Basics of search engine optimization kune frugal bloggers

Kutsvaga Engine Optimization
Kutsvaga Engine Optimization

Kune vanhu, vanowana kunyora kuri nyore basa. Asi chaizvoizvo haisi kuitirwa munhu wose. Basa iri rinoda kushivirira kukuru, tsitsi, Tsvakurudzo, kudzidza nezvimwe zvakawanda. Pane imwe nguva parwendo iwe uchafunga nezvazvo, ita mari webhusaiti yako uye blog. AdSense, zvakabhadharwa ads kana affiliate links hazvizokubatsira iwe, kuwana mari. Chii chichakubatsira, nyora zvinyorwa zvekugadzira uye zvinoshanda? Kunyorwa kwezvinyorwa, izvo zvine hushamwari SEO, uye zvishandiso, izvo zvinobvumira vateereri vako kuti vawane zvemukati nekutsvaga chete organic, inogona kukubatsira nazvo, enderera mberi nekuita mari. verenga zvimwe

zvinhu zvekuita, kana zvimiro zvako zvadonha

SEO-Zvishandiso
SEO-Zvishandiso

Unoziva kuti chii chinotyisa? Aihwa, kuona firimu rinotyisa ndega pasina magetsi usiku, hazvina kutyisa sekudonhedza yako injini yekutsvaga masaisai. Kuzvimiririra kwe, zvisinei kuti mazinga anotorwa kubva kunhamba shoma kana kubva parutivi 1 papeji 3 vakanyura, zvinhu zvose zvinotyisa, kana uchiona, kuti mazinga anowira seapuro kubva pamuti. Kunyanya kunetseka kupfuura iwo mubvunzo: “zvokuita manje?”

Iyo ebb uye kuyerera kweGoogle kwakajairika. Izvi zvinozopedzisira zvakuyeuchidza, iyo Google inogara ichichinja kune algorithm yayo, kunyange zvazvo zvisina kunaka, kana izvi zvichikonzera kuderera kwenzvimbo. Hezvino zvaunogona kuita mumamiriro ezvinhu akadaro: verenga zvimwe

Maitiro alt mavara anoita basa rakakosha mukutsvaga injini optimization?

muitiro wezuva nezuva
muitiro wezuva nezuva

Alt-Text, “Alt hunhu kana alt tsananguro” itsanangudzo pfupi, zvaunonyora mumifananidzo, inoshandiswa pawebhusaiti yako mune HTML kodhi yewebhu peji. Kune avo, vanoshandisa WordPress, unogona kuiwana zviri nyore kurudyi rwechidzitiro muzvirongwa, paunoisa mufananidzo.

Alt mameseji haaonekwe nekukurumidza uye kazhinji anoenda asingacherechedzeki neanogara achishanya kuwebhusaiti yako, zvisinei, haazvioni zvakakosha.

Google inoshanda zvakanyanya pakukambaira mavara, pakusarudza mazwi makuru uye kutakura sangano, zvisinei, haigoni kuziva kana kunzwisisa zvinhu zvinoonekwa. Nokuda kwechikonzero ichi unoda chinyorwa chemufananidzo, iyo yakanyorwa zvine mutsindo nenzira inotsanangura uye yakakodzera, saka zvinonyatso batsira kune yako chinzvimbo. Alt mavara anoitawo kuti webhusaiti yako iwanikwe kune wese munhu, ndiani angamushanyira. verenga zvimwe

Nzwisisa mazwi makuru nekungotarisa

google-seo
google-seo

Mazwi akakosha anotsanangurwa sematemu nemitsara, ndiani anosarudza, zviri kutsvagwa nevanhu, uye ndiani anotsanangura musoro wenyaya, uri kunyora nezvazvo. Aya mazwi akakosha anovhara musiyano pakati pezvirimo nevateereri uye kuvabatsira, kuvawana. Keyword research inosanganisira kutsvaga mazwi, iyo inogona kuiswa mumainjini ekutsvaga, kuti uzvishandise kune mawebhusaiti, shandisa dhizaini yekugadzira uye kushambadzira.

Keyword research inogona kukubatsira kuti uzive huropi hwevatengi vako, nekubatanidza misoro muzvinyorwa zvako. Kana uchiziva, izvo zvaunoda vateereri vako, unogona optimize zvirimo, kupa mhinduro dzinodiwa. Paunotarisa mazwi makuru anoshandiswa nevakwikwidzi vako, iwe unogona kuvandudza yako yega yemukati zano. verenga zvimwe

Google haitarise izvo zvakafanana zvemukati mune akasiyana mafomati zvisina basa

SEO Mumiriri
SEO Mumiriri
SEO Mumiriri

Google yakati, paunogadzira zvakafanana zvirimo muhurongwa hwakasiyana, ingava vhidhiyo kana blog post, izvi hazvizotorwa sezvakadzokororwa zvemukati.

Varidzi vesaiti vanogona kuve vakachengeteka uye vane ruzha uye kudzoreredza vhidhiyo yezvinhu sezvinyorwa, pasina kunetseka, kuti Google inoona zvirimo zviviri zvakafanana.

Zvinogonekawo, kuti kudzokorora zvemukati harisi dambudziko guru, sezvazvinozoitika, kuti varidzi vewebhusaiti uye maSEO vanoita izvi. Nyaya iyi yakaunzwa panguva yeGoogle Search Central hofisi maawa erukova. Mubvunzo wakatumirwa nemuridzi wesaiti, ane chiteshi cheYouTube. vanozviziva, kuti chinyorwa cheblog, iyo ichashandiswa zvakare sevhidhiyo, haina chinzvimbo paGoogle. verenga zvimwe

SEO: Zvinorevei uye zvinoshanda sei?

