The June 2019 Core Update was announced in advance as the first core update of the search engine via the official Twitter account. The update re-rated domains, what affected their ranking. In this update, medicine went mostly- and pharmaceutical sites emerged as winners, Während SIDE (Your Money, Your Life)-Pages lost.
With the March 2019 Core Update, the search engine made a change in its ranking algorithm. As a result, some websites won, for example from the news area, more visibility. Websites from the YMYL (Your Money, Your Life)-On the other hand, areas lost ranking positions. Many of the domains affected already felt the effects of the last two updates.
The Medic Update #2 from October 2018 got its name due to the fact, that a strikingly large number of health websites were affected by the effects of the search engine's algorithm update. A few days after the Medic Update, however, the effects were put into perspective again. That suggests itself, that some adjustments were made afterwards.
the beginning of October 2018 the search engine giant took on the occasion of its anniversary, according to their own statements, small update to the core algorithm. But here too there were some big losers. These websites were recommended by the search engine, to rely more on returning visitors. This means that the negative effects of an update will not have such a strong impact in the future.
With the third major update of the year 2018 the search engine pursued the goal, improve the search quality of its users. Since mainly pages from the health- and the medical sector were affected, the update got its unofficial name Medic Update. According to the search engine operator, however, it was an unintentional coincidence.
After mid-April 2018 some rumors have emerged about another core algorithm update being carried out, this was finally officially confirmed by the search engine operator. However, no further background information was given. It was simply referred to, that it was a routine update, as it is done several times a year.
In March 2018 a major update was carried out in the search engine's core algorithm. The search engine operator did not comment on the associated changes. He just pointed it out, that pages with good and unique content deserved better ranking positions. The technical details of a website should also be kept in mind for a good ranking.
With the update from November 2017 the search engine did not carry out a penalty update for the first time, the websites, that violate the rules of the search engine, punished with bad ranking places. This update resulted in a change in the ranking algorithm overall to a new sorting. So not only bad sides were punished, but also rewarded good sides.
With the update from the end of August 2017 Increased quality controls were introduced for the use of synonyms for keywords and pages with many backlinks were graded. On the one hand, that led to it, that websites had to be more careful with keyword stuffing and that large online retailers lost market power compared to small shops, if they operated good search engine optimization measures.
The search engine operators have not officially commented on this update and its effects. Apparently, however, there was an adjustment with regard to search terms with identical search intentions. Websites also benefited, who provided their users with great added value from this update. The correct use of titles and meta descriptions also plays a role here.
The designation "Fred" for the update from March 2017 was actually used as a joke at first, has nevertheless established itself. Websites with inferior and outdated content without added value were given a downgrade in the ranking. Pages too, that were overloaded with excessive advertising, were devalued. This was especially true for low-quality affiliate websites.
This update from the beginning 2017 was one of the biggest search engine updates in recent years. Nevertheless, the operators did not make an official statement about the changes. Is striking, that especially translation sites and dictionaries benefited from the update. That suggests, that websites with little and short content will be rated better in the future.
With the Penguin Update from October 2016 the search engine's Penguin algorithm became part of the core algorithm and has been happening in real time ever since. In addition, since this update no longer entire domains are affected by Penguin penalties, but only individual URLs or rankings. The effect of Penguin was more targeted from then on.
The July update 2016 also known as the Phantom 4 update, because the search engine operators have not commented on a possible update and its effects. The focus was probably on further improving the quality of the search query, by providing users with high quality content websites and better understanding their intent behind a search query.
With the Panda update #29 the Panda update became an integral part of the core algorithm and has taken place in real time ever since. The update was otherwise barely noticeable and did not show any significant effects on the search engine ranking. The search engine operator has also not commented on the content of the update.
The Phantom Update from May 2015 brought about some significant changes in the ranking. It was officially confirmed by the search engine operator, that it was a change in the core algorithm, that concerned the processing of quality signals on a website. With this update, the search engine could better determine the quality of a website in the future.
The mobile usability was improved with the Mobile-Friendly Ranking-Factor update in April 2015 an important ranking factor of the search engine. Unlike usual, the update was announced in advance. Web pages, which were not designed to be responsive up to this point, So their design was not optimized for mobile devices, had to accept high ranking losses.
