Search Engine Optimization Rau Google

Nrhiav cav optimization, los yog SEO, yog cov txheej txheem ntawm kev tshaj tawm lub vev xaib uas tuaj yeem pab koj ua tiav qib siab hauv Google. Ntau tus neeg tsis paub txog kev siv SEO li cas, tab sis nws yog ib txoj kev zoo heev rau leej twg. Nov yog qee cov lus qhia yooj yim uas yuav pab koj pib:

SEO lub koom haum tau tshwj xeeb hauv nws, tias Google ib txwm xav tau kev tshawb nrhiav cav optimization

Lub hom phiaj ntawm SEO phiaj los nqis tes yog txhawm rau nce tus naj npawb ntawm cov neeg tuaj xyuas rau lub vev xaib. Qhov no nyob rau hauv lem nce tus naj npawb ntawm cov neeg siv khoom yav tom ntej. Qhov tseeb, feem ntau lub vev xaib tsim ntau dua 50% ntawm lawv cov tsheb khiav los ntawm kev tshawb nrhiav cav. Conversion optimization kuj ua ib feem ntawm SEO. Thaum cov lus teb luv luv feem ntau tsis yooj yim pom hauv online, cov ntawv nrog ntau cov ntsiab lus muab rau koj lub vev xaib kom muaj feem ntau dua ntawm qeb duas rau ob peb lo lus tseem ceeb ib zaug.

Ib tus SEO Agentur tsom rau kev tsim cov vev xaib zoo nrog cov ntsiab lus zoo thiab cov neeg siv kev paub. Lawv tsom mus rau kev tsim cov ntsiab lus uas cuam tshuam rau kev tshawb fawb xyaw thiab txhawb kev sib txuas lus tom qab. Cov tswv yim no tau ua pov thawj los ua haujlwm txij li thaum 2004. Google muab cov ncauj lus kom ntxaws txog kev tsim lub vev xaib, SEO, thiab txuas mus rau cov vev xaib. Google tseem tshaj tawm cov lus qhia dav dav SEO. Cov kws tshaj lij SEO tuaj yeem ua kom zoo dua ntawm cov lus qhia no thiab kawm ntxiv txog kev tshawb fawb cav optimization.

Kev tshawb fawb cav optimization kom tiav yuav tsum muaj kev npaj tsim thiab kev tso kawm cov ntsiab lus ntse. Cov lus tseem ceeb yooj yim yog pom tias spam los ntawm kev tshawb fawb xyaw, thaum lub hom phiaj cov ntsiab lus pab koj lub vev xaib mus txog qib siab dua. Optimerch SEO lub koom haum nkag siab txog yuav ua li cas txheeb xyuas cov ntsiab lus tseem ceeb thiab ntse ua lag luam rau lawv kom ua kom muaj feem ntau ntawm SEO qeb duas. Koj lub lag luam yuav tau txais txiaj ntsig los ntawm kev lag luam ntse no.

Cov txheej txheem tseeb ntawm kev tshawb fawb cav optimization rau Google nyob ntawm qhov xwm txheej ntawm lub npe

Qhov tseeb khiav ntawm Search Engine Optimization rau Google yog nyob ntawm tus sau lub gegebenities. Qhov ntau yam ntawm kev tshawb fawb cav optimization tsis tau tham txog ntawm no. Hloov chaw, peb yuav tsom mus rau semantics thiab lub hom phiaj ntawm cov neeg tshawb nrhiav. Ua li no, search engine optimization tuaj yeem ua tiav zoo li lwm yam kev lag luam. Cia peb tam sim no saib ob peb yam piv txwv ntawm SEO cov tswv yim.

Targeting koj cov neeg tuaj saib yog lub hauv paus ntawm kev tshawb fawb cav optimization. Nrog lub advent ntawm internetriesen, qhov no yog tam sim no yooj yim ua. Koj tuaj yeem tsom koj cov neeg tuaj saib raws li qhov sib thooj, kev yuav khoom muaj peev xwm, thiab txawm qhov chaw. Cov neeg lag luam hauv online tuaj yeem siv cov kev nkag siab no los ua tus kheej lawv cov phiaj xwm los tsom cov neeg zoo thiab nce kev muag khoom. Yog tias koj tsis muaj peev xwm ntiav tag nrho pab neeg, koj tuaj yeem sau npe kev pab ntawm lub tuam txhab SEO. Cov koom haum no muaj lub network ntawm SEO kws pab tswv yim thiab cov peev txheej hauv lawv lub teb chaws nrog rau cov peev txheej thoob ntiaj teb. Txoj hauv kev zoo tshaj plaws kom tau txais cov phiaj xwm SEO customized rau koj lub npe yog ua haujlwm nrog tus kws tshaj lij SEO ntseeg.

