Kugadziridza kweSEO – 5 Nzira dzeKukwidziridza Yako Off-Peji SEO

Kugadziridza kweSEO – 5 Nzira dzeKukwidziridza Yako Off-Peji SEO

Kugadziridza kweSEO (Search Engine optimization) chinhu chakakosha chekushambadzira chinogona kuwedzera zvakanyanya kusvika kwako. Vatengi vari kuwedzera kushandisa injini dzekutsvaga kutsvaga mabhizinesi uye zvigadzirwa, uye izvi ndezvechokwadi kunyanya kuGoogle. Saizvozvo, Amazon uye E-Commerce-Plattformen ese ari maviri anowanzo kutorwa sechigadzirwa injini yekutsvaga, asi Google yakatopfuura mapuratifomu aya. Naizvozvo, kana iwe usati washandisa SEO kune yako mukana, unofanira kunyatsofunga kuzviita ikozvino.

Keyword-Research

Kutsvaga injini optimization inzira yakaoma. Nepo makambani makuru ane mabhajeti makuru ekushambadzira anogona kuhaya SEO mafemu kuti akwidze mawebhusaiti avo, vanotanga vanofanira kuedza kuita kuti bhora rizvikunguruke ivo pachavo kutanga. Keyword research chinhu chakakosha cheSEO. Nekunzwisisa izvo zvakakosha zvekutsvagisa mazwi makuru, unogona kutanga kugadzirisa webhusaiti yako nhasi. Heano mamwe emahara keyword mazano maturusi anogona kukubatsira. Shandisa zvishandiso izvi kuti uwedzere kuoneka kwewebhusaiti yako!

SEMrush inosanganisira keyword research. Ichi chishandiso chichakubatsira iwe kuwana iwo akakosha mazwi uye kukupa iwe tarisiro yetraffic webhusaiti yako. Inogona kukuratidza traffic yevanokwikwidza uye vakwikwidzi vako. Ichakuudzawo kuti kangani mazwi ako akakosha anoshandiswa, pamwe chete nechinzvimbo chavo chemakwikwi. Iwe unogona zvakare kugadzira mapurojekiti ega ega kuti uwedzere kuongorora iyo data. Kuita zvakanyanya kutsvagisa mazwi makuru, shandisa SEMrush! Paunenge watora chishandiso ichi, nyoresa kune yayo yemahara muyedzo.

Sistrix chimwe chishandiso chekushandisa. Ichi chishandiso chinofananidza refu-muswe uye pfupi-muswe keywords. Iyo zvakare ine alarm basa uye inoongorora keyword chinzvimbo uye kuoneka. Iyo yemahara kushandisa uye inowanikwa muGerman. Zvakakodzera kuedza! Unogona kuzvitarisa pawebhusaiti yavo kana kudhawunirodha yemahara vhezheni. Paunenge watora iyo yemahara vhezheni, iwe unenge uine pfungwa iri nani yekuti inoshanda sei keyword research ndeye webhusaiti yako.

Pa-Peji-SEO

Kune maviri ekutanga mafomu eSEO optimization: Pa-Peji SEO uye Off-Peji SEO. Ose ari maviri ane chinangwa chekuvandudza chinzvimbo chewebhusaiti mune yekutsvaga injini mhinduro. Kushandisa ese ari maviri marudzi ekugadzirisa kunogona kukubatsira iwe kuwana epamusoro masanji uye kuwedzera bhizinesi rako online. Pa-Peji SEO inovandudza webhusaiti tekinoroji zvinhu, nepo Off-Peji SEO inosanganisira off-saiti SEO zviitiko. Kutsigirwa kwepamwedzi kweSEO masevhisi kunowanzo kuenderera.

Nepo maitiro maviri aya achipindirana, havangoenderani-ne-ruoko. Kuedza kukwiridzira imwe kana imwe pasina kuongororwa kwakazara kunongokuvadza webhusaiti yako keyword masanjiro uye kuderedza kutendeuka mitengo.. Pamusoro pekukosha kwekugadzirisa zvirimo, pa-peji SEO zvakare inofunga nezve kumhanya kweiyo webhusaiti server yekupindura nguva. Kana ikanyanya kunonoka, inogona kunge isina kuverengerwa zvakanaka zvekukwezva vashanyi.

