Google SEO – Imudara Oju-iwe, Meta Awọn apejuwe, XML Aaye, ati LSI Koko

Google SEO – Imudara Oju-iwe, Meta Awọn apejuwe, XML Aaye, ati LSI Koko

Google SEO duro fun iṣapeye ẹrọ wiwa. Iru titaja yii ni ifọkansi lati ṣe ipilẹṣẹ ijabọ oju opo wẹẹbu nipasẹ Organic, san, tabi aisanwo ọna. Fun alaye diẹ sii nipa SEO, jọwọ ka awọn iyokù ti yi article. Yoo ṣe iranlọwọ fun ọ lati bẹrẹ ni ẹsẹ ọtún pẹlu awọn akitiyan SEO rẹ. Eyi ni diẹ ninu awọn eroja pataki ti o gbọdọ san ifojusi si. Wọn jẹ: Imudara oju-iwe, Meta awọn apejuwe, XML maapu, ati LSI koko.

Imudara oju-iwe

Ọkan pataki abala ti Google SEO ti o dara ju oju-iwe jẹ ọna asopọ inu. Ni afikun si gbigba awọn ẹrọ wiwa lati ṣe atọka awọn oju-iwe ni oju opo wẹẹbu rẹ, awọn ọna asopọ inu tun ṣe iranlọwọ fun awọn olumulo lilọ kiri lori aaye naa. Awọn ile-iṣẹ SEO ilana mu abala yii ti oju opo wẹẹbu SEO fun ọ. Ni afikun si awọn ọna asopọ inu, aaye rẹ yẹ ki o ni ọkan tabi diẹ ẹ sii awọn koko-ọrọ ti o ṣe pataki si akoonu oju-iwe naa. Akojọ si isalẹ wa ni diẹ ninu awọn eroja pataki ti SEO oju-iwe.

Iṣapeye akoonu yoo mu awọn oṣuwọn iyipada pọ si. Nigbati awọn alejo tẹ lori awọn ọna asopọ tabi awọn fọọmu miiran, wọn jẹ diẹ sii lati di onibara. Akoonu iṣapeye tun ṣe afihan ibaramu si awọn ọrọ wiwa. Ti oju-iwe kan ba lọra lati kojọpọ, yoo dinku ilowosi alejo ati mu iwọn agbesoke naa pọ si. Ni afikun, iṣapeye akoonu yoo rii daju pe o gba awọn ipo ẹrọ wiwa ti o ga julọ. Ti o ba tẹle awọn itọnisọna wọnyi, Awọn akoonu rẹ yoo jẹ ẹsan nipasẹ Google!

Akọle ati awọn ami apejuwe meta lori oju-iwe rẹ jẹ awọn eroja pataki mejeeji ti SEO oju-iwe. Awọn afi akọle yẹ ki o pẹlu koko-ọrọ ifọkansi rẹ ni ibẹrẹ tag, ki o si wa ni ko gun ju 55 ohun kikọ. Awọn apejuwe Meta jẹ akopọ ti oju-iwe ti o han ni awọn SERPs ati pe o le ṣe iranlọwọ fun awọn alejo ni imọ siwaju sii nipa ohun ti wọn n wa lori oju-iwe naa.. Google yoo ṣe igboya awọn ọrọ wiwa ti awọn olumulo ti tẹ ni apejuwe meta. Nipa fifi apejuwe meta kun si aaye rẹ, o le mu awọn nọmba ti tẹ-throughs ati ranking!

Ni afikun si iṣakojọpọ awọn koko-ọrọ ati awọn gbolohun ọrọ wiwa miiran sinu awọn akọle oju-iwe, lo meta awọn apejuwe. Awọn apejuwe meta ṣe afihan labẹ akọle oju-iwe ni awọn abajade wiwa ati pe o jẹ ipa pataki nigbati olumulo kan pinnu lati tẹ. Apejuwe meta to dara le ṣe daakọ sori media awujọ ati pinpin lori awọn aaye miiran. Níkẹyìn, ranti pe apejuwe meta yẹ ki o ni gbolohun ọrọ Koko gẹgẹbi ọrọ affix. Àkóónú náà gbọ́dọ̀ jẹ́ ìbámu pẹ̀lú ète olùṣàwárí.

Meta awọn apejuwe

You may have heard about the importance of meta descriptions for Google SEO. Ṣugbọn ṣe o mọ pe wọn jẹ diẹ sii ju awọn koko-ọrọ lọ? Iwọnyi jẹ awọn eroja pataki ti ilana SEO oju opo wẹẹbu rẹ, ati pe wọn le ṣe tabi fọ awọn ipo ẹrọ wiwa rẹ. Bọtini naa ni lati ṣẹda awọn apejuwe meta ti o ṣe afihan iye oju opo wẹẹbu rẹ ni deede, lakoko ti o tun pẹlu ipe si iṣẹ. Awọn apejuwe Meta yẹ ki o baamu aaye ti oju-iwe naa, nitorinaa o dara julọ lati ṣe idanwo wọn lori awọn oju-iwe ibalẹ pẹlu ijabọ Organic bojumu. Idanwo awọn iyatọ ti ipari, gbolohun ọrọ, ati ipo ti awọn koko.