Dhau li ntawm cov txheej txheem kev tshawb fawb cav optimization, lub vev xaib xav tau kev hloov kho tas li. Cov vev xaib loj, cov websites nyuaj, khw hauv online, thiab cov npe tau txais Google kev nplua yuav tsum tau ua kom zoo ntxiv mus. Cov kev txwv nkag siab thiab cov neeg sib tw nquag tuaj yeem cuam tshuam koj txoj kev siv zog. Txawm li cas los, nws tseem tuaj yeem txhim kho koj lub vev xaib tshawb nrhiav cav qeb duas. Nws tsuas yog ib qho teeb meem ntawm kev siv zog.

Cov peev nyiaj yog qhov tseem ceeb rau ncua sij hawm ntawm kev tshawb fawb cav optimization rau Google

Koj tuaj yeem siv kev tshawb fawb cav optimization ntxiv cov txuas rau koj lub vev xaib. Nrhiav cav optimization yog ib txoj hauv kev zoo los tsim cov kev sib txuas. Dhau li, nws tuaj yeem cuam tshuam los ntawm lwm qhov chaw. Google paub tias koj tau ua tag nrho cov haujlwm no, yog li lawv xav kom neeg nrhiav koj! Txawm li cas los, koj yuav tsum ceev faj tsis txhob tshaj tawm ntau dhau. Qhov no yuav cuam tshuam los ntawm tag nrho lub koob npe nrov ntawm koj lub vev xaib, yog li khaws koj cov peev nyiaj tshaj tawm hauv kev txheeb xyuas.

Thaum koj xav kom tau txais kev lag luam zoo rau koj lub vev xaib, koj yuav tsum nkag siab Google's algorithms. Qhov no yuav txiav txim siab koj qhov pom kev, tsheb khiav, thiab nyiaj tau los. Tsis muaj kev hu xov tooj lossis xov tooj kub rau Google, yog li koj yuav tsum tau npaj los daws nrog lub thawv dub. Ua tsaug, muaj cov tuam txhab uas tshwj xeeb hauv qhov no. Muaj ntau ntau yam uas yuav tsum tau coj mus rau hauv tus account thaum xaiv lub tuam txhab tshawb fawb cav optimization.

SEO-Massnahmen yog lub hauv paus ntawm kev lag luam digital. Lawv tuaj yeem pab koj tau txais cov neeg tuaj saib zoo. Yog ua tau lawm, lub tswv yim no tuaj yeem ua rau koj lub tuam txhab ncav cuag. Cov neeg siv khoom tau nce siv cov tshuab tshawb nrhiav kom pom cov khoom tshiab thiab kev lag luam. Qhov no yog qhov tseeb tshwj xeeb rau Google. Txawm hais tias E-Commerce-Plattformen xws li Amazon yog suav tias yog cov khoom tshawb nrhiav cav, Google twb dhau lawv lawm.

Txuas lub tsev yog ib qho tseem ceeb ntawm kev tshawb fawb cav optimization rau Google

Inbound thiab outbound txuas yog qhov tseem ceeb rau cov vev xaib. Lawv ua raws li cov cim qhia ntawm txoj cai thiab lub vev xaib nrog ntau qhov txuas yuav nyob qib siab dua hauv kev tshawb nrhiav cav. Txawm li cas los xij, muaj ib qho tseem ceeb ntawm kev sib txuas hauv tsev ntau dua li lub tsev txuas. Ntxiv nrog rau kev pab koj lub vev xaib nyob qib siab dua hauv kev tshawb nrhiav cav, txuas lub tsev muaj ntau yam zoo rau koj txoj kev lag luam. Cia peb saib ze dua ntawm qee qhov txiaj ntsig.

Ib qho ntawm cov tswv yim zoo tshaj plaws rau kev sib txuas tsim yog cov ntsiab lus lag luam. Yog tias tib neeg pom koj lub vev xaib yuav muaj txiaj ntsig, lawv yuav zoo li yuav qhia koj cov ntsiab lus nrog lawv cov phooj ywg thiab cov npoj yaig. Txawm li cas los, koj yuav tsum nco ntsoov tias social media platforms tsis xav kom koj spam lawv. Koj xav tsim koj cov kev sib txuas hauv ib qho xwm txheej, thiab tsis txhob sim spam lawv. Hloov chaw, tsim thawj, cov ntsiab lus zoo.

Lwm qhov tseem ceeb ntawm lub tsev txuas yog kev nthuav qhia. Phau ntawv txuas lub tsev koom nrog hu rau cov tswv lub vev xaib kom tau txais backlinks ntawm koj lub xaib. Qhov no yuav tsum muaj sijhawm ntau, tab sis nws tuaj yeem ua tau zoo dua siv lub cuab yeej. Lub Tsev Txuas Txuas tuaj yeem pab koj nrhiav kev cia siab thiab tswj koj cov phiaj xwm. Phau ntawv txuas lub tsev yog qhov qub-fashioned txoj kev tso cov txuas, tab sis nws tsis zoo li nws siv los ua. Nrog lub cuab yeej zoo li Link Building Tool, koj tuaj yeem tswj hwm koj cov phiaj xwm yam tsis tas yuav siv sijhawm suav tsis txheeb mus cuag tib neeg.

