Momwe Mungakulitsire Webusayiti Yanu Pama injini Osaka

Momwe Mungakulitsire Webusayiti Yanu Pama injini Osaka

Kukhathamiritsa kwa SEO sikungokhudza kukhathamiritsa tsamba lanu kuti likope alendo ambiri. Zimaphatikizanso kukulitsa kuchuluka kwa anthu omwe abwera patsamba lanu. Kuonjezera mpikisano, mutha kugwiritsa ntchito infographics kufotokoza mfundo zovuta. Mutha kugwiritsa ntchito ALT-Tag kuti muyike mawu osakira pazithunzi. Kuwonjezera infographic patsamba lanu kumatha kukonza SEO yanu. Pali njira zingapo zomwe mungagwiritse ntchito kukonza SEO yanu. Werengani malangizo ndi zidule kuti tsamba lanu likhale losangalatsa kwa ogwiritsa ntchito.

SEO patsamba

Ngati mukufuna kuti tsamba lanu liwonekere kwa ogula, muyenera kukhathamiritsa SEO Yapa Tsamba. Pali njira zingapo zabwino zowonjezera tsamba lanu. Choyambirira, konza zomwe zili, zomwe ziyenera kukhala ndi mawu ofunikira. Ena, onjezerani H1-, H2 ndi H3-malamulo. Ndiye, gwiritsani ntchito ma templates achinsinsi ndikuwonetsetsa kuti tsamba lanu lakonzedwa kuti lizifufuzidwa ndi mafoni.

Zimaganiziridwa kuti mpaka 90% ogula amafufuza m'deralo pa intaneti. Chifukwa chake, kupeza SEO ndikofunikira kwambiri kwa mabizinesi akomweko. Zimagwira ntchito pa intaneti komanso malo akuthupi. Kuphatikiza apo, zimathandiza kukopa makasitomala ambiri. Ndi kukhathamiritsa koyenera, tsamba lanu liziwoneka kwa ogula omwe akufunafuna zinthu kapena ntchito. Kuphatikiza apo, mudzatha kugwiritsa ntchito zizindikiro zakusaka kwanuko kuti mukope alendo ambiri. Ndipo chifukwa Google ikukwera mpikisano, pali zida zambiri za SEO zokwezera bizinesi yanu.

Ngati mukufuna kupindula kwambiri ndi kukhathamiritsa kwa injini zosakira patsamba lanu, muyenera kugwiritsa ntchito zida zoyenera. Zida ngati SEMrush ndizabwino pakufufuza mawu osakira. Chida ichi chimasanthula ma backlinks, kusanthula kwa mpikisano, ndi SEO. Ndi akaunti yaulere, mutha kugwiritsa ntchito zina zake ndi zida zake. Imagwiritsa ntchito ma algorithms odalirika komanso opereka data odalirika. Choncho, mutha kudalira chida ichi kuti mufufuze molondola mawu osakira.

Off-Page-SEO

SEO yopanda tsamba ndiyofunikira pakuyika tsamba lanu pamainjini osakira. Mukakhala ndi zinthu zapamwamba, anthu azifotokoza. Momwemonso, ngati katundu ndi ntchito zanu ndi zotsika mtengo komanso zothandiza, adzalandira zotumizira. Zinthu izi zidzazindikirika ndi injini zosaka. Komabe, kukhathamiritsa SEO yanu yapatsamba sikokwanira. Muyenera kuchita zinthu zina zingapo kuti muwonjezere ulamuliro ndi kuzindikirika kwa tsamba lanu.

Kupanga Brand ndi mnzake wothandizirana ndi SEO. Kupanga ma brand kumafuna kupititsa patsogolo kudalirika kwa mtunduwo komanso kutembenuka mtima. Zomwe zili patsamba la SEO zimaphatikizanso ma backlinks – maulalo kuchokera patsamba lina kupita kwanu. Ma algorithms a Google amaganizira za backlinks izi pozindikira zamasamba anu. Katswiri wanu wa SEO azitha kukuyendetsani izi. Kuti mupindule kwambiri ndi njira za SEO zakunja, muyenera kupanga malo ochezera a pa Intaneti pamtundu wanu.