With the Pirate Update 2.0 from November 2014 the search engine goes against software again- and media piracy with illegal content. The update only affected a small group of websites, who suffered significant losses in their ranking or completely deleted them from the search engine's index.
Das Rollout des Penguin Updates 3.0 took place in October 2014 instead of. The update had less of an impact than previously feared. Few English-language searches were affected. Maybe it was that, that the implementation extended over a longer period of time and that it was not an algorithm update, it was just a refresh.
With the Panda update #28 from September 2014 the regular Panda updates should be fundamentally adapted. The search engine operator announced a change with an algorithmic component, whose rollout should extend over a longer period of time. Therefore, the effects were not immediately felt, still affected around 5 Percent of all search queries made.
With this update from August 2014 HTTPS became a ranking factor for the search engine giant. Websites with a secure HTTPS connection have been rated better than those with an insecure HTTP connection since the HTTPS ranking factor update. However, this is only a weakly weighted ranking factor, which only brings a small bonus.
With the third Payday Loan Update in June 2014 the search engine took action against spam again. This update specifically addressed spammy search queries and pages, which often deliver spammy content. This includes, for example, websites with pornographic content, Gambling sites and credit and prescription pharmaceutical sites.
The Panda Update #27 from May 2014 brought both an update of the data with it, as well as an algorithm update. The update affected more than seven percent of all English-language searches. With this update, the search engine is taking action against websites with poor content, by grading them in the ranking.
With the Payday Loan 2.0 Update from May 2014 The search engine drove the devaluation of spam sites and the penalization of the use of illegal SEO techniques. Web pages, who wanted to make their site more interesting for search engines with unclean optimization tactics, were henceforth punished with a bad ranking or even the deletion from the search index.
Das Page Layout Update #3 from the beginning 2014 was directed against websites, which faded in too much advertising in the immediately visible part. As a result, pages with a bad ranking were penalized, use the so-called Ads Above The Fold, so advertising, which is visible to the user when calling up the page without scrolling.
With the Penguin Update 2.1 the search engine aimed at, to further improve the search queries of their users by displaying relevant pages with high-quality content. Web pages, who get a good ranking place through bought backlinks, were devalued. It was mainly a data update, that affected around one percent of all search queries.
The search engine rolled out the Hummingbird Update at the time of her fifteenth birthday. It was preceded by an extensive revision of the search algorithm, in order to interpret the intention of search queries even better in the future. The update worked on well 90 Percent of all search queries and was therefore the largest update in previous years.
The Panda Update #26 was a recovery program, with which the search engine operator mitigated the penalties with panda updates. A finer alignment should be done with this update, from now on there should be less collateral damage in the downgrading of websites by Panda updates. Numerous domains were able to achieve improved visibility as a result of the update.
The Payday Loan Update should further improve the results for spam-prone search queries. The update targeted specific areas, which are particularly susceptible to spammy content. This includes websites for pornography, among others, Loans, Gambling and pharmaceuticals. It was the goal, analyze their quality as well as the backlink structures.
Unlike the Penguin updates before, this update was from the middle 2013 not just a refresh of the underlying data. It was a major algorithm change, which significantly improved the methods of identifying webspam. From then on, violations of the search engine's quality guidelines were punished much more severely by a significant downgrade in the ranking.
The Panda Update #25 should be the last manual refresh, before the subsequent updates should be merged with other adjustments to the search algorithm. The update was announced in advance by the search engine operator and mainly affected price comparison sites. This update pursues the goal, Devaluing pages with excessive advertising and bad content.
The Panda Update #24 brought another refresh of the underlying data. What effects this update had in particular, the search engine operator did not announce. Round 1,2 Percent of all search queries are said to have been affected by this update. With this update, the so-called Panda Dance from improved versions ended without significantly noticeable effects.
The Panda Update #23, that at Christmas 2012 was rolled out, showed an impact 1,3 Percent of all English-language searches. It had a slightly higher impact than its two predecessors. Officially, this update was only referred to as a refresh by the search engine operator. Which changes were made exactly, was not disclosed.
