Offsite SEO ntawm Google Search Engine Optimization

Offsite SEO ntawm Google Search Engine Optimization

Yog tias koj xav kom koj lub vev xaib kom nyob qib siab hauv Google, koj yuav tsum ua qhov kev tshawb fawb cav optimization (SEO). Cov txheej txheem no feem ntau hu ua “offpage optimization” los yog “link purchase thiab link xauj.” Hauv paus, nws koom nrog ua kom koj lub vev xaib cov ntsiab lus zoo dua rau kev tshawb nrhiav cav. Khaws Google Richtlinien hauv siab thaum ua cov tswv yim no yuav ua kom koj lub vev xaib ua tiav. Tab sis koj ua li cas qhov no?

Nrhiav cav optimization

SEO stands rau kev tshawb fawb cav optimization, uas yog ib txoj hauv kev zoo los ua kom koj lub vev xaib tshawb nrhiav pom pom. Nws tsom rau ob qho tib si them nyiaj thiab tsis them nyiaj thiab ua haujlwm kom koj lub vev xaib pom ntau dua rau cov neeg siv. Muaj ntau yam txiaj ntsig ntawm SEO. Nyeem rau kom paub ntau ntxiv txog ntau hom SEO. Nov yog ob peb ntawm lawv:

Feem ntau ntawm SEO rau Google suav nrog kev tsim cov ntsiab lus uas cuam tshuam rau cov neeg siv khoom. Cov ntsiab lus yuav yog cov ntawv nyeem, yees duab, los yog duab, tab sis feem ntau yuav suav tag nrho peb. Cov ntsiab lus yuav tsum yog lo lus tseem ceeb-optimized rau kev tshawb fawb xyaw, nrog rau qhov tseem ceeb ntawm kev nyeem ntawv. Cov ntsiab lus tseem ceeb yuav tsum muab tso rau hauv subheadings thiab headings. Cov ntsiab lus tseem ceeb-optimized yog pom zoo kom nyiam cov neeg siv khoom thiab cov neeg muaj peev xwm. Nws yog ib qho tseem ceeb uas koj lub vev xaib pom ntawm kev tshawb fawb xyaw thiab muaj PageRank siab.

Koj lub vev xaib tshawb nrhiav pom pom nyob ntawm seb koj cov nplooj ntawv cuam tshuam li cas rau koj cov neeg tuaj saib. Los ntawm kev siv SEO rau Google cov txheej txheem, koj nce koj lub vev xaib qhov pom hauv online. Qhov no, nyob rau hauv lem, yuav ua rau kom koj lub vev xaib pom tau rau Google. Nyob rau hauv lem, koj lub vev xaib yuav tshwm sim hauv cov txiaj ntsig tshawb fawb, uas yuav ua rau cov neeg tuaj saib ntau dua thiab cov nyiaj tau los ntau dua. Qhov no yuav siv sij hawm thiab siv zog, tab sis cov txiaj ntsig tuaj yeem tsim nyog. Thiab, qhov tseem ceeb tshaj plaws, koj tuaj yeem cia siab tias yuav pom cov txiaj ntsig hauv ob peb lub hlis xwb!

Off-page optimization

Offpage optimization yog ib txoj hauv kev tshawb nrhiav cav optimization uas cuam tshuam nrog cov kauj ruam tawm sab nraud ntawm lub vev xaib kom nce qhov tseeb ntawm cov ntsiab lus. Thaum nyob rau nplooj ntawv optimization tsom rau optimizing cov ntsiab lus ntawm lub vev xaib, off-nplooj optimization kuj tseem ua kom muaj kev ntseeg siab thiab kev xav kev coj noj coj ua ntawm lub vev xaib los ntawm kev txuas mus rau cov chaw muaj npe nrov. Cov algorithms ntawm Google tshawb xyuas 200 sib txawv yam los txiav txim seb yuav ua li cas rau qeb duas cov vev xaib, thiab cov ntsiab lus yog ib qho nyuaj tshaj plaws los txiav txim. Off-page optimization yam pab lub algorithm ua qhov kev txiav txim siab qeb duas, vim lwm lub vev xaib muaj peev xwm muab kev ntsuam xyuas ntau dua ntawm koj lub vev xaib.