Pa-Peji SEO inosanganisira zvese zviri papeji. Nekuona kuti zviri papeji rako ndezvemhando yepamusoro uye zvinoenderana, unogona kukwidziridza saiti yako yekutsvaga injini uye kuita kuti iwedzere mushandisi-ane hushamwari. HTML zvinhu ndizvo zvidhinha zvepa-peji SEO. Zvinosanganisira zita rewebhusaiti yako, iyo inozivikanwawo sezita rezita. Iyo inonyanya kukosha uye inodzidzisa yako webhusaiti zvirimo, iyo yakawanda inogona kucherechedzwa neinjini dzekutsvaga uye kutyaira traffic.

Kunze-Peji-SEO

Off-peji SEO chinhu chakakosha chekutsvaga injini optimization (SEO). Pamusoro pekuwedzera kuoneka kwewebhusaiti yako, inokubatsirawo kuwana vashanyi vakakodzera kubva kune mamwe mawebhusaiti. Nenzira iyi, unogona kugadzira traffic yakawanda uye kuita mari yakawanda. Heano mamwe maitiro ekuvandudza yako off-peji SEO. Ramba uchiverenga kuti udzidze zvakawanda nezve iyi yakakosha nzira. Verenga kuti uwane pamusoro 5 mabhenefiti e-off-peji SEO yebhizinesi rako.

Keyword research yakakosha pakubudirira kutsvaga injini optimization. Keyword research ichakubatsira kuona mazwi anoshandiswa nevateereri vako kuwana chigadzirwa chako. Mazwi akakosha anofanira kuenderana nezviri kutsvagwa nevashandisi. Keyword ekutsvagisa maturusi aripo pawebhu kuti akubatsire nekuita uku. Mazwi akakosha akakosha kuti uvandudze mazinga ako, asi hazvina kukwana kungotarisa pane zvakakosha. Iwe zvakare unofanirwa kutarisisa kune zviri pawebhusaiti yako. Nenzira iyi, Google ichaziva kuti uri kushandisa iwo akakosha mazwi.

Off-peji SEO inosanganisira kushandisa zvishandiso uye matekiniki ekusimudzira webhusaiti yako. Zita rewebhusaiti yako, tsananguro, uye meta tags zvese zvine chekuita neGoogle chinzvimbo. Mazita emazita anopawo zvirimo zvepeji rako chiremera uye anogona kuwedzera kuoneka kwewebhusaiti yako. Pamusoro pe, vanovandudza ruzivo rwevashandisi. Google's algorithm inotarisa mazwi akakosha mumatagi emusoro kuti aone kuti zvine chekuita sei nezviri papeji. Nekushandisa SEO maitiro, iwe uchawana zvigaro zviri nani zvewebsite yako uye kuita mari yakawanda.

LSI Keywords

Paunenge uchitsvaga nzira yekusimudzira yako SEO chinzvimbo, funga kugadzirisa peji rako uchishandisa LSI keywords. Aya anonyanya kufanana nemamwe mazwi makuru, asi hazvina kuitirwa kukwenenzvera mazwi ega. LSI keywords anogona zvakare kukubatsira iwe kukwira kumusoro kune mazwi ane hukama neako ekutanga kiyi kiyi. Iwe unogona kushandisa aya mazwi makuru mumibvunzo, tsanangudzo, uye zvirevo zvekupa kukosha kune vaverengi vako.

Imwe nzira yekutsvaga LSI keywords ndeye kushandisa Google keyword planner tool. Ichi chishandiso chinoburitsa mazwi ekutsvaga ane hukama aungade kushandisa. Kana waita izvozvo, unogona kutarisa kuburikidza nemigumisiro uye ona kuti ndeapi ane mavhoriyamu ekutsvaga epamusoro uye makwikwi akaderera. Nenzira iyi, iwe unogona kuita kuti zvemukati zvive nekumanikidza uye kumira kunze mumibairo yekutsvaga. Shure kwezvose, chinangwa chako ndechekukwezva vangangove vatengi. Asi iwe unowana sei akanakisa LSI keywords?