Just like its predecessor two weeks earlier, also brought the Panda update #22 hardly any noticeable changes. It was only officially confirmed after some back and forth on the part of the search engine operator. What changes came with this update, was not disclosed. Only an improved data management was pointed out.
The Panda Update #21 did not bring about any major noticeable changes and only had an impact 1,1 Percent of all English-language searches. This update was the beginning of the so-called Panda Dance. It should be at the beginning 2013 some more Panda updates will follow soon after, that brought hardly any significant or noticeable changes.
Das Page Layout Update #2 is an improved version of the beginning 2012 introduced page layout algorithm. Domains are affected by this ranking algorithm, who place a disproportionate amount of advertising in the directly visible area of their pages. Who uses excessively this so-called above-the-fold advertising, is punished with a devaluation and thus with a bad ranking place.
Das Penguin Update #3 from October 2012 was a relatively minor update, that only 0,3 Percent of all global search queries. It was a data refresh, which, according to the search engine operator, should be followed by a more extensive algorithm change. The update had hardly any SEO-relevant influence and therefore received little attention in the industry.
the beginning of October 2012 two major updates were rolled out by the search engine operator at the same time. The Panda Update #20, which brought an algorithm change and a data refresh, influenced 2,4 Percent of all searches. The EMD (Exact-Match-Domain)-Update made keywords used in domain names less relevant, for this, a higher quality content was brought into focus.
The Panda Update #19 in September 2012 was a bit of a refresh of the data, which brought only a few changes. As with the previous update a few weeks earlier, not even one percent of all search queries were affected by this update. The search ranking was improved by the Panda update #19 thus hardly influenced.
beginning of September 2012 became the Panda Update #18 rolled out. It was just a small data refresh, which did not really show any noticeable impact on the search index. Less than one percent of all searches made worldwide were from the Panda update #18 affected. This update hardly had any SEO-relevant influence.
In August 2012 started the search engine with the Pirate Update #1 an offensive against sides, that violated copyright law. Web pages, who offered pirated copies of films or music, for example, were heavily graded in the search index or completely removed from it. Trustworthy sites benefited from this with an appreciation and an increase in the ranking.
Hardly a month after the last Panda Update, the Panda Update #17 rolled out. The update brought a refreshing of data and had an impact on around one percent of all search queries. In the days after the release, the search rankings were very restless. A connection with the update has not been officially confirmed.
The Panda Update #16, that in July 2012 was rolled out, was a data refresh for improved data collection. According to official information from the search engine operator, it influenced around one percent of search queries made worldwide. After the last Panda update was only about two weeks ago, The current adjustment did not show any significant SEO-relevant influence either.
In June 2012 became the Panda Update #15 switched. It was a mini update with a data refresh, which, according to the search engine, influenced one percent of all search queries worldwide. It should ensure improved data collection and hardly influence the search algorithm. The effect on the search engine ranking was still noticeable.
Das Penguin Update 2.0 brought about a comprehensive algorithm change, which significantly improved and further developed the identification of webspam. After long speculation about the effects of the update, however, the adjustments were not so clearly felt, as expected. Two to three percent of all search queries were affected by this update.
Das Page Layout Update #2, that in October 2012 was rolled out, was after the adjustment in January 2012 the second update, that deliberately punished pages with excessive advertising in the directly visible area. For this above-the-fold advertisement, which can already be seen without scrolling, websites with bad rankings are penalized.
In September 2012 became the exact match domain (EMD) Update switched. It was released at the same time as the Panda update #20 rolled out. With the Exact-Match Domain (EMD) Update, the search engine aimed to focus more on high-quality content. As a result, the use of keywords in the domain name has become less relevant and has been pushed as a ranking factor.
2012 the DMCA penalty was introduced by the search engine operator. It punishes websites, which were repeatedly conspicuous for violating copyrights. In this context, a reporting system was created, on which copyright infringements can be reported. Web pages, which are often reported about it, are eligible for a penalty and thus for a loss of ranking.
After the first Penguin update appeared a few days earlier, were the effects of the Panda update #14 watched eagerly. In fact, this update didn't just bring a data refresh, but apparently also corrected errors in the Penguin update. Some pages penalized by Penguin regained their rankings, while some Penguin winners lost their places again.
