Yuav ua li cas SEO Optimizers optimize koj lub vev xaib

Yuav ua li cas SEO Optimizers optimize koj lub vev xaib

Lub vev xaib yog daim npav tuaj xyuas virtual ntawm kev lag luam, ua haujlwm raws li kev pom ntawm kev lag luam hauv lub vev xaib. Kom tau txais kev pom, cov neeg siv khoom yuav tsum nrhiav koj qhov chaw thiab paub tias koj muaj. SEO optimizers ua haujlwm kom tau txais qib siab hauv kev tshawb fawb xyaw xws li Google. Cov algorithms no hloov txhua lub sijhawm, yog li koj yuav tsum khaws cia kom nyob twj ywm pom. Muaj ntau ntau pawg neeg uas tsim SEO. Kab lus no yuav qhia txog qee qhov ntawm lawv.

On-Page SEO

SEO ntawm nplooj ntawv, los yog nrhiav cav optimization, yog ib qho tseem ceeb ntawm kev lag luam online. Nws suav nrog kev hloov pauv rau nplooj ntawv nws tus kheej. Backlinko rhuav tshem cov ntsiab lus tseem ceeb uas tuaj yeem cuam tshuam rau nplooj ntawv SEO. Cov ntawv cim npe tseem yog qhov tseem ceeb hauv qhov chaw ua haujlwm, yog li xyuas kom tseeb tias koj muaj lub npe tag uas qhia meej txog koj cov ntsiab lus. Nws kuj tseem yuav suav nrog koj cov ntsiab lus tseem ceeb. Cov ntaub ntawv ntau ntxiv koj tuaj yeem muab tau hais txog ib lub ncauj lus, zoo dua.

On-Page SEO hais txog kev ua SEO loj uas koj ua hauv koj lub vev xaib. Qee qhov kev hloov pauv me me tuaj yeem cuam tshuam loj, thiab hauv peb hnub, peb tau txhim kho txoj haujlwm ntawm peb cov lus tseem ceeb saum tsib los ntawm 18,4 rau 2,6! Tshawb xyuas Google Search Console rau qhov yuam kev hauv indexation, thiab txheeb xyuas qhov seem ntawm koj cov xwm txheej ntawm nplooj ntawv. Nco ntsoov tias koj cov nplooj ntawv SEO tseem ceeb tshaj plaws tau txais qhov tseem ceeb hauv kev sib txuas sab hauv, ib yam nkaus. Kev siv cov cuab yeej no yuav pab koj txhawb koj qhov chaw qeb duas.

On-Page SEO yog ib qho tseem ceeb ntawm kev lag luam online. Siv cov tswv yim zoo tuaj yeem txhawb koj cov qeb duas hauv kev tshawb fawb xyaw thiab tsim kom muaj tsheb khiav dawb rau koj lub vev xaib. Pib, koj yuav tsum nrhiav cov ntsiab lus thiab cov npe cuam tshuam nrog koj lub niche. Cov cuab yeej lo lus tseem ceeb muab cov tswv yim lo lus tseem ceeb thiab tshawb nrhiav ntim ntsuas. Cov ntsiab lus zoo thiab cov npe yuav pab koj txhim kho koj lub vev xaib. Thiab ib zaug koj tau xaiv cov ntsiab lus thiab cov npe, xyuas kom lawv muaj kev tshawb nrhiav siab thiab muaj feem cuam tshuam rau koj lub lag luam.

Off-Page SEO

Off-page SEO, los yog Off-Site-SEO, yog ib feem tseem ceeb ntawm kev tshawb nrhiav cav optimization. Cov tswv yim no suav nrog kev tsim cov backlinks rau koj qhov chaw los ntawm lwm qhov chaw, uas yog hu ua references. Off-page optimization yog qhov cuam tshuam tsawg dua los ntawm SEO cov kws tshaj lij tshaj li Onpage optimization. Txhawm rau kom tau txais txiaj ntsig zoo tshaj plaws ntawm Off-page optimization, nws yog qhov zoo tshaj plaws los tsom rau kev tsim cov ntsiab lus zoo thiab kev sib raug zoo ntawm cov neeg siv khoom.