Lakoko kikọ apejuwe meta rẹ, ranti awọn olugbo ibi-afẹde ti oju opo wẹẹbu rẹ. Fun apere, ti o ba n fojusi awọn olugbo gbooro, o yẹ ki o fojusi lori gbolohun ọrọ koko kan. Kokoro-ọrọ idojukọ rẹ yẹ ki o jẹ gbolohun ọrọ tabi apapọ ọrọ ti ọpọlọpọ awọn olugbo rẹ yoo ṣee ṣe lati wa. Nigbati o ba ṣafikun ọrọ-ọrọ yii sinu apejuwe meta rẹ, Google yoo ṣe afihan gbolohun naa ni awọn SERP rẹ. Iyẹn tumọ si pe awọn alabara ti o ni agbara diẹ sii yoo wo oju-iwe rẹ ni SERP.

Apejuwe meta ti o dara julọ ni ọkan ti o rọ olumulo lati tẹ ọna asopọ naa. O gbọdọ loye kini awọn olugbo ibi-afẹde rẹ n wa ati pese idahun ti o dara julọ si rẹ. Ti o ba n ta ọja kan, dojukọ awọn aaye tita alailẹgbẹ rẹ ati awọn idi idaniloju lati ra. Rii daju pe apejuwe meta rẹ ṣe afihan eyi! Ati ki o ranti, Apejuwe meta rẹ yẹ ki o jẹ ọranyan bi akoonu oju-iwe rẹ. Iyẹn ni bi o ṣe le fa awọn alejo diẹ sii ati igbelaruge SEO rẹ.

Nigba kikọ rẹ meta apejuwe, ranti pe o gbọdọ wa laarin ọgọrun ati 160 ohun kikọ. Eyi jẹ nitori Google ti n ṣe idanwo awọn snippets gigun ati ti apejuwe meta rẹ ba gun, ao ge e kuro, ko si ni ri eni ti o lo. Rii daju lati ṣafikun awọn koko-ọrọ pataki julọ nitosi ibẹrẹ. O tun ṣe pataki lati tọju ni lokan pe apejuwe meta rẹ gbọdọ jẹ alailẹgbẹ fun oju-iwe kọọkan – ti o ba ọpọ pidánpidán apejuwe, Google yoo jiya aaye rẹ fun rẹ.

XML maapu

To optimize your Google SEO campaign, o gbọdọ fi maapu oju opo wẹẹbu XML silẹ fun oju opo wẹẹbu rẹ. Nigba ṣiṣẹda XML maapu, o yẹ ki o rii daju pe o ni awọn ọna asopọ si gbogbo oju-iwe lori oju opo wẹẹbu rẹ. Sibẹsibẹ, o yẹ ki o yago fun pẹlu awọn oju-iwe ti o ko fẹ awọn ẹrọ wiwa si atọka. Eyi kii yoo ṣe idiwọ Google lati ṣe atọka awọn oju-iwe wọnyi. Ni pato, yoo jẹ ki oju opo wẹẹbu rẹ wa diẹ sii si awọn botilẹti ẹrọ wiwa.

Awọn maapu oju opo wẹẹbu XML gba awọn ẹrọ wiwa laaye lati lọ kiri oju opo wẹẹbu rẹ ni irọrun nipa titọkasi awọn oju-iwe pataki julọ lori oju opo wẹẹbu rẹ. Wọn tun le ṣe imudojuiwọn nigbagbogbo ti o ba lo CMS kan. Google ṣe akiyesi igbohunsafẹfẹ ti awọn imudojuiwọn maapu aaye ati aami lastmod ti oju-iwe kọọkan. Ibaramu ti tag lastmod da lori ọrọ-ọrọ ti oju-iwe naa. Nitorina, o ṣe pataki lati ṣafikun akoonu ti o yẹ nikan. Ni afikun, maapu aaye kan ṣe ifihan si Google pe oju opo wẹẹbu rẹ ti ni imudojuiwọn nigbagbogbo.

Awọn maapu aaye tun ṣe iranlọwọ fun awọn ẹrọ wiwa wiwa awọn oju-iwe ti o ya sọtọ lori aaye rẹ. Laisi awọn maapu aaye, Google kii yoo ni anfani lati ṣe atọka gbogbo awọn oju-iwe lori aaye rẹ. Nini maapu aaye kan yoo ran Google lọwọ lati wa awọn oju-iwe wọnyi ni iyara pupọ. Eyi wulo paapaa fun awọn aaye pẹlu ọpọlọpọ awọn oju-iwe alainibaba, kekere ti abẹnu sisopọ, tabi awọn ti o yi akoonu wọn pada nigbagbogbo. Ni kete ti o ṣafikun tabi yọ awọn oju-iwe kuro nigbagbogbo, maapu aaye naa yoo ni imudojuiwọn laifọwọyi.