Yekutsvagisa injini
Yekutsvagisa injini

Unoziva, chii SEO chiri? Inoitwa sei chaizvo? Ngatitangei nezvakakosha zveSEO uye zvazvinoreva. Iwo makambani ane akakwira ekutsvaga injini masosi anonzwisisa kukosha kweSEO optimization mukati nekunze, zvisinei, aifanira kutanga akunda izvo zvekutanga.

SEO chirevo chekusiya chekutsvaga kwekutsvaga, d. H. Maitiro ekugadzirisa yako webhusaiti, kutora organic traffic kubva kune yekutsvaga injini mhinduro peji (SERP) kuburitsa. Injini dzekutsvaga dzinoda kuendesa injini dzekutsvaga, izvo zvisiri zvemhando yepamusoro chete, asi zvakare zvine hukama nazvo, izvo zviri kutsvaga ari kutsvaga. verenga zvimwe

Maitiro ekugadzira inoyevedza yenzvimbo SEO zano pagore 2021 formulated

SEO
SEO
SEO

Yokutanga uye inonyanya kukosha ndeye, chii chinonzi seo? Vanhu vanofanira kuziva, tisati tabatanidzwa. Tinoda kutsvaga injini optimization uye maitiro ayo mumakore 2021 tsanangura. Kutsvaga Engine Optimization inomirira kuti Search Engine Optimization (Yekutsvagisa injini). izvi zvinoreva, kuti huwandu uye mhando yetraffic kune webhusaiti yako inowedzerwa kuburikidza neiyo organic yekutsvaga injini mhinduro.

Zvino, sezvatinoziva, chii SEO chiri, ngatienderei kumubvunzo wedu wechipiri: Chii chinonzi SEO? Kuti uone chirevo chechokwadi cheSEO, ngatitarisei zvimwe zvikamu: verenga zvimwe

Breadcrumbs uye hunhu hwavo mukutsvaga injini optimization

Yekutsvagisa injini

The breadcrumb ndiyo menyu yemaminiti kumusoro kwepeji, inoshandiswa kutsigira kufamba. Inoratidza nzira yekumba peji kubva kune yazvino peji, uri pa. Iyo breadcrumb inotangwa kubva pakutanga peji, ichiteverwa nezita rechikwata uye peji razvino. Nhanho imwe neimwe, uyo anouya munzira, inogona kudzvanywa.

Unofanira kuziva, ndeipi yeinotevera breadcrumbs yakanakira saiti yako, usati wavawedzera kune yako saiti.

a) Hierarchy Breadcrumbs – Iyo inozivikanwawo senzvimbo-yakavakirwa breadcrumbs, aya ndiwo akajairika marudzi echingwa. Vanozivisa vashandisi, varipi uye kuti ungadzokera sei kupeji yekumba. verenga zvimwe

Ongororo yekambani yekubatanidza kuvaka zano

Batanidza Kuvaka Strategy
Batanidza Kuvaka Strategy

Google yave yakasimba mumakore achangopfuura, Ranga mawebhusaiti ane zvisiri zvechisikigo uye zvisina basa zvinongedzo. Izvi zvinogadzira dambudziko neyakajairwa link kuvaka nzira. Kushingairira kuita kweGoogle kupokana nezvisizvo zvinongedzo mumakore achangopfuura kwakamutsa mubvunzo “Link building yakafa?” Zvirango zvinogona kuita mamiriyoni emadhora mumari, mabhizinesi epamhepo akarasika. Google yakawedzera kaviri zvirango zvemawebhusaiti neayo Penguin zvigadziriso, kutora chikamu muzvirongwa zvekubatanidza. Zvese izvi zvinogona kukurudzira, iyo yekubatanidza kuvaka ibasa risingabatsiri. Zvisinei, chokwadi chiripo, iyo yekubatanidza kuvaka yakakura uye ichiripo. Chii chinodiwa, ndizvo, kuti chinongedzo chinovaka pane chechokwadi, zvinofanira kuitwa zviri pamutemo uye zvine musoro. verenga zvimwe

Zvitsva zvitsva muGoogle Ads kuti zvizivikanwe

Google Ads
Google Ads

Yakangoyambirwa kubva gore rakapera, kuti Google Ads kubva munaKurume 2020 yaizounza chitupa chekuongorora, asi kutanga kwaityisa zvishoma.

Zvaiita seizvi nekuda kwemutauro usina kufanira weGoogle Ads email, sekuita kuti zita remunhu rizere, masangano api, kushanda pamaakaundi akawanda eGoogle Ads, kunokosha zvikuru, uye zvakavanzika kune avo, vanogadzira zviziviso kuburikidza nepuratifomu. Mitemo yekuongorora zvitupa zvevashambadzi inovandudzwa, kuratidza kuwedzera kwenyika 11 itsva kuchirongwa chekuongorora. Google inoda vashambadziri kubva kuAustralia, Ositiriya, Kiroshiya, Saipurasi, Esitoniya, Furanzi, Ayarendi, Nyuzirendi, Porendi, South Africa neUK, ongororo yakakwana yezita remushambadzi. Iyi yekuongorora mutemo inosanganisira mamwe maitiro evashambadziri, izvo zvingave zvichikosheswa. verenga zvimwe