Offsite SEO paGoogle Search Engine Optimization

Offsite SEO paGoogle Search Engine Optimization

Kana iwe uchida kuti webhusaiti yako ive yepamusoro paGoogle, unofanira kuita search engine optimization (SEO). Iyi nzira inowanzonzi “offpage optimization” kana “link kutenga uye link rental.” Zvikurukuru, zvinosanganisira kuita kuti zvinyorwa zvewebsite yako zvinyatsokodzera kutsvaga injini. Kuchengeta Google Richtlinien mupfungwa paunenge uchiita mazano aya kunoita kuti webhusaiti yako ibudirire. Asi unozviita sei izvi?

Injini yekutsvaga optimization

SEO inomirira kutsvaga injini optimization, iyo inzira inoshanda yekuwedzera webhusaiti yako yekutsvaga injini kuoneka. Inotarisa zvese zvakabhadharwa uye zvisina kubhadharwa traffic uye inoshanda kuita kuti webhusaiti yako ionekwe kune vashandisi. Kune akati wandei mabhenefiti eSEO. Verenga kuti udzidze zvakawanda nezve marudzi akasiyana eSEO. Heano mashoma acho:

Iyo yakawanda yeSEO yeGoogle inosanganisira kugadzira zvemukati zvinoenderana nevatengi. Zviri mukati zvinogona kunge zviri zvinyorwa, vhidhiyo, kana mifananidzo, asi mazhinji achasanganisira ese ari matatu. Zvemukati zvinofanirwa kuve keyword-yakagadziridzwa kune yekutsvaga injini, nekusimbisa kuverenga. Mazwi akakosha anofanira kuiswa mumisoro miduku nemisoro. Keyword-optimized content inokurudzirwa zvakanyanya kukwezva kutarisa kwevatengi uye vangangove vatengi. Izvo zvakakosha kuti webhusaiti yako ionekwe painjini dzekutsvaga uye ine yakakwira PageRank.

Kuonekwa kwejini yekutsvaga webhusaiti yako kunoenderana nekuti mapeji ako anoenderana sei nevateereri vako. Nekushandisa SEO yeGoogle matekiniki, iwe unowedzera kuoneka kwewebhu peji rako pamhepo. Izvi, mukudzosa, ichawedzera kuoneka kwewebhusaiti yako kuGoogle. Mukudzosa, webhusaiti yako ichaonekwa mune zvawanikwa zvekutsvaga, izvo zvinotungamira kune vashanyi vakawanda uye mari yakawanda. Izvi zvinotora nguva uye kushanda nesimba, asi migumisiro yacho inogona kuva yakakosha. Uye, zvakanyanya kukosha, unogona kutarisira kuona mhinduro mumwedzi mishoma!

Off-peji optimization

Offpage optimization inzira yekutsvaga injini optimization inosanganisira matanho anotorwa kunze kwewebhusaiti kuwedzera kukosha kwezviri mukati.. Nepo pa-peji optimization inotarisa pakugadzirisa zvirimo pawebhusaiti, off-peji optimization zvakare inovavarira kuwedzera kuvimbika uye hutungamiriri hwepfungwa hwewebhusaiti kuburikidza nemanongedzo kune anoremekedzwa masosi.. Iyo algorithms paGoogle tarisa pamusoro 200 zvinhu zvakasiyana-siyana zvekuona maitiro ekuisa mawebhusaiti, uye zvirimo ndechimwe chezvinhu zvakaoma kutonga. Off-peji optimization zvinhu zvinobatsira iyo algorithm kuita sarudzo chaiyo yenzvimbo, sezvo mamwe mawebhusaiti achikwanisa kupa ongororo yakakwana yewebhusaiti yako.

Hunhu hwebacklinks chinhu chakakosha cheiyo off-peji SEO, uye zvakakosha kuyeuka kuti huwandu hahuna kufanana nehuhu. Kuwana backlinks kubva kune yakakodzera niche mawebhusaiti kwakakosha, asi yakawandisa pane imwe dhomeini inogona kuonekwa seinonyengedza neGoogle. Nekukwenenzvera yako anchor mavara, unokwanisa kusvika papeji yekutanga yezvawanikwa. Aya matipi anotevera achakubatsira iwe kukwidziridza chiremera chezvibatanidza zvako uye uzvitore kubva kune emhando yepamusoro mawebhusaiti.

Batanidza kutenga uye link rental

Pane zvikonzero zvakati wandei zvekushandisa Linkkauf uye Linkmiete kana zvasvika kune SEO. Chimwe chazvo ndechekuti linkbuying inopa yakavimbiswa mhinduro. Imwe bhenefiti yekubatanidza kutenga ndeyekuti malink ako anozoonekwa pachena uye anodzoreka. Iwe unogona zvakare kusarudza kugadzira yakasarudzika yekubatanidza network. Zvisinei, unethical linkbuilding yanga iri hondo inoenderera mberi yeGoogle kubvira “Penguin update” mu 2012.

Mukubatanidza kuvaka, chinangwa chekutanga uye chepamusoro chekuvandudza webhusaiti Sohmaschinenranking. Muchidimbu, zvinongedzo zvinobatsira Suchmaschinen kududzira kukosha kwewebhu peji. Izvo zvakawanda zvinongedzo zvinonongedza kune yako webhusaiti, zvinonyanya kuoneka mumibairo yekutsvaga. Backlinks yakaiswa pane mamwe mawebhusaiti, uye vanogona kududzirwa semakumbiro. Zvinongedzo kune webhusaiti yako zvinogona zvakare kutengwa uye kutengeswa kune mamwe makambani.