SEO optimization rau cov vev xaib suav nrog ntau yam, suav nrog kev txuas nrov, tus thawj tswj hwm, thiab cov ntsiab lus ntawm koj lub vev xaib. Backlinks ua lub luag haujlwm loj hauv kev tshawb nrhiav cav qeb duas, thiab tau txais kev sib txuas los ntawm lub vev xaib zoo yuav pab koj lub xaib tau txais kev pom thiab kev ntseeg siab los ntawm cov neeg siv. Txoj hauv kev no tuaj yeem siv los tsim cov backlinks rau koj lub vev xaib los ntawm kev tsim lawv ntawm lwm qhov chaw. Koj tuaj yeem siv Link Explorer kom pom tias koj lub vev xaib nrov npaum li cas nrog ntau qhov chaw thiab lawv txuas rau dab tsi.

Social signals kuj yog ib feem tseem ceeb ntawm SEO. Indirect off-page optimization suav nrog kev lag luam thiab PR cov tswv yim. Cov hom muaj zog yog nyiam los ntawm Google, thiab social signals yog ib txoj hauv kev zoo los tsim lub npe lag luam. Social signals yog cov teeb liab los ntawm ntau yam kev tshaj xov xwm, thiab cov ntaub ntawv tshawb fawb siab qhia tau hais tias koj lub hom phiaj yog paub zoo thiab muaj lub zog muaj zog. Cov teeb liab kev sib raug zoo kuj nce txoj cai ntawm koj lub vev xaib. Txawm li cas los, Google tsis tuaj yeem lav tias qhov txuas yuav muaj qhov cuam tshuam zoo rau koj lub vev xaib qeb duas.

Cov ntsiab lus-Lub tswv yim

Thaum SEO tsom rau optimizing koj lub vev xaib rau kev tshawb fawb xyaw, Content-Marketing tsom rau kev tsim thiab kev ua kom zoo ntawm cov ntsiab lus. Txawm hais tias ob txoj kev sib raug zoo, lawv txawv nyob rau hauv uas SEO cuam tshuam kev optimizations thiab cov ntsiab lus kev lag luam yog cov ntsiab lus nkaus xwb. Cov ntsiab lus-Marketing, ntawm qhov tod tes, tsom ntsoov rau koj cov neeg tuaj saib lub hom phiaj thiab yuav xav tau kev paub tsawg dua. Ob lub tswv yim yuav tsum tau siv nyob rau hauv tandem kom ua tau ib tug high search engine qeb duas.

Ib feem tseem ceeb ntawm SEO yog cov ntsiab lus optimization. Los ntawm kev siv cov ntsiab lus tsim nyog, koj cov ntsiab lus yuav nyiam cov neeg tuaj saib ntau dua thiab nce kev hloov pauv. Txawm li cas los, koj yuav tsum xub tshawb fawb thiab txheeb xyuas cov ntsiab lus koj xav siv. Kev tshawb fawb lo lus tseem ceeb yuav pab koj txiav txim siab seb cov lus tseem ceeb twg muaj feem cuam tshuam thiab muaj qhov ntim ntau tshaj plaws ntawm kev tshawb nrhiav. Koj yuav tsum xav txog cov ntsiab lus ntev-ntev thiab cov lus nug-raws li kev tshawb nrhiav. Kev tshawb fawb lo lus tseem ceeb tuaj yeem ua tiav manually lossis siv cov cuab yeej lo lus tseem ceeb.

Thaum koj tau txiav txim siab cov ntsiab lus twg muaj feem cuam tshuam rau koj cov ntsiab lus, koj tuaj yeem pib optimizing koj lub vev xaib. Lo lus optimization yog ib qho tseem ceeb rau qeb siab ntawm kev tshawb fawb xyaw, tab sis muaj ob peb yam uas yuav tsum nco ntsoov. Ua ntej, koj yuav tsum tsis txhob siv ntau lo lus tseem ceeb hauv tib qhov chaw. Koj yuav tsum tsis txhob lo lus tseem ceeb cannibalization. Kev siv ob thiab peb lo lus tseem ceeb tuaj yeem cuam tshuam tsis zoo rau koj qhov kev tshawb fawb cav qeb duas. Thib ob, nco ntsoov siv cov ntsiab lus thiab cov ntsiab lus tseem ceeb.