Olemba mabulogu otchuka ali ndi owerenga ambiri komanso otsatira otsatirawa. Pogwirizana ndi olemba mabuloguwa, mutha kupeza mawu okhudza mtundu wanu. Mutha kuwapatsa zolimbikitsa monga ma post omwe amathandizidwa, ndemanga zamalonda zaulere, akazembe, ma podcasts, komanso ngakhale zochitika. Ngati mungasankhe blog yapamwamba, mudzapindula ndi kukhulupirirana kochulukira komanso kukhathamiritsa kwatsamba bwino. Choncho, onetsetsani kuti mwasankha yoyenera! Ndikofunikira kwambiri kukhala ndi ubale wabwino ndi blogger wanu.

kukhathamiritsa kwazithunzi

Ngati mukufuna kuwonjezera zotsatira zakusaka patsamba lanu, Kukhathamiritsa kwazithunzi za SEO ndichinthu chofunikira kwambiri. Ikhoza kukhala ndi maubwino angapo, kuphatikiza malo abwinoko mu Google-Bildersearch, komwe mamiliyoni a ogwiritsa ntchito amatha kuyang'ana zithunzi ndikusankha zoyenera kwambiri. Ndi mfundo zoyambira za SEO, mutha kusintha mawonekedwe azithunzi patsamba lanu, zomwe zidzakuthandizani kupeza magalimoto ambiri. Ndipo, kumene, kusakatula pa intaneti popanda zotchinga kumakhala kwabwino nthawi zonse.

Zithunzi ndi makanema ndi njira zodziwika kwambiri zolimbikitsira mawebusayiti, chifukwa cha luso lawo lojambula. Zithunzi zimatha kutumiza mauthenga ndi kufotokoza nkhani, ndipo ndizothandiza makamaka pazachikhalidwe cha anthu, masitolo pa intaneti, ndi mawebusayiti amakampani. Kukhathamiritsa kwa injini zosaka ndi makanema zimagwirizananso kwambiri. Zithunzi ndi gawo lofunikira pakutsatsa komanso mawebusayiti a E-Commerce, ndikuyika zambiri zomwe ali nazo ndi cholinga chachikulu cha SEO. Choncho, kukhathamiritsa zithunzi zanu ndi gawo lofunikira la njira iliyonse yotsatsa.

Kuphatikiza pa kukhathamiritsa zithunzi zanu pamakina osakira, muyeneranso kuwonjezera chizindikiro pa tsamba lanu. Chizindikiro chamutu chimawonekera ogwiritsa ntchito akamayendayenda pa chithunzi, ndipo ikhoza kukhala ndi mawu ofunika kwambiri. Pomwe mutu-tag umachita gawo laling'ono pazithunzi, imathandizira mawonekedwe a wogwiritsa ntchito komanso momwe tsamba lawebusayiti limapangidwira. Ogwiritsa ntchito a TYPO3 atha kupindula ndi izi powonjezera chizindikiro chamutu pazomwe ali nazo.

Kuthamanga kwa tsamba

Kaya mumagulitsa zinthu pa intaneti kapena muli ndi malo ogulitsira njerwa ndi matope, kuthamanga kwa tsamba lanu ndikofunikira kuti bizinesi yanu ipambane. Webusayiti yomwe imadzaza pasanathe masekondi atatu imatengedwa ngati a “kusiyana kwa imfa,” kutanthauza kuti ziwongola dzanja zidzatsika mpaka 7 peresenti ngati tsamba litenga masekondi opitilira atatu kuti liyike. Mwamwayi, pali njira zingapo zowonjezeretsa liwiro la tsamba lanu kuti muwonjezere luso la ogwiritsa ntchito ndikuyendetsa malonda.

Kukonza tsamba lanu latsamba lawebusayiti kumatha kukulitsa masanjidwe a injini zosakira mpaka 300%. Ma algorithm a Google amatengera momwe alendo anu angawonere zomwe muli nazo mwachangu. Izi zimapangitsa kuthamanga kwa tsamba lawebusayiti komanso kuthekera kolumikizana kukhala kofunikira pa SEO yake. Kuthamanga kwa tsamba lawebusayiti kumakhudza zomwe wogwiritsa ntchito amakumana nazo komanso kusanja kwawo konse. Ichi ndichifukwa chake kuthamanga kuli gawo lofunikira kwambiri la SEO ndipo liyenera kuyang'aniridwa pafupipafupi.

Nthawi yotsegula masamba ndi nthawi yomwe imatengera tsamba lanu kuti lipereke zinthu zomwe mwapemphedwa ndikutsagana ndi HTML. Kuthamanga kwamasamba kumakhudza kwambiri momwe tsamba lanu lilili pazotsatira zakusaka. Ma injini osakira amagwiritsa ntchito ma aligorivimu aumwini kuti adziwe momwe tsamba limadzaza mwachangu, kuphatikiza kugwiritsa ntchito bwino komanso nthawi yochitira. Powonjezera liwiro la tsamba lanu, mukulitsa masanjidwe anu ndikukulitsa luso la ogwiritsa ntchito. Ngati simukukulitsa nthawi yodzaza tsamba lanu, mukusowa magalimoto ofunikira.