In linkbuilding, iwe unotsvaga ekunze zvinongedzo kuti uwedzere webhusaiti yako yekutsvaga injini masanji. Izvi zvinoitwa kuburikidza ne-linkbaiting uye yekubatanidza-exchange nzira. Nepo mishandirapamwe yekubatanidza-yekutsinhana inogona kuwedzera webhusaiti traffic, ivo havakurudzirwe kuti vawane zvigaro zvepamusoro. Chikonzero chikuru cheizvi inguva inodiwa kuvaka nekuchengetedza aya malink. Kunze kwekunge iwe wakagadzirira kushandisa maawa asingaverengeki pa-link-kuvaka, hazvigoneki kuti uchawana chero mhinduro.

Iyo tempo yebasa reSEO ichasiyana zvichienderana nezvakati wandei zvinhu, kusanganisira zera reiyo domain uye mhando yezvinyorwa. Chiyero chemakwikwi chakakoshawo. Madomain ari kukwikwidza anofanirwa kuvandudzwa zvakasiyana kubva kune asina. Chinangwa chemushandirapamwe wako weSEO chichava chinotaridza kuti basa richapedzwa sei nekukurumidza. Kana iwe uri kuronga kuwedzera traffic uye kugadzira mari yakawanda, iwe unofanirwa kushandisa mari yakawanda pakuvaka link.

Offsite Optimization

Offsite SEO bei Google suchmaschinenoptimmierung inoreva zvakasiyana siyana zvinokanganisa injini yekutsvaga. Izvi zvinosanganisira hunyanzvi hwekuita peji uye kuvapo kwezviratidzo zvemagariro. Zvese zviri zviviri onsite uye offsite SEO zvakakosha pakuonekwa kweinjini yekutsvaga uye traffic inokwanisa. Nepo tekinoroji maficha akakosha pakuonekwa kwewebhusaiti, iwo offsite maficha anogona kukwidziridza mazinga ako. Heano mamwe matipi eOffsite SEO paGoogle:

Offsite SEO yakakosha kuti webhusaiti iwane chinzvimbo chepamusoro paGoogle. Mhedzisiro yekutanga yekutsvaga yemhando inoratidza kuongorora uye kunzwisisa kweGoogle. Naizvozvo, Matanho ekuvaka brand akakosha offpage SEO zano. Kupfuuridza nguva, zano iri richakubatsira iwe kugadzira yakasimba brand iyo inokwezva zvakasikwa zvinongedzo uye erwahnungen. Zvemukati zvechigadzirwa zvinofanirwa kuve zvakasarudzika uye zvine ruzivo rwakawanda runobatsira.

Offsite SEO yakakosha kune Google's algorithm shanduko. Zvinosanganisira kugadzira uye kuisa akakodzera backlinks kubva kune mamwe mawebhusaiti kune yako. Iyi mhando ye optimization yakanyanya kuoma kudzora kupfuura Onsite SEO, uye zvinoenderana nemhando yepeji rako. Kunze kwezvinhu zvine chekuita nazvo, Offsite SEO inosanganisira ubersichtlich topicsaufbereitung uye inogarogadziridzwa inopihwa. Kunyange zvazvo zvingaita sebasa rakawanda, inogona kuva inotusa zvikuru kana ikaitwa nemazvo.

Kushandisa social media kutsvaga injini optimization

Kuburitsa zvine chekuita nenhau pasocial media kunogona kuita mutsauko wakakura mukubudirira kweiyo online marketing strategy. Injini yekutsvaga bots inokambaira ako enhau media posts, kuratidza zvinoenderana nemapeji ezvitsvagiso. Sezvo vashanyi vazhinji vanogovana zvaunotumira, mikana yako yekuwana zvinongedzo ichawedzera. Heano mamwe mabhenefiti ekushandisa social media yekutsvaga injini optimization. Ichi chinyorwa chichabata chimwe nechimwe zvakadzama. Zvakare, dzidza nzira yekushandisa social media yekutsvaga injini optimization.

Kana iwe uchida kuwedzera yako SEO kuedza, shandisa social media kusimudzira zvirimo. Inowedzera kuratidzwa kwechigadzirwa chako uye inovandudza mukurumbira webhizinesi rako rose. Kune akawanda kupfuura 2.77 mabhiriyoni evashandisi vesocial media pasi rese. Icho chishandiso chakanakisa chekuwedzera kuratidzwa kwemhando, kutyaira traffic uye kutengesa. Nekusimudzira zvirimo pasocial media, iwe unogona kuvandudza huwandu hwakawanda hweSEO metrics. Kuti udzidze zvakawanda, tarisa yedu social media yekudzidziswa kosi.

Midhiya yemagariro inogona kuwedzera webhusaiti yako organic chinzvimbo mumajini ekutsvaga. Kushandisa social media kusimudzira zvirimo pane yako saiti kunogona kuwedzera kutengesa uye kuzivikanwa kwemhando, pamwe nebasa revatengi. Kushandisa social media yekutsvaga injini optimization kunozobatsira tarisiro yako kukuwana iwe nekutsvaga kumwe chete kweGoogle. Iwe unogona zvakare kugadzira yakasarudzika webhusaiti yebhizinesi rako uye nekurisimudzira kuburikidza neakasiyana enhau media mapuratifomu. Vanhu vakawanda vanoshanyira mapeji ako epasocial media, iyo yakakwira yako organic yekutsvaga injini makwikwi ichave.