H1-Tags

HTML-Tags rau Uberschriften (Header-Tags) pib nrog h rau Headline thiab tus lej ntawm ib thiab rau, tus lej loj dua cov ncauj lus kom ntxaws. Txhawm rau optimize koj SEO, koj H1-Uberschrift yuav tsum xav txog lub ntsiab lus tseem ceeb thiab tsom cov ntsiab lus ntawm tag nrho cov ntawv nyeem. H1-Tags zoo ib yam li cov npe-tags, tsuas yog tsis tsim ib qho kev tshawb nrhiav-snippet, lawv ncaj qha rau ntawm lub vev xaib nws tus kheej.

Txawm tias muaj tseeb hais tias H1s tsis ncaj qha cuam tshuam rau cov organic qeb duas, lawv yog ib feem tseem ceeb ntawm tag nrho cov txheej txheem optimization. Xws li, lawv yog qhov zoo tshaj yog siv rau hauv lub npe ntawm cov ntaub ntawv. Koj tuaj yeem hloov lub ubrigen h1-Tag rau hauv h2-Uberschrift. Yog tsis tsim nyog, koj tuaj yeem rho tawm ubrigen h1 tag. Ntxiv rau, koj tuaj yeem muab txhua qhov URL rau ib tus neeg Uberschrift yog tias ua rau muaj kev nkag siab.

Ib qho kev ua yuam kev ntau tshaj plaws uas cov webmasters ua thaum optimizing lawv lub vev xaib yog tshem tawm Cov Ntawv Sau Npe. Cov cim npe no yog siv los teeb tsa cov ntsiab lus thiab nthuav tawm los ntawm cov txheej txheem ua ntej tau teev tseg. Ntxiv rau, H1-Uberschrifts feem ntau loj dua H2-Uberschrifts. Txawm li cas los, koj tuaj yeem siv CSS los tswj cov tsos ntawm koj H1-Tags. Tab sis yog tias koj tsis paub yuav ua li cas optimize koj lub vev xaib rau SEO, thov nrog tus kws tshaj lij.

Meta-Tags

Google siv meta tags ntawm koj lub vev xaib los pab koj nyob qib zoo dua hauv kev tshawb nrhiav. Meta tags yog cov ntawv me me uas piav txog koj lub vev xaib. Lawv kuj tseem hu ua cov ntsiab lus meta, thiab lawv qhia cov ntaub ntawv tseem ceeb rau kev tshawb fawb xyaw thiab browsers los nyeem. Txawm hais tias meta-tags tsis pom rau cov neeg tuaj xyuas lub vev xaib, lawv tuaj yeem cuam tshuam koj qhov qeb duas thiab cov neeg siv tus cwj pwm. Kab lus no piav qhia qhov tseem ceeb ntawm meta-tags hauv kev tshawb fawb cav optimization.

Yog tias koj xav kom nce tsheb khiav, koj yuav tsum ua kom koj lub vev xaib yooj yim nyeem. Siv cov cim npe meta hauv lub taub hau ntawm koj cov lej HTML los qhia cov cav tshawb nrhiav seb cov ntaub ntawv twg los tso rau hauv koj lub vev xaib. Koj tuaj yeem siv lawv rau ob qho tib si them nyiaj thiab tsis them nyiaj tshawb nrhiav. Los ntawm optimizing meta-tags, koj yuav boost koj qhov chaw pom thiab nce click-los ntawm tus nqi. Koj tseem tuaj yeem ua rau koj nplooj ntawv muaj ntau hom lus.

Koj tuaj yeem nrhiav meta-tag checkers online. Cov checkers no pab koj paub tias koj qhov chaw nyob qhov twg hauv kev tshawb nrhiav. Lawv kuj muab cov ntaub ntawv ntawm cov neeg sib tw thiab cov lus pom zoo los txhim kho koj qhov chaw SEO. Cov meta-tag koj siv rau koj lub vev xaib yuav tsum muaj cov ntaub ntawv tib yam li koj cov ntsiab lus. Koj yuav tsum xyuas kom meej tias koj siv tib lub meta-tag rau tag nrho koj nplooj ntawv. Qhov no yuav xyuas kom meej tias koj lub xaib raug saib los ntawm ntau tus neeg siv ntau li ntau tau.