At the same time as the latest data refresh through the 13. Panda Update rolled out the search engine giant in late April 2012 the first Penguin update. As with Panda, there should be regular updates from now on, which confirmed that the Penguin data was also processed outside of the core algorithm. With this update, action against webspam should be even more targeted.
The Panda Update #12 was a routine update, which provided a refresh of the data. It was released around a month after the last Panda update. According to official information from the search engine operator, the twelfth Panda update about 1,6 Percent of all global search queries influenced. In fact, the effects of this update remained rather unclear.
In March 2012 was a multiple update with the March 50 pack 50 various algorithm changes were rolled out. This update moved the rating of link texts, so-called anchor texts, further into focus. The identification of high quality videos and the image search have also been improved. The changes mainly affected local SEO.
The Venice update became the Panda update at the same time #11 in the spring 2012 switched. With this update, the information from Places was increasingly integrated into the results of organic search queries. From now on, local searches could deliver better results. The search engine initially experimented with different display formats, until the update was finally rolled out.
The Panda Update #11 was a mini update to refresh the data, which was rolled out at the same time as the Venice Update. Which update had which effects, therefore remained unclear and was not officially commented on by the search engine operator. The Panda Update #11 appeared just days after Panda's first anniversary.
With the Page Layout Algorithm Update, the search engine improved its page layout algorithm, to punish websites with excessive Ads Above The Fold. pages, which contain large advertising space in the directly visible area, from then on were punished with poorer ranking results. Unlike usual, the search engine operator did not give the update a name of its own.
The Panda Update #10 was the first update in a series of regularly switched data updates with a short time interval between the individual updates. The impact of the tenth Panda update was not officially commented on and remained unclear. However, nothing was changed in the algorithm itself, At least that's what the search engine operator said.
The ninth Panda update included a data refresh and did not bring any noticeable changes. The search engine did not announce either, whether and to what extent the Panda update #9 had an influence on the search algorithm. The Panda Update did well in the search engine ranking #9 not noticeable, which is why it has hardly any SEO relevance.
With the Freshness Update from November 2011 Time-sensitive search queries received a stronger focus. Web pages, that deliver the latest content, such as weather sites, from then on were rated differently. With the news, a new ranking component became important. 35 Percent of all global search queries are said to have been affected by this update, according to official statements.
In October 2011 became the Panda Update #8 rolled out worldwide. This update is known as the beginning of the so-called "Panda Flux" seen, who delivered regular updates over the next few months. According to official information from the search engine operator, all of these updates should have only a minor impact of less than two percent on search results.
To the Panda update #7, that in October 2011 was rolled out, the search engine operator did not provide any official information. Hence it is unclear, what effects the update had. However, some site operators were affected by massive ranking losses. Therefore it can be assumed, that it was more than a routine refresh of the data.
With the Expanded Sitelinks Update from August 2011 The expanded sitelinks found their way into the visual representation of search results. Initially, up to twelve sitelinks were displayed under the respective main domain, later the number was limited to a maximum of six sitelinks. The expanded sitelinks play an important role especially in brand search queries.
The Panda Update #6 was the first Panda update, that influenced the German language search results. This update was also a first in most other countries. Only Chinese, Japanese and Korean searches were not affected by the update. Worldwide, six to nine percent of all search queries showed an effect from the update.
Caffeine was tested by the search engine operator for months, before finally middle 2010 the rollout took place. The Caffeine update was an extensive change to the core algorithm and brought about extensive changes in the indexing system. With this update, the search queries should now deliver fresher and more up-to-date search results. Caffeine was 2013 replaced by Hummingbird.
The May Day update from May 2010 included a major change to the search algorithm. It mainly affected the so-called long-tail keywords. It was the goal, improve the quality of search results. For this purpose, the quality of the websites for search queries with several words was reassessed and the ranking was adjusted accordingly.
The Vince Update was beginning 2009 announced and then gradually rolled out. The End 2009 it was visible in Germany. As a result of this update, it was possible, that the same domain appeared several times in the search index. In addition, brand awareness became a new ranking factor, whereby brand pages suddenly achieved good ranking positions without major SEO measures.