Schattendomains

Ngati mukufuna kukhala apamwamba pa Google, muyenera kukonzekeretsa tsamba lanu la zokwawa. Mapulogalamuwa amagwiritsa ntchito html kuti apereke masamba. Tiyeni uku, iwo ali okonzekera indexation. Kuyika komwe kumagwiritsidwa ntchito pakukhathamiritsa kwa SEO kumathandiza kutulutsa zotsatira zoyenera kwa ogwiritsa ntchito mumitundu ina. Ngati mukuganiza kugwiritsa ntchito chida choterocho patsamba lanu, muyenera kudziwa zomwe zingakuchitireni bizinesi yanu. Werengani kuti mudziwe zambiri.

Gawo loyamba pakukhathamiritsa kwa injini zosaka ndikusankha mawu osakira. Mutha kugwiritsa ntchito zida zaulere monga Zida za Google za AdWords Keyword kuti mupeze mawu osakira komanso kuchuluka kwawo kosaka pamwezi. Ena, mutha kulekanitsa tsamba lanu kukhala masamba amodzi. Mutha kukhathamiritsa masambawa pogwiritsa ntchito mawu osakira akulu ndi achiwiri, kapena kuphatikiza ziwirizi. Ndiye, gwiritsani ntchito masamba omwe atuluka pakusaka kosiyana. Kugwiritsa ntchito masamba awa, tsamba lanu litha kuyika mawu osakira angapo nthawi imodzi.

Gawo lina lofunikira la SEO ndikukhathamiritsa masamba. Kukhathamiritsa kwamtunduwu kumayang'ana kwambiri zofunikira za ulalo watsamba lawebusayiti ndi zomwe zili patsamba. Zofunikira zaukadaulo izi zimakweza masanjidwe atsamba lawebusayiti ndi indexing. Zomwe zili zoyenera zidzatsogolera ku chidziwitso chabwino cha ogwiritsa ntchito. Ubwino wa zolemba zatsambali umawunikidwanso ndi Google, ndipo ngati zili zoyenera, tsamba lanu lizikhala bwino. Chifukwa chake ngati mukuyang'ana njira yabwino yokwezera pa Google, ganizirani kugwiritsa ntchito njira zomwe tazitchulazi.

Google & Co.

Kukhathamiritsa kwa injini zosaka (SEO) ndi njira yopititsira patsogolo mawonekedwe a webusayiti. Cholinga chake chonse ndikubweretsa alendo ambiri kuchokera ku Google kupita kutsamba lawo. Kutsatsa kolipidwa ndi njira ina yosinthira organic traffic, koma amawononga ndalama. Kuyika kwa injini zosakira ndikofunikira kuti mukope makasitomala atsopano, makamaka kumayambiriro kwa ulendo wamakasitomala. Nawa maupangiri owonjezera masanjidwe anu a SERP. Mukuchita bwanji izi?

Choyamba, tsamba lanu loyambira liyenera kulumikizana ndi masamba anu akulu (masamba omwe adachezera kwambiri): awa ndi omwe ali ndi masanjidwe apamwamba kwambiri komanso magalimoto amphamvu kwambiri. Maulalo anu ayenera kukhala ndi mawu osakira. Linktext iyenera kukwaniritsa zofunikira za Google. Ubwino wa maulalo anu uyenera kukhala wokwera ngati zomwe zili patsamba lanu. Google idzakulipirani moyenerera. Ngati linktext ndi yofooka, kusanja kwa tsamba lanu kudzakhala kovuta. Zitha kubweretsa chilango.

Pomaliza 20 zaka, SEO yakhala yofunika kwambiri kuposa kale. Kukula kwa malo ochezera a pa Intaneti ndi maimelo kumatsimikizira kuti chidwi ndi kufunikira kwa SEO kukukula. Malinga ndi kafukufuku waposachedwa wazinthu za digito, kuposa 92% Ogwiritsa ntchito intaneti amagwiritsa ntchito injini zosaka. Amazon, Mwachitsanzo, akhala malo oyamba ofufuzira zinthu. Ndizosadabwitsa kuti makina osakira atengera nsanja za E-Commerce kuti akhale ndi udindo wabwino.