Qhov zoo ntawm backlinks yog ib qho tseem ceeb ntawm cov nplooj ntawv SEO, thiab nws yog ib qho tseem ceeb kom nco ntsoov tias kom muaj nuj nqis tsis zoo ib yam li qhov zoo. Tau txais backlinks los ntawm cov vev xaib niche tseem ceeb heev, tab sis ntau dhau ntawm ib lub npe tuaj yeem pom tias yog kev tswj hwm los ntawm Google. Los ntawm optimizing koj cov ntawv thauj tog rau nkoj, koj tuaj yeem ncav cuag thawj nplooj ntawv tshawb fawb. Cov lus qhia hauv qab no yuav pab koj txhawb txoj cai ntawm koj cov kev sib txuas thiab tau txais los ntawm cov vev xaib zoo.

Txuas kev yuav khoom thiab txuas qiv

Muaj ntau qhov laj thawj siv Linkkauf thiab Linkmiete thaum nws los txog rau SEO. Ib qho ntawm lawv yog qhov linkbuying muab cov txiaj ntsig tau lees paub. Lwm qhov zoo ntawm linkbuying yog tias koj cov ntawv txuas yuav tshwm sim rau pej xeem thiab tswj tau. Koj tuaj yeem xaiv los tsim ib qho kev sib txuas tshwj xeeb network. Txawm li cas los, unethical linkbuilding yog ib qho kev sib ntaus sib tua tsis tu ncua rau Google txij li thaum “Penguin hloov tshiab” hauv 2012.

Hauv lub tsev txuas, lub hom phiaj yog thawj zaug thiab qhov tseem ceeb tshaj plaws los txhim kho lub vev xaib Sohmaschinenranking. Hauv luv, kev sib txuas pab Suchmaschinen txhais qhov tseem ceeb ntawm nplooj ntawv web. Ntau qhov txuas taw qhia rau koj lub vev xaib, qhov tseem ceeb dua nws yuav tshwm sim hauv cov txiaj ntsig tshawb fawb. Backlinks muab tso rau hauv lwm lub vev xaib, thiab lawv tuaj yeem txhais raws li cov lus pom zoo. Txuas rau koj lub vev xaib kuj tuaj yeem yuav thiab muag rau lwm lub tuam txhab.

Hauv linkbuilding, koj nrhiav kev txuas sab nraud los txhawb koj lub vev xaib tshawb nrhiav cav qeb duas. Qhov no yog ua los ntawm linkbaiting thiab link-exchange strategies. Thaum kev sib txuas-pauv phiaj xwm tuaj yeem ua rau muaj kev nkag mus hauv lub vev xaib, lawv tsis pom zoo kom ua tiav cov qeb siab saum toj kawg nkaus. Lub ntsiab yog vim li cas rau qhov no yog lub sij hawm yuav tsum tau tsim thiab tswj cov kev sib txuas. Tshwj tsis yog tias koj tab tom npaj siv sijhawm suav tsis txheeb ntawm kev tsim txuas, nws tsis zoo li koj yuav tau txais cov txiaj ntsig.

Lub sijhawm ntawm SEO ua haujlwm yuav txawv nyob ntawm ntau yam, suav nrog lub hnub nyoog thiab cov ntsiab lus zoo. Qib ntawm kev sib tw kuj tseem ceeb. Cov npe uas muaj kev sib tw yuav tsum tau ua kom zoo sib txawv ntawm cov uas tsis yog. Lub hom phiaj ntawm koj qhov kev sib tw SEO yuav yog qhov txiav txim siab ua haujlwm sai npaum li cas yuav ua tiav. Yog tias koj tab tom npaj yuav nce tsheb thiab ua kom tau nyiaj ntau dua, koj yuav tsum siv nyiaj ntau dua rau kev txuas txuas.