Nigbati o ba ṣẹda maapu aaye XML kan, o yẹ ki o fi silẹ si awọn ẹrọ wiwa. Lati fi aaye XML kan silẹ, lọ si Google's Search Console ki o tẹ 'Fi maapu aaye kan kun'. Lẹhin ti o jẹrisi aaye rẹ, Google yoo ṣafikun aaye rẹ si ibi ipamọ data rẹ. Rii daju pe o ko kaṣe rẹ kuro ki o fi URL maapu aaye naa silẹ. Ni kete ti maapu oju opo wẹẹbu rẹ ti jẹri nipasẹ Google, o ti ṣetan lati ṣe ifilọlẹ ipolongo rẹ.

LSI koko

Using LSI keywords in Google SEO can help you rank higher. Ni ibere, o ṣe pataki lati mọ iru awọn ofin LSI ni idije fun onakan rẹ. O yẹ ki o tun mọ iru awọn koko-ọrọ LSI ti awọn oludije rẹ n fojusi. Nipa lilo ẹya ara ẹrọ pipe, Iwọ yoo fun ọ ni ọpọlọpọ awọn imọran bi o ṣe tẹ ibeere rẹ. Jubẹlọ, nigba ti o ba tẹ lori eyikeyi ninu awọn didaba, Ifiweranṣẹ rẹ yẹ ki o ni awọn ọrọ wọnyi. Jubẹlọ, Ẹya snippet Google ṣe afihan awọn koko-ọrọ wọnyi ninu akoonu rẹ.

Awọn koko-ọrọ LSI ni ibatan si koko akọkọ. Nigbagbogbo wọn lo papọ. Fun apere, ti o ba n ta ẹrọ itanna, o le fẹ lati ṣe atokọ awọn koko-ọrọ LSI fun “awọn kọmputa” ni apejuwe ọja. Ona miiran lati wa awọn koko-ọrọ LSI ni lati lo oluṣeto ọrọ-ọrọ Google, eyi ti o fihan ọ iru awọn wiwa fun orisirisi awọn ọja. Nipa lilo ọpa yii, o le wa awọn koko-ọrọ LSI fun eyikeyi ọja tabi iṣẹ ti awọn olugbo ibi-afẹde rẹ n wa.

Awọn koko-ọrọ LSI ni Google SEO le ṣe iranlọwọ fun ọ lati loye koko rẹ daradara. O le ṣafikun awọn koko-ọrọ si akoonu rẹ ki o pọ si aṣẹ agbegbe ti akoonu rẹ. These keywords will make your content more accessible and visible in search results, increasing traffic and boosting rankings. The search engines have no better way to determine the relevancy of your content than to use LSI keywords. But if you’re writing for your audience, you’re probably interested in using LSI keywords in Google SEO.

LSI keywords are very important to Google’s algorithm because they have more meaning and relevance than regular words. Google’s algorithm looks at your site’s name, industry, and website to determine which terms are most relevant. Considering that 15% of search queries are brand-new, this means that without LSI keywords in Google SEO, your page will never reach that high quality standard. There are so many search terms that have never been searched before, it’s virtually impossible to rank for them.

Ilé asopọ

Link building is a form of search engine optimization that aims to increase the number and quality of inbound links to a webpage. Increasing the number of inbound links to a webpage will help it rank higher in search engine results. But how exactly does link building work? How can it improve your website? Here are some important tips to keep in mind:

Link building should be an extension of normal marketing. The goal is to generate links that get your target audience to your website. This audience is the people who are most likely to purchase products, subscribe to newsletters, and read your content. This is the audience that makes your business flourish. SEO link building has become a crucial part of attracting this audience and should be approached in the same way as any other aspect of online marketing. Thankfully, there are some basic tools to help you with this task.

The number of unique referring domains is an important metric. If one domain links to a website more than once, it can hurt the site’s ranking. More referring domains means a more trustworthy site to search engines. Backlinko found a significant correlation between referring domains and rankings. Awọn ilana ọna asopọ ti o munadoko jẹ pataki fun ijabọ Organic ati iyipada ti awọn itọsọna sinu awọn alabara ti o peye. O le lo orisirisi awọn imuposi lati se aseyori yi.

Ilé asopọ ni orukọ odi nitori awọn eniyan bẹrẹ ilokulo awọn asopoeyin. Wọn ra awọn ọna asopọ lati awọn oju opo wẹẹbu miiran tabi gba wọn lati awọn aaye ti ko ni ibatan. Iwa yii bajẹ-ri nipasẹ Google ati yori si ọpọlọpọ awọn ijiya. Ti o ba jẹbi iwa yii, Aaye rẹ le paapaa parẹ lati awọn abajade wiwa. Ṣugbọn ko ni lati jẹ ọna yii! Nipa titẹle awọn imọran wọnyi, o le ṣe alekun awọn abajade ẹrọ wiwa oju opo wẹẹbu rẹ ati mu iwoye rẹ pọ si.