2008 the Dewey update was carried out. It caused a surge in SEO measures, because suddenly it became clear, that websites have to be maintained in order to achieve a good ranking. With this update, the search engine operator changed some internal processes. He was also subordinated to him, that own products, such as Books, would thereby be given preferential treatment.
In the year 2007 the Buffy Update was implemented. The search engine operator officially announced, that it was a series of minor changes. What exactly was hidden behind it, however, it was not disclosed. The update got its name in honor of the employee Vanessa Fox, which left the search engine operator at that time.
The Big Daddy Update was an update on a large scale and was therefore rolled out over several months. It included changes in the search engine infrastructure, thereby crawling- and indexing system has been improved. The main focus was on eliminating the redirect- and duplicate content problems as well as the handling of canonicalizations.
The Jagger update was from September through November 2005 gradually rolled out. His primary target was poor quality links. Links from link farms, Reciprocal as well as paid backlinks should be punished with the Jagger Update. Web pages, who wanted to get traffic with the help of such tactics, from then on were punished with a bad ranking.
According to the search engine operator, the Gilligan Update was from the year 2005 not a real update. Only index data were updated during this period. Therefore, this update was also released as a "wrong" Update known. Through this adjustment, backlink- and pagerank data visible in search results, which resulted in a noticeable optical change.
According to an official announcement, the year 2005 the bourbon update rolled out. What changes this update brought with it, However, it was not mentioned. It is suspected, that the search engine operator improved the detection of duplicate content with the Bourbon update. Thanks to the update, search engine users were able to find relevant content faster.
In February 2005 the Allegra update was installed. There were never any official statements about the changes involved. However, it became clear, that the age of the website, their structure and high quality and unique content have become important ranking factors. In addition, the algorithm change was directed against webspam and the use of suspicious backlinks.
In February 2004 the search engine operator rolled out the Brandy Update. With this update the Latent Semantic Indexing (short: LSI) introduced, the subject and content of a website moved into the focus of the evaluation. In addition, the anchor texts were given more weight. The Brandy Update also corrected some bugs in the Austin Update.
Beginning 2004 the search engine operator imported the Austin update. From then on, hidden texts and keyword stuffing in meta tags led to a poorer rating and thus to a devaluation in the ranking. The Austin update quickly made it clear to the industry, that the topic and the content of a website would have a high SEO relevance in the future.
The Florida update from the end 2003 put an end to outdated SEO techniques from the 1990s. pages, who used methods such as keyword spamming, in order to occupy a good ranking place, achieved the opposite effect in the future thanks to the update. With its far-reaching effects, it is still considered one of the most significant updates today.
The Fritz Update continued the intention of the Emeralda Update that was rolled out a month earlier. The update corrected a few small errors and resulted in regular daily ranking adjustments, who were in the flow, so to speak. With the Fritz Update, Everflux finally replaced the search engine's monthly dance.
The Esmeralda update ended in June 2003 the so-called search engine dance. From now on there should be no more big monthly updates, but adjustments are made daily. The changes associated with the daily index updates therefore showed less strong effects and fluctuations in the ranking from now on, when they became apparent during the search engine dance.
The monthly search engine update in May 2003 was called Dominic. The update brought many changes and large fluctuations in the search index. Which adjustments exactly made the Dominic Update, was not announced by the search engine operator. However, it became clear, that the establishment of so-called link farms should be made more difficult.
The April Cassandra Update 2003 hit websites, who worked with hidden texts for search engine bots, however did not provide relevant content to users. Also pages with hidden links and webspam as well as such, who operated keyword stuffing and link exchange within their own pages, were punished by the Cassandra update with a bad ranking place.
Das Boston Update, that in February 2003 was rolled out, was the first update of the search engine, which was given an official name. It initiated the so-called dance from monthly index adjustments. With this update backlinks got more weight, whereby websites with a high number of backlinks moved forward in the ranking places.
The first documented update of the search engine was probably in September 2002 implemented. During this period, there were major fluctuations in the ranking, than was usually the case. However, the search engine operator never officially confirmed this update. Therefore it is still not clear to this day, what changes the update actually brought about.
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