Offsite Optimization

Offsite SEO bei Google xws limaschinenoptimmierung hais txog ntau yam uas cuam tshuam rau kev tshawb fawb cav qeb duas. Cov no suav nrog cov txheej txheem thev naus laus zis ntawm nplooj ntawv thiab muaj cov cim kev sib raug zoo. Ob qho tib si sab hauv thiab sab nraud SEO yog qhov tseem ceeb rau kev tshawb nrhiav cav pom thiab tsim nyog tsheb. Txawm hais tias cov txuj ci tseem ceeb yog qhov tseem ceeb rau kev pom lub vev xaib, cov yam tsis zoo tuaj yeem txhawb koj qhov qeb duas. Nov yog qee cov lus qhia rau Offsite SEO ntawm Google:

Offsite SEO yog qhov tseem ceeb rau lub vev xaib kom tau txais qib siab tshaj plaws hauv Google. Ib hom kev tshawb fawb ntxov tshaj plaws qhia Google qhov kev ntsuam xyuas thiab kev nkag siab ntawm nws. Yog li ntawd, Kev ntsuas lub tuam txhab yog qhov tseem ceeb offpage SEO lub tswv yim. Tshaj sijhawm, lub tswv yim no yuav pab koj tsim lub hom lag luam muaj zog uas ib txwm nyiam cov kev sib txuas thiab erwahnungen. Lub hom phiaj ntawm cov ntsiab lus yuav tsum muaj qhov tshwj xeeb thiab muaj ntau cov ntaub ntawv tseem ceeb.

Offsite SEO yog qhov tseem ceeb rau Google's algorithm hloov pauv. Nws koom nrog tsim thiab tso cov backlinks cuam tshuam los ntawm lwm lub vev xaib rau koj li. Hom kev ua kom zoo no yog qhov nyuaj rau tswj ntau dua li Onsite SEO, thiab nyob ntawm qhov zoo ntawm koj nplooj ntawv. Dhau li cov ntsiab lus tseem ceeb, Offsite SEO suav nrog ubersichtlich topicsaufbereitung thiab ib qho kev hloov kho tsis tu ncua. Txawm hais tias nws yuav zoo li ua haujlwm ntau, nws tuaj yeem tau txais txiaj ntsig zoo thaum ua tiav.

Siv social media rau kev tshawb fawb cav optimization

Kev tshaj tawm cov ntsiab lus tseem ceeb hauv kev tshaj xov xwm tuaj yeem ua qhov sib txawv tseem ceeb hauv kev ua tiav ntawm koj lub tswv yim lag luam online. Tshawb nrhiav cav bots yuav nkag mus rau koj cov ntawv tshaj tawm hauv social media, tso saib cov ntsiab lus tseem ceeb hauv cov nplooj ntawv tshawb fawb. Raws li cov neeg tuaj saib ntau qhia koj cov lus, koj txoj hauv kev tau txais kev txuas yuav nce ntxiv. Nov yog qee qhov txiaj ntsig rau kev siv social media rau kev tshawb fawb cav optimization. Kab lus no yuav hais txog txhua tus hauv kev nthuav dav. uas koj cov ntsiab lus hom sib koom tsim, kawm yuav ua li cas leverage social media rau search engine optimization.

Yog tias koj xav nce koj qhov kev siv zog SEO, siv social media los txhawb koj cov ntsiab lus. Nws ua rau koj lub hom phiaj nthuav tawm thiab yuav txhim kho tag nrho lub koob npe nrov ntawm koj lub lag luam. Muaj ntau tshaj 2.77 billions social media cov neeg siv thoob ntiaj teb. Nws yog ib qho cuab yeej zoo tshaj plaws rau kev nthuav tawm cov khoom lag luam, tsav tsheb thiab kev muag khoom. Los ntawm kev txhawb nqa koj cov ntsiab lus ntawm kev tshaj xov xwm, koj tuaj yeem txhim kho ntau yam ntawm SEO ntsuas. Yog xav paub ntxiv, mus saib peb qhov kev cob qhia social media.

Kev tshaj xov xwm tuaj yeem txhawb koj lub vev xaib cov qeb duas hauv kev tshawb fawb xyaw. Kev siv social media los txhawb cov ntsiab lus ntawm koj qhov chaw tuaj yeem txhawb kev muag khoom thiab kev paub txog hom npe, ib yam li cov neeg siv khoom. Siv kev tshaj xov xwm rau kev tshawb fawb cav optimization yuav pab koj lub zeem muag pom koj nrog ib qho kev tshawb nrhiav hauv Google. Koj tseem tuaj yeem tsim lub vev xaib tshwj xeeb rau koj txoj kev lag luam thiab txhawb nqa nws los ntawm ntau lub vev xaib social media. Ntau tus neeg tuaj saib koj nplooj ntawv social media, qhov siab dua koj cov organic tshawb nrhiav cav qeb duas yuav yog.