Iyo inonyanya kukosha nzira yekutsvaga LSI keywords ndeye kushandisa Google yekutsvaga bar. Pese paunonyora mufananidzo mubhari yekutsvaga, uchaona runyoro rwematemu ane hukama pamusoro pemibairo yekutsvaga. Kuti uwane mamwe mazano eLSI keywords, iwe unogona zvakare kushandisa LSI keyword zvishandiso. Maturusi maviri akadai LSIKeywords uye LSIGraph. Iva nechokwadi chekuedza chimwe chazvo kunze.

Meta-Mashoko

Kunyangwe mazhinji einjini ekutsvaga achifuratira meta-makiyi, kune mamwe mabhenefiti ekugadzirisa webhusaiti yako navo. Kunyangwe Meta-makiyi mazwi asina kuratidzwa mune yekutsvaga mhinduro, vanoita basa rekuisa indexing. Kare, ivo vaive chiratidzo chakakosha chekutsvaga injini yekugadzirisa. Pamusoro pezita remeta uye tsananguro yemeta, zvakakoshawo kukwidziridza teki yako yezita kuti uwedzere kudzvanya-kuburikidza nemitengo.

Pamusoro pezita rezita uye tsananguro, iwe unogona zvakare kushandisa meta-keywords kutarisa zvirimo pane vangangove vatengi. Ongororo ichangobva kuitika yevatengesi veinjini yekutsvaga yakaratidza izvozvo 70% yavo nguva dzose kana kuti nguva dzose vanoshandisa nzira iyi kukwidziridza mawebhusaiti avo. Kunyora runyoro rwemeta keywords kunogona kukubatsira kunanga chaiwo mapoka evatengi. Iwe unogona kugadzira meta-keywords nemaoko kana kushandisa software, asi yeuka kushandisa mazwi akakosha anoenderana nepeji rako.

Kare, vatengesi uye nyanzvi dzeSEO vangashandisa meta-makiyi kutsanangura zvirimo peji rewebhu. Zvisinei, mazhinji einjini ekutsvaga akatanga kuburitsa nzira iyi makore makumi maviri apfuura. By 2009, Google yakataura zvakajeka kuti haichashandisi meta-makiyi sechinhu chepamusoro. Nhasi, vanokambaira webhusaiti vanotarisa pane yakazara zvemukati uye yakakodzera mibvunzo yekutsvaga. Kunyangwe kuderera kwemeta-keywords, kushandiswa kwavo kuchiri kukosha.

Google search engine optimization

Optimierung yewebhusaiti yako yeinjini yekutsvaga seGoogle yakakosha mukuwedzera yako webhu traffic uye pakupedzisira purofiti yebhizinesi rako.. Pane nzira dzakawanda dzekuita izvi, asi iyo inonyanya kushanda inoitwa organically, pasina chero zvekutengesa zvemukati. Nemamwe mashoko, haugone kubiridzira sisitimu kana iwe uri panjodzi yekurasikirwa nesaiti yako chinzvimbo. Pamusoro pe, zviri nani kudzivirira kushandisa zvisirizvo optimization maitiro, sezvo Google ichabata izvi nekukurumidza. Pane kudaro, chinangwa chekugadzirisa injini yekutsvaga, iyo inobatsira kune vese injini dzekutsvaga uye vashandisi.

Maitiro eSEO akavakirwa pane keyword research. Izvo zvakakosha kuti uzive izvo chinangwa chako chevateereri chinotsvagei, saka iwe unokwanisa kukwenenzvera zvemukati nechikonzero ichi. Google inongoratidza mawebhusaiti ane zvinoenderana nezvirimo, saka kukosha kwemazwi akakosha hakugone kusimbiswa zvakakwana. Kunyange zvazvo nzira iyi inoda nguva yakawanda uye kushivirira, zvakakukodzera mukufamba kwenguva. Kana iwe usina chokwadi chekuti ungazviita sei wega, iwe unogona kugara uchihaya SEO agency inogona kukuitira iwe.

Pakusarudza mazwi makuru, gara uchiyeuka kuti Google inoshandisa E-A-T algorithm. E-A-T inomirira Nyanzvi, Chiremera, Kuvimbika. Naizvozvo, iyo yakawanda E-A-T webhusaiti yako ine, kukwirira kwayo kunenge kuri. Iyi nzira inowedzerawo huwandu hwevanhu vanogona kudzvanya kuburikidza nesaiti yako. Uyezve, zvinokubatsira kuti uwane vashanyi vakanangwa uye kuwedzera kutengesa.