SEO yopanda tsamba, Mawu osakira mu meta tags, Content-Audit, ndi Kugwiritsa Ntchito

Kukhathamiritsa kwa injini zosakira kapena SEO ndi gawo lofunikira pakutsatsa pa intaneti. Pali mbali zambiri za SEO. M'nkhaniyi, tiwona Offpage SEO, Mawu osakira mu meta tags, Content-Audit, ndi Kugwiritsa Ntchito. Cholinga ndikukweza masanjidwe anu pa Google ndi injini zina zazikulu zosaka.

SEO yopanda tsamba

SEO suchmaschinenoptimierung ndi njira yopititsira patsogolo mawonekedwe awebusayiti kudzera pamainjini osakira. Imayang'ana kwambiri zotsatira zakusaka kwachilengedwe ndikupatula zotsatsa zolipidwa. Zimafunika kupanga tsamba lokongola komanso kuphatikiza kwa Offpage-SEO ndi Onpage-SEO. Onpage-SEO imakhudzanso kusintha kwamapangidwe ndiukadaulo patsamba lawebusayiti. Cholinga chake ndi kupanga zofunikira komanso zothandiza.

Linkbuilding ndi gawo lofunikira la SEO. Sikuti zimangothandizira kusanja tsambalo, komanso amalimbikitsanso alendo kuti azikhala pawebusayiti nthawi yayitali. Komanso, Google imawona zolumikizidwa kwambiri kuti ndizofunikira. Linktexte yomwe imagwiritsidwa ntchito polumikizana ndi tsamba lomwe mukufuna liyenera kufanana ndi zomwe zili patsambalo. Mwachitsanzo, ngati tsamba lomwe mukufuna likufuna kukhazikitsa woyang'anira tag wa Google, ndiye linktexte iyenera kukhala “Konzani google tag manager”.

Zotsatira za SEO zitha kutenga nthawi yayitali kuti ziwonekere. Nthawiyi imadalira zinthu zingapo, koma kawirikawiri, ndi miyezi itatu kapena isanu ndi umodzi. Kusunga zotsatira, tsamba lawebusayiti liyenera kukonzedwa ndikukulitsidwa pafupipafupi. Komabe, ngati achita bwino, zingabweretse phindu lalikulu kwa mwini webusaitiyi.

SEO imaphatikizapo masnahmen onse omwe cholinga chake ndi kukulitsa kuwonekera kwa webusayiti mumainjini osakira. Zimaphatikizanso kukhathamiritsa pamasamba ndi kunja. Choyamba chimakhudza kukhathamiritsa zomwe zili patsamba. Kuwonjezera meta-mafotokozedwe, ma tag amutu, ndi ma markups amatha kupititsa patsogolo kuwonekera kwa tsamba lawebusayiti pamainjini osakira. Tactical SEO imaphatikizanso kusintha kwa machitidwe a ogwiritsa ntchito, kumanga mgwirizano, ndi offpage kukhathamiritsa. Maseji-masaji amatha kugwiritsidwanso ntchito kukopa zotsatira zakusaka.

SEO yabwino imafuna kuleza mtima ndi nthawi. Zimafunikanso kumvetsetsa zoyembekeza za injini zosaka. Mtundu wachiwiri wa SEO umakhudza zotsatsa zolipira. Izi zimatchedwa Search Engine Advertising kapena Search Engine Marketing.

Mawu osakira mu meta tags

Akangaude a injini zosakira atha kupeza zomwe zili patsamba lanu la HTML pofufuza mawu osakira omwe ali mu metatags. Ma tag awa amalola makina osakira kusanja zomwe zili zanu ndikuzisunga muzolozera zawo. Mawu osakirawa athanso kukuthandizani kupezanso zomwe zili patsamba lanu ngati tsamba lanu lili ndi mawu olembedwa molakwika. Ngakhale kubisa mawuwa sikuvomerezeka, mutha kukonza kalembedwe ka mawu anu patsamba lanu.

Content-Audit

Kuti muwongolere tsamba lanu pamakina osakira, muyenera kuwonetsetsa kuti zomwe mwalemba zalembedwa bwino komanso zakonzedwa bwino. Kuwunika kwazinthu ndi gawo lofunikira kwambiri pankhaniyi. Zimakuthandizani kuzindikira zofooka za tsamba lanu komanso zomwe zikuyenda bwino. Ndi gawo la njira yopititsira patsogolo kukhathamiritsa komwe kumapangitsa kuti zinthu zanu zikhale bwino. Popanga zosintha zazing'ono pazomwe zili, mutha kusintha kusanja kwake konse komanso kudalirika.

Kuwunika kwazomwe zili mu SEO ndikuwunika zomwe zili patsamba lanu, kukuthandizani kuti muzindikire zobwereza, kudya anthu, ndi nkhani zina. Imazindikiritsanso mwayi wamitu ndi malingaliro atsopano. Ngati zomwe zili zoyenera sizinalembedwe, mudzaphonya mwayi wopeza magalimoto ambiri, amatsogolera, ndi malonda.

Mawebusayiti ogwira mtima kwambiri amakongoletsedwa osati pamakina osakira okha, koma kwa owerenga. Ngakhale ma algorithms amakhudza kuwonekera kwa zomwe zili, owerenga anthu amazindikira kutchuka kwa tsamba kapena tsamba lonse. SEO suchmaschinenoptimierung yokhala ndi ndemanga zokhutira ndi njira yabwino kwambiri yodziwira bwino zomwe muli nazo ndikuzindikira mwayi wokulirapo.. Kupanga zinthu zabwino kungatenge nthawi yambiri komanso khama.

