Waa maxay Google SEO?

SEO waa habka lagu hagaajinayo muuqaalka bogga internetka ee matoorada raadinta. Waxay ku lug leedahay fahamka arrimaha kala duwan ee Google uu isticmaalo si loo go'aamiyo natiijooyinka ka muuqda boggaga natiijooyinka raadinta. Halka aanu mid qudha jirin, qeexidda fudud ee SEO, waxaa jira dhowr hab-dhaqan oo caadi ah oo ay tahay in la raaco. Kuwaas waxaa ka mid ah Link Building, Erayo fure ah, Hagaajinta bogga, iyo gurguurasho.

Dhismaha isku xirka

Ku dhaqanka dhisidda dib-u-celinta degelkaaga waa qayb muhiim ah oo ka mid ah Google SEO. Ma aha oo kaliya inay ku daraan darajada boggaaga, laakiin sidoo kale waxay kaa caawinayaan inaad awood dheeraad ah ku yeelato shabakada. Si loo helo shabakad cusub, Tani waxay si gaar ah muhiim u tahay, maadaama laga yaabo inaysan lahayn awood badan. Helitaanka isku xirka shabakadaha awoodda leh waa hab aad u wanaagsan oo lagu helo maamulkan, maadaama backlinks ay asal ahaan yihiin codadka kalsoonida.

Waxaa jira siyaabo badan oo kala duwan oo lagu helo backlinks. Mid ka mid ah siyaabaha ugu wanaagsan waa adiga oo isticmaalaya adeegga dhismaha isku xirka. Shirkado badan ayaa adeegsada adeegan si ay u kordhiyaan darajada bogga boggooda. Shirkad SEO ah oo xirfad leh ayaa kaa caawin karta inaad kordhiso gaadiidkaaga oo aad darajada sare ka gasho Google. Qaar ka mid ah shirkadahan ayaa sidoo kale leh qalabka iyo aqoonta sida loo abuuro barnaamijka dhismaha isku xirka kaas oo kor u qaadi doona qiimeynta boggaaga.

Iyadoo aan loo eegin habka aad doorato, dhismaha isku xirka wuxuu u baahan yahay shaqo joogto ah wuxuuna socon karaa bilo badan. Laakin, marka aad raacdo istiraatijiyada dhismaha isku xidhka, waxaad dhimi kartaa tirada shaqada ee loo baahan yahay in la qabto. Sidan, waxaad diirada saari kartaa abuurista waxyaabo aad u fiican halkii aad ka saari lahayd farsamooyinka dhismaha isku xirka.

Erayo fure ah

Mid ka mid ah dhinacyada ugu muhiimsan ee hagaajinta mashiinka raadinta (SEO) waa cilmi baaris keyword. It is an ongoing process that allows you to determine which keywords will bring you the most traffic. Keywords gain and lose relevance all the time, and it is vital that you stay abreast of these changes. By doing regular keyword research, you can find the right balance between long-tail and broad-tail keywords.

To start researching keywords, use the Google Keyword Planner tool. It allows you to enter keywords you already know and it also provides you with keyword ideas across various niches. This tool is often used by content marketers. You can also use Google trends to discover hot topics and monitor search frequency. By using these tools, you can find keywords that are relevant to your niche and product. This helps you optimize your website content and get a better ranking in search results.

SEO keyword research is an essential part of website development. Finding relevant keywords will help you generate content that is engaging for your target audience.

Hagaajinta bogga

While content is king when it comes to SEO, it’s important to remember that not all content is created equal. Google weights sites based on their E-A-T (expertise, authority, aaminnimo) arrimood, which are outlined in its Search Quality Guidelines. Although Google hasn’t publicly revealed exactly what goes into its evaluations, many believe that on-page signals play a large part.

Asal ahaan, on-page SEO helps search engines understand your website and determine its relevance. This involves improving content, adding relevant keywords, iyo qaar kaloo badan. Marka si sax ah loo sameeyo, these strategies can boost your site’s rankings. Si kastaba ha ahaatee, waxaa muhiim ah in la xasuusto in makiinadaha raadinta’ Algorithms ayaa si joogto ah isbeddela, marka waa muhiim inaad si joogto ah u wanaajiso mareegahaaga si aad u tartanto.

