ama-plugin e-SEO aziwa kakhulu, kufaka phakathi i-Yoast SEO. U-Fabrizio uphinde wasebenzisa i-SEOPressor Connect, okufana ne-Rank Math. Uma ungumuntu osaqalayo ku-SEO, kufanele ucabangele leli thuluzi.