Ua tiav kev tshawb fawb cav optimization rau Google

Kev tshawb fawb cav optimization kom tiav yuav tsum muaj ob qho tib si onpage thiab offpage tactics. Cov txheej txheem ntawm nplooj ntawv yuav tsum tau tsom mus rau cov neeg tuaj saib zoo thiab lub sijhawm, thaum offpage tactics yuav tsum tsom rau kev ntsuas zielführende metrics. Cov txheej txheem offpage yuav tsum tau npaj rau kev coj mus los ntawm kev tshawb fawb xyaw yam tsis muaj kev nyiam spammers. Kev tshawb nrhiav cav ua kom zoo tshaj plaws suav nrog rau ntawm nplooj ntawv thiab tawm ntawm nplooj ntawv tactics, ob qho tib si hauv thiab offline. Ntxiv rau, Kev vam meej SEO cov tswv yim yuav tsum muaj ntau yam ntawm kev tshaj tawm platforms, cov ntawv zais, pixel-zoo meej duab nrog alt-ntawv nyeem, thiab siv “lus lom” hauv lub npe, subtitle, thiab lub cev ntawm lub vev xaib.

Txhawm rau kom paub tseeb tias koj lub vev xaib tau txais kev pom ntau tshaj plaws ntawm nplooj ntawv tshawb fawb cav, nws yuav tsum muaj nplooj ntawv qib siab. Hauv 2016 Google muaj ib 90 feem pua ​​kev ua lag luam. Nws yog lub tshuab tshawb nrhiav nrov tshaj plaws hauv Tebchaws Yelemees. Ntxiv rau, nws kuj yog qhov nrov tshaj plaws nyob rau hauv lub ntiaj teb no. Yog tias koj tawm tsam kom tau txais koj lub vev xaib pom hauv Google's SERPs, muaj ob txoj hauv kev kom ua tiav nplooj ntawv qib siab: them tus kws pab tswv yim, los yog siv automated software.

Ua tiav nplooj ntawv siab nyob rau hauv Google yog lub hom phiaj tseem ceeb ntawm kev tshawb fawb cav optimization. Qhov no yog ua tiav los ntawm kev siv cov ntsiab lus tshawb fawb thiab cov nplooj ntawv web. Cov txheej txheem no ua rau koj lub vev xaib tshwm sim thawj nplooj ntawv ntawm Google tshawb nrhiav. Nws tseem hu ua onpage SEO. Los ntawm optimizing koj cov ntsiab lus, koj txhim kho koj qhov chaw SEO. Ntxiv nrog rau kev ua kom zoo ntawm lub vev xaib code, koj lub vev xaib yuav tsum yog crawler-friendly.

Tus nqi ntawm kev tshawb fawb cav optimization txheej txheem

Kev siv lub tshuab tshawb nrhiav kom zoo tshaj plaws yog ib txoj hauv kev zoo los tsav tsheb mus rau koj lub vev xaib. Kev tshawb fawb cav optimization yog txheej txheem mus sij hawm ntev thiab yuav tsum tau ua siab ntev thiab kev ntseeg siab rau koj tus kws kho mob. Txawm li cas los, yog tias koj nyob tom qab kev muag khoom sai sai, koj yuav tsum xav txog kev tshawb fawb cav advertising xwb. Thaum tshawb nrhiav cav tshaj tawm yog pub dawb, nws xav tau ib qho nyiaj ntawm lub vev xaib tweaking los txhawb cov qeb duas.

Muaj ntau yam txiaj ntsig rau cov txheej txheem no. Thaum kawg, nws yuav them tawm hauv lub sijhawm ntev. Thawj qhov kev nqis peev ua tau zoo tsim nyog. Feem ntau, nws tuaj yeem tsim ntau pua txhiab tus neeg tuaj xyuas ib hlis. Nrog cov cuab yeej tsim nyog, koj cov phiaj xwm SEO tuaj yeem tsim ntau txhiab nyiaj. Yog tias koj tsis muaj peev nyiaj los nqis peev hauv SEO kim, xav txog yuav ua li cas koj tuaj yeem tsim kev sib tw SEO dawb.

Cov nqi yuav txawv nyob ntawm qhov loj ntawm koj lub vev xaib thiab qhov kev paub ntawm koj lub koom haum SEO. Tej zaum koj yuav tau them ntau dua rau SEO-Agentur loj dua li qhov me dua. uas koj cov ntsiab lus hom sib koom tsim, cov nqi tuaj yeem sib txawv ntawm cov vev xaib uas muaj kev pom zoo siab thiab domainknowledge. Yog tias koj yog lub vev xaib tshiab, tej zaum koj yuav tau them ntau dua rau lub vev xaib nrog ntau qhov kev paub sau npe. Yog li, Nco ntsoov tshawb xyuas koj cov kev xaiv ua ntej ntiav ib lub koom haum SEO.