Qayb kale oo ka mid ah bogga SEO ayaa isku xiraya. Xiriirinta shabakadaha kale waxaa loo yaqaan backlinks. Xidhiidhada goobtaada waa inay ka koobnaadaan qoraal barroosin oo khuseeya, kaas oo ah in uu noqdo erey muhiim ah. Waa inaad sidoo kale hubisaa in xiriirinta gudaha ay tilmaamayaan boggaaga la hagaajiyay. Sidan, makiinadaha raadinta waxay si fudud u fahmi karaan sida loo dhex maro mareegahaaga.

Arrin kale oo muhiim ah oo ka mid ah hagaajinta bogga waa sumadda cinwaanka. Halka summada cinwaanku aanay si toos ah ula xidhiidhin darajada mashiinka raadinta, waxay u adeegi kartaa hab faa'iido leh oo lagu muujiyo ku habboonaanta.

gurguurasho

Gurguurashada Google SEO waxay dhacdaa marka Google bots, ama caaro, booqo website. The robots read the code of other websites and pass this information on to Google’s search engine. The frequency of Google crawling depends on various factors. You can learn more about this process by reading Google’s Webmaster Guidelines.

Google crawlers look for unique content and other elements on web pages. This information is known as metadata, and it is a part of the HTML code that the search engines use to determine what a page is about. These elements serve as titles and descriptions in search results, so it is important to keep this data updated.

The crawl budget is an important factor in optimizing the number of pages crawled by Google. Guud ahaan, a website with more internal links gets more attention from the search engines. Bog leh xiriirin yar oo gudaha ah ayaa loo gurguuran doonaa si ka yar si joogto ah waxaana laga yaabaa in la dayaco gabi ahaanba. Sidaa awgeed, waa muhiim in la wanaajiyo tirada isku xirka gudaha ee bogga mareegaha.

Qaab dhismeedka URL kakan ayaa sababa in Googlebot uu gurguurto in ka badan hal URL. Marka tani dhacdo, waxa laga yaabaa inay ku dhamaato gurguurashada URL-yo badan, taasoo hoos u dhigi doonta habka gurguurashada. Dhibaato kale oo caadi ah ayaa ah isku darka id-yada kalfadhiga ee jidka. Halka Googlebot aanu ku dhegi doonin arrintan, waxaa laga yaabaa inay hoos u dhigto gurguurashada sababtoo ah waxay ka heleysaa qaybo soo noqnoqda oo jidka ah.

Mobilegeddon

Haddii aadan awoodin inaad lasocoto horumaradii u dambeeyay ee aduunka hagaajinta mashiinka raadinta (SEO), keligaa ma tihid. Siideynta dhawaanta ee algorithm-ka mobilada cusub ee Google ayaa keentay xoogaa buuq iyo hubanti la'aan ah. Cusboonaysiintan ayaa la filayay inay keento isbeddel weyn oo xagga qiimaynta bogga ah. Waxay ciqaabaysaa mareegaha aan saaxiibtinimada lahayn mobilka waxayna ka hortagtaa inay ka soo muuqdaan natiijooyinka raadinta mobilada.

Abriil 21, 2015, Google waxa uu bilaabay in uu u soo saaro casriyeyn cusub algorithms-ka raadinta ee mudnaanta siinaya tayaynta moobilka. Tan iyo markaas, update ayaa loo yaqaan “Mobilegeddon” waxaana si weyn looga hadlay bulshada SEO. Inta lagu jiro wakhtigan, Google sidoo kale wuxuu bilaabay inuu ku daro calaamado tilmaamaya in mareegtu tahay mid saaxiibtinimo leh, muujinta xaqiiqda ah in isticmaalayaashu ay u badan tahay inay ka helaan shabakadda aaladaha mobiladooda.

Mobilegeddon waxa la sameeyay iyada oo laga jawaabayo kororka dhawaanahan ee raadinta moobilka. Natiijo ahaan, Google waxa uu bilaabay in uu ka fiirsado saaxiibtinimada moobilka ee waxa ku jira mareegaha iyo qaabaynta marka uu qiimaynayo. Mareegaha aan ka jawaabin, wuxuu lahaa qoraal yar, and other elements that weren’t mobile-friendly were punished. Si kastaba ha ahaatee, responsive sites are still considered mobile-friendly, so they can still rank high in Google search results.