Rank Math SEO

Rank Math yog lub zog WordPress SEO plugin nrog ntau yam nta. Nws muaj ib qho kev sib koom ua ke Google Trends cuab yeej, tso cai rau koj pom tias cov ntsiab lus tseem ceeb npaum li cas. Nws muaj kev txheeb xyuas SEO built-in thiab muab cov lus pom zoo raws li cov ntaub ntawv no. Nws koom nrog Elementor Page builder, tso cai rau koj los teeb tsa SEO teeb tsa ncaj qha hauv cov duab editor. Koj tseem tuaj yeem siv Rank Math txhawm rau txhim kho cov duab. Ob peb yam tseem ceeb ntawm Rank Math SEO muaj cov ntsiab lus hauv qab no.

Rank Math SEO yog sib xws nrog cov neeg txhais lus nrov tshaj plaws, suav nrog Weglot thiab Polylang. Nws kuj txhawb kev cai post hom thiab muab kev tswj kom sib sib zog nqus. Nws tseem tuaj yeem tsim qhov Chaw KML cov ntaub ntawv ntawm lub lim. Nws txhawb WooCommerce sitemap, ib yam nkaus. Nws tseem tuaj yeem import cov chaw los ntawm Yoast. Nws 1-nias Ntshuam Ntawm Yoast feature yog ceev thiab yooj yim. Lub plugin tseem muab kev txhawb nqa ib puag ncig-lub-teev thiab muaj ntau yam kev paub hauv qab cov khoom.

Lwm qhov txiaj ntsig ntawm RankMath yog nws cov npe dav dav ntawm kev teeb tsa thiab kev xaiv kev teeb tsa. Cov cuab yeej no pab koj txiav txim siab seb SEO tactics twg zoo tshaj. Thaum koj tau xaiv cov kev teeb tsa, Rank Math yuav muab cov ntsiab lus ntawm koj qhov chaw ua haujlwm hauv kev tshawb fawb xyaw. Cov txiaj ntsig yuav pom nyob rau hauv daim duab, nrog cov ntsiab lus hauv qab no. Koj tuaj yeem siv Rank Math los taug qab tus lej ntawm 404 yuam kev uas koj lub xaib tau txais.

Rank-Math SEO

Yog tias koj txaus siab rau kev txhim kho kev tshawb fawb cav optimization ntawm koj lub vev xaib, tej zaum koj yuav xav mus saib Rank-Math SEO. Qhov cuab yeej SEO haib no tuaj yeem ua kom zoo rau koj lub vev xaib rau kev tshawb fawb xyaw, thiab koom nrog Google's schema markup los muab cov ntsiab lus nplua nuj rau cov neeg siv. Nws cia koj suav cov ntsiab lus tsis txwv hauv koj cov ntsiab lus, pab koj cov nplooj ntawv qeb duas rau cov ntsiab lus xav tau. Cov ntsiab lus AI yuav muab cov lus qhia rau koj rau cov lus tseem ceeb thiab kab lus thaum koj ntaus ntawv. Rank-Math SEO kuj txhawb LSI cov cuab yeej lo lus tseem ceeb, uas pab koj tsim ntau yam kev hloov pauv ntawm cov ntsiab lus tsom. Siv Rank-Math SEO yuav ua rau kom muaj txoj hauv kev ntawm koj cov ntsiab lus raug ntsuas rau cov ntsiab lus xav tau, thiab yuav khaws cov neeg siv ntawm koj lub vev xaib ntev dua.

Lwm qhov zoo ntawm Rank-Math yog nws lub peev xwm los import cov ntaub ntawv los ntawm lwm cov plugins SEO. Piv txwv li, Yoast SEO cov neeg siv tuaj yeem import cov ntaub ntawv mus rau hauv qeb lej ntawm qhov ntshuam feature. Rank-Math txhawb SEO plugins nrov tshaj plaws, suav nrog Yoast SEO. Fabrizio kuj tau siv SEOPressor Txuas, uas zoo ib yam li Rank Math. Yog tias koj yog tus pib hauv SEO, koj yuav tsum xav txog qhov cuab yeej no.