Kugwiritsa ntchito SEO

Kugwiritsa ntchito tsamba lawebusayiti kumatha kukhudza masanjidwe a injini zosakira. Ngati mtundu nthawi zonse umawoneka pamwamba pazotsatira, ogwiritsa ntchito sangacheze kuyendera tsamba la mtunduwo. Komabe, kuwongolera magwiridwe antchito kumatha kukhala ndi zotsatira zabwino pamasanjidwe a injini zosakira, nawonso. Ngakhale kutsindika kwambiri pa SEO ndikovulaza kwa ogwiritsa ntchito, njira yoyenera yogwiritsira ntchito ikhoza kuwonjezera mwayi wa webusaiti kuwonekera pamwamba pa zotsatira zakusaka.

Mawebusayiti ayenera kupangidwa kuti azikhala osavuta kuyendamo komanso owoneka bwino. Makina osakira, makamaka Google, Mtengo wapatali wa magawo CTR (kudina-kudutsa). Kugwiritsa ntchito tsamba lawebusayiti kuyenera kuganizira izi. Kugwiritsa ntchito bwino kumawonjezera kutembenuka. Kugwiritsa ntchito tsamba lawebusayiti kumatha kukweza kuchuluka kwa magalimoto omwe amalandira.

Mawebusaiti omwe ali ndi vuto losagwiritsa ntchito bwino amakhala ndi liwiro lalikulu ndipo sasintha. Kuwonjezeka kwa kuchuluka kwa kubweza kudzasokoneza mtundu wa tsamba latsamba komanso masanjidwe a injini zosakira. Ogwiritsa ntchito amatha kugawana komanso amakonda mawebusayiti omwe ali osavuta kugwiritsa ntchito. Kugwiritsa ntchito tsamba lawebusayiti kumakhudza kwambiri masanjidwe kuposa kusanja kwake.

Kugwiritsa ntchito tsamba lawebusayiti kumatha kusintha pogwiritsa ntchito mawu osavuta komanso omveka. Kugwiritsa ntchito mawu osavuta ndikosavuta kwa wogwiritsa ntchito, ndipo imapangitsa kuti SEO ikhale yabwino. Zotsatira zakusaka ziyeneranso kudzaza, kulumikiza kuzinthu zowerengeka. Masitepewa angapangitse kuti zikhale zosavuta kwa ogwiritsa ntchito kusankha tsamba lawebusayiti ndikuwongolera ogwiritsa ntchito.

Kugwiritsiridwa ntchito ndiye chinsinsi cha kukhathamiritsa kwa injini zosaka. Pamene zinthu zonse ziwiri zili bwino, tsamba lawebusayiti limapereka chidziwitso chabwino kwambiri cha ogwiritsa ntchito. Ngati zinthu ziwirizi sizikugwirizana, Google idzalanga tsamba lawebusayiti chifukwa chokongoletsedwa ndi zotsatira zakusaka koma osapereka phindu lenileni kwa wogwiritsa ntchito.

Kukhathamiritsa kwa Mawu Ofunikira mu Pillar-Content

Kukhathamiritsa kwa injini zosakira mu Pillar-Content ndi njira yabwino yowonjezerera kuchuluka kwa magalimoto komanso kusanja bwino mawu osakira kwambiri.. Njira iyi ikuphatikizapo kukhazikitsa masamba oyambira omwe amapereka chidziwitso chokwanira pamitu yayikulu. Izi zimathandiza injini zosaka kudziwa maulalo oyenera kwambiri ndipo zipangitsa kuti pakhale masanjidwe amphamvu mu SERPs.

Popanga tsamba lazambiri, ndizothandiza kuzigwirizanitsa ndi zokhudzana nazo. Tsamba lazambiri liyenera kufotokoza mutu umodzi waukulu, kukhudza subtopics, ndi kulumikiza ku positi yazambiri ya blog. Izi zimadziwika kuti cluster-content ndipo ziyenera kulumikizananso ndi tsamba lazanja.

Za mzati-zinthu, Ndikwabwino kugwiritsa ntchito mawu osakira omwe ali ndi mbiri yabwino komanso kuchuluka kwakusaka. Kupanga njira yabwino ya mawu osakira, muyenera kuchita kafukufuku wa mawu ofunika kwambiri. Makamaka, muyenera kuganizira makasitomala anu’ mafunso ndi mfundo zowawa pa sitepe iliyonse ya ulendo wa kasitomala. Za ichi, mutha kugwiritsa ntchito chida ngati Yankho Pagulu kuti muwone zomwe anthu akufuna.

Popanga mzati-zokhutira, kumbukirani kuti cholinga cha tsamba lililonse la mzati ndikuwongolera wogwiritsa mozama pazomwe muli. Izi zikutanthauza kuti tsamba la mzati liyenera kukhala ndi mawu osachepera zikwi ziwiri kapena zisanu. Tsamba la mzati ndiye tsamba lanu lalikulu lofikira mkati mwa zomwe zili patsamba lanu. Tsamba la mzati limagwiranso ntchito ngati chipinda cha echo pazolemba zanu. Iyeneranso kukhala ndi maulalo okhudzana ndi zolemba.