Xiriirinta gudaha

Internal links help your website rank higher in Google search. They can also improve your website’s user experience. A page’s internal links should point to deep pages on the site, rather than just its homepage. A homepage has little SEO value and doesn’t provide a user with detailed information. A strong internal linking structure can boost link juice earning potential, create clear click paths, and increase indexation across the site. Intaa waxaa dheer, internal links can increase crawl priority.

The importance of internal links cannot be overstated. Links in the header, footer, iyo meelaha menu ee mareegaha ayaa muhiim u ah darajada mashiinka raadinta. Goobaha waaweyni waxay u janjeeraan inay lahaadaan xiriiryo gudaha ah iyo taraafikada raadinta sare. Si kastaba ha ahaatee, goobaha yar yar waxa laga yaabaa in isku xidhka guduhu yaraado. Intaa waxaa dheer, Kala duwanaanta qoraalka barroosinka ayaa saameyn ku leh taraafikada raadinta. Qoraalka barroosinka saxda ah ayaa si gaar ah waxtar u leh kordhinta taraafikada raadinta.

Si aad u horumariso darajadaada, Cusbooneysii nuxurkii hore. Ku dar xiriiriyeyaasha gudaha ee macnaha guud boggaaga ama boggaga blogga. A “Qoraaladii u dambeeyay” qaybta ku taal boggaaga guriga waa inay ku jirtaa saddex ilaa shan xiriiriye ee qoraaladaadii ugu dambeeyay ee blog. Adiga oo ka faa'iidaysanaya awoodda isku xidhka macluumaadkaagii hore, Maaddadaada cusub waxay heli doontaa kobcin.

Dhismaha isku xirka raadinta maxalliga ah

Haddii aad isku dayeyso inaad aragto muuqaal badan oo deegaanka ah, dhismaha isku xirka deegaanka ayaa ku caawin kara. Istaraatiijiyadani waxay ku lug leedahay isku xidhka ganacsiyada kale ee maxaliga ah si ay u abuurto dib-u-xirayaasha maxaliga ah. Tan waxa kale oo lagu samayn karaa iyada oo loo marayo fursadaha blogging martida. Adiga oo abuuraya xiriiro ganacsiyada maxaliga ah, waxaad awoodi doontaa inaad dhisto kalsooni iyo xidhiidh shucuureed oo aad la yeelato macaamiisha deegaanka.

Si aad u hesho mareegaha khuseeya si aad ugu xidhidhdo, Eeg tartamayaashaada’ profiles links. Markaa, isku day inaad la xiriirto. U dir iimayl asluub ​​leh, iyaga oo uga mahadcelinaya xuskooda, iyo bixinta in la beddelo xiriiriye. Adigoo sidaas samaynaya, waxaad awoodi doontaa inaad dhisto kalsooni iyo xidhiidhka mulkiilayaasha degelka kale, taasina waxay kaa caawin kartaa inaad kasbato dib-u-xirayaasha faa'iido leh.

Dhismaha isku xirka maxalliga ah waa hab aad u wanaagsan oo lagu kordhiyo darajadaada organic ee raadinta maxalliga ah. Furaha ayaa ah inaad diirada saarto dhisida isku xirka maxaliga ah ee shabakadaha khuseeya ee agagaarkaaga. Tan waxaa ku jira hagaha ganacsiga maxalliga ah, hagayaasha magaalada, iyo blogyada. In kasta oo xiriirinta barta barbecue ee magaalada Kansas ay kor u qaadi karto astaantaada dhabarka, Waxba kuuma tari doonaan haddii ganacsigaagu aanu lahayn macaamiil deegaanka ah. Adigoo diiradda saaraya dhismaha isku xirka deegaanka, waxaad awoodi doontaa inaad soo jiidato macaamiil badan oo deegaanka ah oo aad kobciso ganacsigaaga.

Halka tabaha SEO ee maxalliga ah ay ku lug leeyihiin shaqo badan oo adag, waxaa jira faa'iidooyin badan oo ku saabsan dhismaha isku xirka maxalliga ah. Xeeladahani waxay kordhin karaan maamulka boggaga internetka iyo taraafikada gudbinta.